Anurag S. — Founder

Anurag Sehgal, is a renowned Interaction Design Consultant and is the Managing Director of Digital Tranzform Pvt. Ltd. (http://digitaltranzform.com), an innovation-incubation company specialising in Digital Transformation Strategies, design, execution and investment. His sound foundations came from his Masters in Interaction Design, at the renowned Interaction Design Institute Ivrea, Italy, 2005, after completing his graduation via an exploration on wearable electronics in Fashion Design from NIFT, New Delhi, 2001. His holistic efforts in Digital Tranzform involves successfully assisting large legacy organisations and digital economy startups via: - Digital Transformation Strategies: To help evaluate and apply digital transformation frameworks to evolve scalable tech-first business models. He has helped segments as diverse as Paints, Tiles, Cement, Mattresses, Perfumes, Consumer Electronics, Hospitality, Medical, FMCG, Home Appliances etc. - Smart Product Evolution: To help evolve legacy industrial products to ‘smart’ & ‘iOT’ enabled digital solutions. He has worked clients on mattresses, mosaics, lighting, education solutions, furniture and fashion accessories. - Execution: Establishing an expertise in designing and manufacturing electronics (TUI), Software (GUI), Rich media content (Immersive, AR, VR) and integration of the technologies with the industrial product or the space. His competence extends to the complete technology and digital blue-print including, but not limited to, CRM, ERP, Logistics, Operations, Employee interfaces and online/offline/omni-channel customer facing solutions. - D2C and D2B Funnel: Establishing the complete direct to consumer marketing and sales funnel with a tech/automation first approach integrated with a robust D2B procurement, operations, logistics and fulfilment funnel. - Evolution & Change Management: Successful transformation needs versioning, evolution and change management. He helps establish these roadmaps to ensure success of the strategy.

Stackforce AI infers this person is a Digital Transformation Expert with a focus on Interaction Design and Innovation.

Location: South Delhi, Delhi, India

Experience: 20 yrs 3 mos