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Yashas K

Co-Founder

Bangalore Urban, Karnataka, India10 yrs 2 mos experience
Highly Stable

Key Highlights

  • Expert in B2B marketplace strategy and growth.
  • Proven track record in launching new business models.
  • Strong leadership in building high-performing teams.
Stackforce AI infers this person is a B2B Commerce expert with a focus on supply chain and marketplace dynamics.

Contact

Skills

Core Skills

Business StrategyCustomer SuccessInnovationGtm StrategySupply Chain ManagementKey Account ManagementPortfolio Management

Other Skills

AcceleratorAd ServingAnalytical SkillsAnalyticsAssortment PlanningB2B CommerceBudgetingBuild Strong RelationshipsBusiness AnalysisBusiness DevelopmentBusiness InsightsBusiness-to-Business (B2B)Category ManagementCommerceCommunication

About

I am an Associate Director at Captain Fresh, a leading B2B seafood supply chain platform that connects fishermen, farmers, and aquaculture producers with retailers and restaurants across India. With over six years of experience in the fresh category and B2B marketplace space, I have developed a strong expertise in business strategy, go-to-market, and customer success, as well as a deep understanding of the industry dynamics and challenges. In my current role, I work closely with the founder and the leadership team to drive growth and innovation across various functions and initiatives, such as product development, sales and marketing, operations, and customer success. I also leverage my domain knowledge and network to invest in and support early-stage startups in the B2B marketplace space, helping them with strategy, product-market fit, and scaling. Some of my notable achievements include launching and scaling new categories and business models, increasing user retention and engagement, and securing multiple partnerships and investments. I am passionate about creating high-performing teams and bringing tangible output for the organization, as well as contributing to the social and environmental impact of the sector.

Experience

10 yrs 2 mos
Total Experience
2 yrs 6 mos
Average Tenure
--
Current Experience

Captain fresh

Associate Director - Founder's office

Jul 2022Sep 2025 · 3 yrs 2 mos · Bengaluru, Karnataka, India

  • Everything new and fun!
Business StrategyGo-to-MarketCustomer SuccessProduct DevelopmentSales and MarketingOperations

Udaan.com

3 roles

Associate Director- Strategy - Fresh Category

Aug 2021Jul 2022 · 11 mos

Senior Manager - Innovation Team

Promoted

Sep 2019Aug 2021 · 1 yr 11 mos

  • Everything new and fun
  • Set up Collection centers for direct farmer procurement across Delhi, Haryana, Uttar Pradesh, Telangana, Karnataka, Gujarat, and Rajasthan.
  • Led setting up of Pickily stores, Fresh Supply and Price company GTM
  • exploring commerce for tier 2 & 3 cities
InnovationGTM StrategyCommerce

Category Manager -Supply(Staples & FMCG)

Apr 2017Sep 2019 · 2 yrs 5 mos

  • Buyer onboarding, Buyer experience, and Credit profiling
  • Key account management, Portfolio building, Warehouse planning, and ramp-up
  • Staples and FMCG- Started and Scaled Staples and FMCG business across Bangalore, Delhi, Gurgaon, Ghaziabad, Jaipur, and Hyderabad
  • Handled overall PnL of ~50cr with ~10cr allocation
Key Account ManagementPortfolio BuildingWarehouse PlanningPortfolio Management

Jumbotail

Manager, Customer Success

Jun 2016May 2017 · 11 mos · Bengaluru Area, India

  • “Organising the food and grocery ecosystem in India
  • using technology, data science, and design. ”

Industrial design centre, iit bombay

Research And Development Intern

Apr 2015Jul 2015 · 3 mos · Mumbai, Maharashtra, India

  • Selected as an Intern for IDC, IITB, Product design manufacturing I was given a task for fabricating an electric three-wheeler vehicle.

Mycopie

Marketing Manager- Trainee

Jun 2013May 2014 · 11 mos · India

  • MyCopie is India’s first augmented reality notebook. Analyzed options available for increasing sales and recommended this to top management based on time and resource considerations. Developed strategies for fundraising which resulted in capital commitments.

Education

National Institute of Technology Karnataka

Bachelor of Technology (B.Tech.) — Mechanical Engineering

Jan 2012Jan 2016

JAIN College

pre university college — PCMB

Jan 2010Jan 2012

Cordial high school

High School Diploma

Jan 2008Jan 2010

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