Nov 2022 – Jul 2024 · 1 yr 8 mos · Bengaluru, Karnataka, India

• Industries: Retail, Media, Healthcare, IT Services, Telecom
• Leveraged market trend analysis to inform strategic product feature development, ensuring alignment
• with evolving market needs
• Authored 80+ comprehensive reports and collaborated with cross-functional teams to develop and
• execute go-to-market strategies for clients, ensuring successful launches and sustained user acquisition
• Managed a portfolio of clients alongside account managers, prioritizing customer experience and
• consistently exceeding performance goals
• Created impactful data visualizations and translated data insights into actionable business
• improvements, leading to an increase in efficiency and overall deliverable quality
• Identified and executed upsell/cross-sell opportunities, maximizing revenue generation from existing
• clients, leading to a 20% increase in revenue and contract renewals
• Implemented tailored strategies for Process Optimization, Corporate Strategy, Digital Tech Leverage,
• Organizational Restructuring, and Workforce Planning across projects spanning various domains
• Achievements:
• Produced targeted reports for prospects successfully converting contracts worth $200,000+
• Orchestrated a data visualization and deck design workshop attended by 150+ participants
• Received 2 Spot Recognition Awards at Draup (July 23 and Jan 24) for undertaking new initiatives

Jan 2022 – Nov 2022 · 10 mos · Mumbai, Maharashtra, India

• Industries: Retail, Automotive, Government, Media, Healthcare, Manufacturing, Telecom, Travel
• Supported proposal development for innovation opportunities using structured storytelling techniques
• Bridged internal & external silos through cross-functional collaboration to identify & address critical gaps
• Analyzed client strategic goals, translating them into actionable and impactful innovation solutions
• Collaborated with senior management and innovation leaders to co-develop customized innovation plans
• Achievements:
• Successfully curated innovation plans for key accounts converting contracts worth $50,000+

May 2021 – Dec 2021 · 7 mos · Mumbai, Maharashtra, India

• Industries: Retail, Automotive, Government, Media, Healthcare, Manufacturing, Telecom, Travel
• Spearheaded research initiatives on the impact of emerging technologies (Artificial Intelligence, Machine
• Learning, Internet of Things, Blockchain, Augmented Reality, Virtual Reality, RPA) across diverse industries
• Employed design thinking frameworks to facilitate interactive brainstorming workshops with clients
• Partnered with C-suite executives at startups, developers, and gaming studios to build strategic
• partnerships and drive long-term business success
• Achievements:
• Led a BU-wide Hackathon resulting in 2 PoCs addressing client-specific challenges and driving innovation

Sep 2020 – Oct 2020 · 1 mo · Chandigarh, India

• Segmented customers using SPSS by performing factor analysis & detailed primary research
• Performed catchment area analysis on 94 stores and proposed sales & distribution channel
• Benchmarked with the marketing mix of competition to understand local food preferences
• Designed a go-to-market strategy for Italian food product category in northern part of India

Jun 2020 – Jan 2021 · 7 mos · Bhubaneshwar, Orissa, India

• Acted as the bridge between Hult Prize International Team and Hult Prize OnCampus Team
• Coordinated with faculties, social entrepreneurs, alumni, and corporate leaders
• Devised a social media campaign to promote the program & engage the students to participate

Apr 2020 – Jul 2020 · 3 mos · Chandigarh, India

• Designed data-driven solutions to drive sales of focus brands as part of a penetration strategy
• Trade behavior analysis through in-depth interviews by visiting 80 multiple format stores
• Conducted 40 in-depth interviews and primary research survey (527 respondents)
• Benchmarked program construct on tech enabler, supply chain, costing, merchandising, etc.
• Studied & enhanced loyalty construct for channel partners through detailed benchmarking

Nov 2019 – Jan 2020 · 2 mos · Bhubaneswar, Orissa, India

• Curated surveys to discover prospective employee preferences to align business objectives
• Conducted primary research (400 responses), FGDs & cluster analysis of low-income groups
• Discovered perception about secondary sources of income as part of supply-side expansion
• Presented detailed reports highlighting the appropriate market trends and data accurately

Jun 2018 – May 2019 · 11 mos · Chandigarh

• Industries: Distribution, Manufacturing, Refrigerants
• Developed strong long-term relationships with B2B clients to foster trust, driving organic revenue growth
• Designed and communicated comprehensive customer feedback reports on service and product delivery,
• ensuring valuable insights were captured and acted upon to enhance client experience
• Tracked and analyzed key account metrics to identify opportunities for improvement and provided datadriven
• solutions that addressed client needs and maximized their success
• Presented detailed sales, revenue, and expense reports alongside forecasts to the management team
• Evaluated shipments and product levels to streamline inventory control, ensuring stock management