Apr 2022 – May 2022 · 1 mo · remote

• Initial Insight:
• Export will increase, manufacturers need help figuring out export, it's difficult to get new customers. Help them in the new customer acquisition funnel.
• What did we do?
• Spent a month daily 9-9 in all industrial areas of Jaipur visiting Exporters, conducted detailed user research in person by self of 50+ exporters of different sizes ranging from regional exporters, to international to vendors for the scale of Reliance.
• Initial GTM:
• Make it 10x easier to maintain and share the catalogue, offer insights on top of it in terms of who engaged with your catalogue, enable retargeting of the funnel.
• Built wireframes by self in Figma, scored some initial customers too by showing them a high fidelity prototype.
• Was burntout at this point, took some time off.
• is it still a valid prob statement? More so. Gen AI will help a lot in this sector

Jun 2021 – Mar 2022 · 9 mos

• Initial Insight: With rise of average income, and health data availability due to government push, insurance penetration can increase, if right incentive is there. Currently healthcare is reactive, need to align incentives for folks to be actively interested in more regular health checkups, and package it in form of OPD + health insurance
• Initial approach: Start with a health locker, capture users data at source with minimal friction, give insights to them on top of it
• Issues: It would take a long time to get the level of data where insurance companies are interested, so incentives would need to be our burn
• Pivotal insight: This should be doctor led, as opposed to patient led. Align doctors economic incentives to keep the patient connected, and data access can be second order effect.
• Chronic diseases are where doctor makes money, they lose out on potential revenue as most patients recommended by doctors for routine checkups or medicine reigmen, churn after a certain time period, thus leading to potential revenue loss.
• Pivot: build an engagement engine for doctors to keep their patients engaged, and in touch, reduce churn
• Initial research: Done
• Next? Closed it off: Didn't put enough time on refining our thesis, and approach. DIdn't spent enough time on it. Conviction was not there in team, we disbanded.
• Major learning:
• Know who you are as a person. You can be opportunistic or you can be a believer. It's rare to be both easily.

Mar 2021 – Apr 2021 · 1 mo

• Problem Statement: Launch a new product line for distributors to help them track payments
• Stage at which i entered: Initial solution was conceptualised, own the execution of its MVP from 0 to 1.
• Business Impact: Unlock new revenue opportunities and strengthen the core business
• Is it live today? Yes, https://www.chargeerp.com

Jun 2019 – Oct 2020 · 1 yr 4 mos · Gurgaon, India

• When it was known as Grofers, they were trying to create a separate business vertical, to partner with offline supermarkets.
• Major achievement: Owned the entire pricing engine for end consumers for the entire store portfolio from time of ~10 stores to ~400+ stores, set up processes to bring down time for end consumer price updation in POS systems from 20 minutes per store to 1 minute per 100+ stores
• Major learnings:
• How to setup processes from scratch
• Understanding user personas requires time to be spent in their environment
• How to identify bottlenecks in a process, and solve those in a product led manner

May 2018 – Jul 2018 · 2 mos · Bangalore

• Problem Statement: Reduce the time taken (TAT) by underwriting team to process a loan application. TAT: 1 hour 15 mins approx initially
• Shadowed credit application auditors, understood what was their current workflow, where were major bottlenecks in software, to recommend changes in the software to bring the time down by 40% to 45minutes. Could have done better. Major learnings: How to not conduct user interviews

Sep 2017 – Apr 2018 · 7 mos · Roorkee

• - Got the role as a culmination of 4 years of learning and experience with all verticals, enjoyed the chaos of organising such a big event, lots of stories for a lifetime

May 2017 – Jul 2017 · 2 mos · Pan India

• -Responsible for hiring, training and expanding the clothing domain in 11 cities in 2 months span, managed 15 sales executives

May 2016 – Jun 2016 · 1 mo · Gurgaon, India

• -First startup experience was fun & led to more curiousity towards the ecosystem

Aug 2014 – Apr 2016 · 1 yr 8 mos · Roorkee

• - Tried writing prose and poetry, miserably failed due to inconsistency