Cristóbal Aguirre - CEO y Co-founder

CEO

Mexico City, Mexico27 yrs 1 mo experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Over 20 years of experience in technology and business development.
  • Expert in transforming physical consumers into digital users.
  • Leader in innovative AI-driven customer engagement solutions.
Stackforce AI infers this person is a SaaS expert with a strong focus on B2C digital transformation and customer engagement.

Contact

Skills

Core Skills

Business DevelopmentCustomer Relationship ManagementArtificial Intelligence

Other Skills

Account ManagementActivation of new personalized digital communication channelsB2BBusiness-to-Business (B2B)CRMCommunicationCustomer LoyaltyCustomer Relationship Management (CRM)Customer SuccessCustomer analyticsCustomer-Oriented MarketingData AnalysisData AnalyticsDatabase MarketingDatabase acquisition

About

Como CEO de ARARA-WIFI, lidero una misión centrada en empoderar a empresas B2C con espacios físicos para digitalizar su relación con los clientes y potenciar sus ventas. Con más de 20 años en tecnología, desarrollo de negocios, estudio del ser humano, innovación y marketing digital, he trabajado estrechamente con equipos para implementar estrategias innovadoras que transforman consumidores físicos en usuarios digitales. Mi enfoque incluye el desarrollo de producots digitales, la creación de bases de datos robustas, análisis de clientes y activación de canales de comunicación digital personalizados. Junto a nuestro equipo en ARARA, hemos desarrollado soluciones avanzadas como Wifi Analytics y herramientas de inteligencia artificial personalizadas que permiten a nuestros clientes obtener insights profundos y fidelizar a sus consumidores. Estoy comprometido con la innovación continua, utilizando tecnología de vanguardia para ayudar a las empresas a alcanzar sus objetivos comerciales y construir relaciones más significativas con sus clientes.

Experience

Arara-wifi analytics y marketing omnicanal

3 roles

CEO & Co-Founder

Promoted

Jan 2021Present · 5 yrs 2 mos

VP Business Development Latin America

Dec 2017Dec 2020 · 3 yrs

  • We help companies with physical venues to increase their sales by transforming their physical consumers into online users. Basically, we help companies to retain and digitize their clients and to have a closer and more personalized relationship with them 🫶 in order to increase their sales.
  • We do this through:
  • 👉 Database acquisition
  • 👉 Customer analytics
  • 👉 Activation of new personalized digital communication channels
  • 👉 Support for Customer Loyalty Plans
  • 👉 Customer Success
  • 👾 We have also expanded our offerings to include cutting-edge analytics and custom artificial intelligence solutions. These modern tools enable our clients to:
  • 👉 Gain deeper insights through advanced data analysis
  • 👉 Develop AI-driven customer engagement strategies
  • 👉 Implement personalized AI solutions tailored to specific business needs
  • 👉 Enhance decision-making with predictive analytics
  • 👉 Automate and optimize business processes
Database acquisitionCustomer analyticsActivation of new personalized digital communication channelsSupport for Customer Loyalty PlansCustomer SuccessBusiness Development+1

VP Sales Latin America

Jul 2014Dec 2017 · 3 yrs 5 mos

Kwali

Co-Founder

Feb 2020Present · 6 yrs 1 mo · San Francisco Bay Area · Remote

  • Productivity solution for Foodservice and QSR using Computer Vision
  • Kwali uses the latest AI technology to monitor 100% of your pizza production. We score your pizzas and save you money. We address Quality, Labor and Food Costs, It's like being in your stores all the time !

Universidad adolfo ibáñez

Profesor invitado. Executive MBA #EMBA

May 2015Dec 2019 · 4 yrs 7 mos · Santiago Province, Chile

  • Guest Professor for the Executive MBA (EMBA) program at the Adolfo Ibañez University (UAI):
  • 👉 Course: Personal Branding and Networking
  • 👉 Course: Creative Intelligences - Networking

Prisa

Digital User Monetization Manager

Feb 2011May 2014 · 3 yrs 3 mos · Madrid Area, Spain

  • Prisa Digital is the new area designed to lead the digital transformations of Grupo Prisa PRISA, the leading media and internet company in the production and distribution of news, entertainment and education in the Spanish and Portuguese speaking world.
  • Key Responsibilities.
  • 👉 To lead the email channel strategy of the Group.
  • 👉 Business model development in the area of email marketing within Prisa Digital including partnership deals. contests, displays, 3rd party DB commercialization and sponsors (CPM, CPA, CPC, CPL, etc...).
  • 👉 Responsible for developing the platform of email marketing for the Prisa Group in conjunction with CRM, CMD and others data platforms.
  • 👉 Responsible for integrating email marketing with mobile and social media channels.
  • 👉 Digital Business Development.
  • 👉 Networking creator: Linkedin.
  • 👉 Speaker and trainer.

