Jun 2023 – Jul 2024 · 1 yr 1 mo · Hyderabad, Telangana, India · Remote

• Leading Search and bunch of other interesting initiatives at Paytm!

Aug 2022 – Apr 2023 · 8 mos · Hyderabad, Telangana, India

• <Impacted by mass layoffs at Indeed>
• Building a product for Blue collared workers in India, where we can provide them with relevant jobs at a single click. I believe Indeed can truly transform this space by providing access to economic opportunity (in the form of up-skilling and providing jobs) to a large user base (200M+ workers) in India. We are just getting started in this mission to transform the lives of Light Skilled workers in India.

Mar 2019 – Aug 2022 · 3 yrs 5 mos · Hyderabad Area, India

• Building search experiences for Bing.com. I specialize in Personalization, Analytics and Crowdsourcing to build fine crafted search products.
• One of the recent products i worked on - Knowledge cards.
• Media story - https://searchengineland.com/microsoft-bing-updates-search-results-interface-to-make-it-more-visually-immersive-346665
• Currently building a Travel product for Microsoft, bing.com/travel

Mar 2018 – Feb 2019 · 11 mos · Hyderabad Area, India

• Platform and metrics PM for Microsoft Knowledge Graph, which is a part of Bing.com. The graph powers over 40% of Bing DSQ which has a DAU of over 75M and MAU of over 500M.
• Responsible for building and executing the data strategy for quality, coverage and freshness of data in the Microsoft Knowledge graph. The graph is in-turn used to power search experiences on Bing.com

Nov 2015 – Feb 2018 · 2 yrs 3 mos · Bangalore

• Define and manage the entire business and product metrics for ClearTax products.
• > Worked on engagement strategies to re-target users, lifecycle management, landing page optimization, sales conversion, product funnel optimization and in-flow product monetization
• > Hands-on experience on CRM, Support and Analytics tools like Redshift, Metabase, Google Analytics, Data Studio, MixPanel, FullStory, Close.io, Zendesk, and Zapier
• > Identified and implemented key product & messaging features which helped us improve filing product conversion from 53% to 62%
• > Launched an in-house marketing automation product which helped us automate drip emails and enable platform communication for ClearTax products
• > Set up the central CRM pipeline and enabled reporting layers. Built intelligence systems using web integrations and web-hooks which improved sales conversions from 12% to 20%

Jun 2014 – Oct 2015 · 1 yr 4 mos · Hyderabad Area, India

• Worked for Facebook Community Operations (Safety Team) as an Associate (IC-3), to improve user satisfaction and reduce abuse on the site by providing data driven insights:
• > Defined and managed entire operations metrics involving - user satisfaction, quality, turnaround times, efficiency and policy compliance
• > Worked on data driven insights to help manage over 2 Million+ daily reports at over 95% SLA adherence
• > Proposed a reporter driven ticketing model which helped remove abusive content faster by 0.6% from Facebook
• > Worked on ways to generate meaningful insights from Customer Feedback. Helped improve the NPS scores by over 12% by identifying policy gaps and fixing cross-reporting issues

Apr 2013 – Jun 2014 · 1 yr 2 mos · Bangalore

• A member of the Enterprise Information Management and Analytics team (Hired for the client project). Worked on-site for Microsoft Research as a Business Analyst in the Bing Ads Analytics Team. .
• > Responsible to track Worldwide Live Markets for Y! and Bing Paid Search, determine and investigate issues/anomalies.
• > Carry out ad-hoc analysis like determining ways to increase RPM/MLIY, Determine Bot activity and measure BOT impact on key market metrics, Quantify the effect of seasonality etc.
• > Worked on a 'long tail' keywords ad relevancy model which improved Coverage by 600 bps and CTR by 1200bps (for example showing ads for 'cricket bats signed by Tendulkar' for a keyword like 'memorabilia')

Apr 2012 – Mar 2013 · 11 mos · Singapore, Dubai

• Developed my skill set across various business domains, will graduate in Mar, 13. Have developed a keen interest in Data analytics and Marketing analytics. Learnt SPSS, SmartPLS, Monte Carlo Simulations, Forecasting techniques, Formulations etc.
• Co-founded a website on cricket analytics, http://cricbol.com
• Co-authored a research paper on "Factors affecting customer engagement through SoLoMo applications in a shopping mall"

Jul 2009 – Apr 2012 · 2 yrs 9 mos · India, US

• Fiorano is one of the leading providers of Message-Driven SOA, enabling organizations to rapidly integrate systems and reap the benefits of Service Oriented Architecture without the time, cost and complexity normally associated with more traditional integration approaches.
• Managed Sales of Technology solutions:
• Delivered intensive product demonstrations for the company’s core product Fiorano SOA platform
• Worked with clients like USCG (United Space Coast Guard), DoD (Department of Defense) USA, NASA, KCC (Kent County Council) UK, EI (Electric Insurance), DHL, UB (United Breweries), FAA (Federal Airport Authority) USA, Credit Suisse, Adobe etc.
• Responded to the technicalities in RFI (Request for Information) and RFP (Request for Project) documents
• Created POC (Proof of Concept) Solutions
• Conducted client meetings, product trainings and consulting sessions
• Provided Technical support