Mishal Ashfaq — Digital Marketing Specialist
As a Lead Generation and B2B Marketing Specialist, drove targeted marketing strategies by leveraging expertise in email marketing, outbound campaigns, CRM optimization, and cross-channel outreach. Focused on generating high-quality B2B leads, nurturing them through the sales funnel, and supporting pipeline growth through data-driven segmentation and account-based marketing (ABM). Collaborated closely with sales and product teams to align messaging, optimize conversion rates, and improve campaign ROI. Graduated with a Bachelor's degree in Information Technology from The Islamia University of Bahawalpur, bringing a strong foundation in tech to support modern marketing automation tools and analytics platforms. Passionate about bridging the gap between technology and marketing to drive measurable business outcomes, scalable lead systems, and sustainable growth.
Stackforce AI infers this person is a B2B Marketing Specialist with expertise in lead generation and data-driven strategies.
Experience: 2 yrs 9 mos
Skills
- Lead Generation
- B2b Marketing
Career Highlights
- Expert in B2B lead generation strategies.
- Strong background in marketing automation tools.
- Data-driven approach to optimize campaign performance.
Work Experience
Upwork
Marketing Specialist (2 yrs 9 mos)
Education
Pre-Medicine/Pre-Medical Studies at Army Public School - (APSACS)
Bachelor's degree at The Islamia University of Bahawalpur