Actito

Sales Manager

Jan 2010Feb 2011 · 1 yr 1 mo · Barcelona Area, Spain

  • (Leading international company in Saas programs for the management and optimization of e-mail marketing and social media campaigns). Barcelona, Spain.
  • Sales Manager and Business Development:
  • 👉 Responsible for finding new markets to achieve business objectives.
  • 👉 Design and development of solutions at the functional, technical, and commercial level with help from the Support Department.
  • 👉 Frequent negotiation at the executive level.
  • 👉 Commercial management of the portfolio for new accounts on the basis of both their technical and commercial needs.
  • 👉 Networking creator: Linkedin.
  • 👉 Achievements: Obtained the highest production of all the spanish consultants for 7 consecutive quarters by closing the maximum number of contracts for the company.

Vodafone

Sales Executive

Oct 2008Jan 2010 · 1 yr 3 mos · Barcelona Area, Spain

  • (Nº1 Telecommunications Distributor in Cataluña). Barcelona, Spain.
  • Sales Manager and Business Development:
  • 👉 Responsible for acquisition of new customers and for quickly and effectively identifying the communication platform needs of existing clients.
  • 👉 Frequent negotiation at the executive level.
  • 👉 Responsible for managing the implementation of each project and for coordination of technical and activation management activities with respect to the company´s accounts.
  • 👉 Management of B2B customer base.
  • 👉 Networking creator: Linkedin.
  • 👉 Achievements: Obtained the highest production of 40 consultants for 4 consecutive quarters by closing the maximum number of contracts for the company.

Veosystem solutions group

Sales Director, Streaming and IP Video Solutions

May 2007Aug 2008 · 1 yr 3 mos · Barcelona Area, Spain

  • (Technological Integration Company: Streaming Video IP) Barcelona, Spain.
  • Sales Director, Streaming and IP Video Solutions.
  • Responsible for the organization and staff training of a sales team of commercial consultants for major accounts in the company.
  • Sales, management an project management for “intelligent IP video and mobile”.
  • Deliver advice on the acquisition of new technologies.
  • Guidance and motivation for the team to achieve our objectives.
  • Handling of customer accounts and the attainment of new accounts.
  • Professional Networking creator: Linkedin.
  • Major achievements: Participated in the design process, negotiation and management of IP Video projects for two of the leading nautical port clubs of Barcelona (Real Club Náutico de Barcelona y Club Náutico Roda de Bará).

Technolojyc

Head of Direct Sales Team

Jun 2005Apr 2007 · 1 yr 10 mos · Barcelona, Catalonia, Spain

  • (Telecommunications Distribution Company) Barcelona, Spain.
  • Sales Manager :
  • Responsible for the implementation of proposed monthly objectives for the team, guidance and motivation of personnel to achieve assigned targets.
  • Training of the team in sales techniques and negotiation in both cold-calling and door-to-door sales in assigned areas.
  • Monitoring of both the individual and group goals of the team.
  • Professional networking creator: Linkedin.
  • Major achievements: Exceeded by 30% the sales target set by the company for the assigned area and reduced staff turnover by 75%.

Accura systems

Assistant in the Engineering Department (Training)

Nov 2003Apr 2004 · 5 mos · Dallas - USA

  • (Construccion Company)
  • Assistant in the Engineering Department. Development of databases for software management.

Flow events chile

Event Producer

Sep 1997May 2004 · 6 yrs 8 mos · Chile · On-site

  • Flow Events Chile, leads the creation of massive events in Chile. From intimate gatherings to large-scale ones, our expertise spans events ranging from 100 to 5000 attendees. With a perfect blend of music, lighting, and strategic partnerships with brands, we ensure unforgettable experiences. Join us to take your next event to new heights.
  • At Flow Producciones, I've had the privilege of being part of a passionate team that leads the creation of massive events in Chile. From intimate gatherings to large-scale ones, our expertise spans events ranging from 1000 to 5000 attendees in different cities across the country.
  • With a meticulous focus on every detail, we have established a standard of excellence in the industry. From carefully selecting musical talent to implementing impressive lighting systems, we strive to offer experiences that leave a lasting impression on our attendees.
  • Our ability to establish strategic partnerships with leading brands enables us to offer unique visibility and promotional opportunities for our collaborators. Furthermore, our knack for attracting a diverse audience and creating a dynamic and thrilling atmosphere distinguishes Flow Producciones as an innovative force in the events industry.

Education

Universitat Politècnica de Catalunya

Specialization Course

Jan 2009Jan 2009

ESERP Business & Law School

MBA

Jan 2006Jan 2007

Universidad Diego Portales

Master — Course of Technology

Jan 2004Jan 2004

Universidad Diego Portales

Bachelor of Engineering and Economy — Engineering & Economy

Jan 1998Jan 2004

Colegio del Verbo Divino

High School

Jan 1984Jan 1998

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