Kuldeep Singh

Product Designer

Gurgaon, Haryana, India10 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in creating user-centered design solutions.
Proven track record in developing design systems.
Strong background in enhancing user engagement across platforms.

Stackforce AI infers this person is a User Experience Designer with expertise in Fintech and Entertainment industries.

Contact

Skills

Core Skills

User-centered DesignInteraction DesignProduct DesignUser Experience Design (ued)Visual DesignBranding & Identity

Other Skills

Adobe PhotoshopCommunicationDesignGraphic DesignHTMLInformation ArchitectureMobile DesignPrototypingResponsive Web DesignUX ResearchUser Experience (UX)User Interface DesignUxWireframing

About

Infusing innovative technologies with captivating experiences to bring a positive impact beyond the screen.

Experience

Sony pictures networks india

Senior User Experience Designer

Sep 2022 – Present · 3 yrs 6 mos · Gurugram, Haryana, India · Remote

1. Redesigning the SonyLIV onboarding experience to create a frictionless and engaging first-time and returning user login flow, leveraging user insights to optimize accessibility and set a strong foundation for user satisfaction.
2. Leading the creation of the SonyLIV Design System from scratch, establishing a unified design language that ensures consistency, scalability, and a seamless user experience across all platforms while accelerating collaboration between design and development teams.
3. Enhancing key SonyLIV web platform features including Search, Detail Page, and Navigation by designing intuitive, user-focused solutions that improve content discoverability, streamline interaction, and elevate overall engagement.

WireframingDesignPrototypingUser-centered DesignCommunicationInteraction Design+2

Payu

Senior Product Designer

Nov 2020 – Sep 2022 · 1 yr 10 mos · Gurugram, Haryana, India

1. Developed and managed the LazyPay Design System from the ground up, establishing a cohesive visual and functional framework to ensure consistency across the LazyPay app, streamline development, and elevate the user experience.
2. Led the ideation and testing of multiple NEO bank concepts, iterating based on user feedback, and designed the LazyCard feature—crafting an intuitive in-app experience from initial sketches to final launch, balancing innovation with usability.
3. Designed a seamless Utility Bill Payment platform for LazyPay app users, integrating user research and intuitive workflows to enhance convenience, drive engagement, and improve long-term retention.

WireframingDesignVisual DesignMobile DesignPrototypingUser-centered Design+5

Oyo

Product Designer

Jun 2019 – Oct 2020 · 1 yr 4 mos · Gurgaon, Haryana, India

1. Conceptualized, designed, and launched OYO Circle—an affiliate and influencer marketing product tailored for OYO influencers and affiliates—overseeing the entire creative process from initial ideation to final execution, delivering a user-friendly and impactful tool that drives engagement and partnership success.
2. Elevated the user experience for Belvilla, OYO’s holiday home booking platform, by redesigning key touchpoints including the homepage, detail page, and booking flow, creating an intuitive and delightful journey that enhances discoverability and simplifies reservations.

WireframingDesignPrototypingUser-centered DesignCommunicationInteraction Design+2

Bravvura

UI/UX Designer

Mar 2018 – May 2019 · 1 yr 2 mos · Gurgaon, Haryana, India

1. Led interaction design, information architecture, and usability research for MunchAdo’s restaurant e-commerce sites, creating intuitive web and mobile experiences with features like table bookings, food ordering, and customizable options such as 'Build Your Own Pizza' and 'Build Your Own Burger.
2. Developed a customized design language for each restaurant, incorporating unique UI elements, color schemes, and typography to reflect individual brand identities while ensuring usability and coherence.
3. Crafted engaging, user-friendly flows that enhance functionality and delight customers across platforms.

User Experience (UX)WireframingUser Interface DesignDesignGraphic DesignUX Research+10

Cognizant

Visual Designer

Jan 2016 – Feb 2018 · 2 yrs 1 mo · Gurgaon, India

Key member of a small team tasked with designing various micro-sites, apps & emailers for various corporate events. My responsibilities included Interaction, Visual design & Branding for a wide range of fields.

DesignGraphic DesignHTMLBranding & IdentityAdobe PhotoshopVisual Design+3