Apr 2025 – Oct 2025 · 6 mos · San Francisco Bay Area · Remote

• Led creative that built brands people fall in love with — from concept to execution. I shape stories that move markets, inspire loyalty, and drive lasting growth.

Apr 2024 – Apr 2025 · 1 yr · San Francisco Bay Area · Remote

• Led award-winning creative team with a leadership style rooted in vision, collaboration, and bold execution — turning brands into cultural icons. Presented key wins and innovations at Google HQ, reinforcing client trust and showcasing measurable impact.

Apr 2025 – Apr 2025 · 0 mo · Irvine, California, United States · On-site

• Invited by UC Irvine as a judge, keynote speaker, and design mentor for the largest collegiate design hackathon in Southern California, with industry leaders from Google, Meta, Riot Games, and more.
• Mentored finalist teams, offering feedback on product strategy, UX direction, and storytelling.
• Judged final student presentations, evaluating innovation, usability, and overall impact.
• Delivered a keynote on my design journey, highlighting creativity and the power of stepping outside comfort zones.

Sep 2023 – Mar 2024 · 6 mos · San Diego, California, United States · Remote

• Led a cross-functional team in the full redesign of a complex ERP system, improving usability and operational efficiency. Conducted deep research through surveys, usability testing, and analytics. Translated multi-channel feedback into actionable insights — driving product enhancements and a 29% increase in conversion rates.

Jun 2022 – Sep 2023 · 1 yr 3 mos · San Francisco Bay Area · Remote

• Led product strategy and design for iOS and Android apps — from research to developer handoff. Drove a company-wide design thinking initiative that revitalized mobile and web UX. Created and tested interactive prototypes, validating decisions through usability studies and A/B testing.
• Boosted high-value conversions by 7.5% for Cartier (Las Vegas, Miami, Toronto) through AR/IoT-powered retail experiences — applying user-centered design to elevate trust and decision confidence.

Dec 2021 – Jun 2022 · 6 mos · San Francisco Bay Area · Remote

• Led UX strategy and design for multiple iOS and Android apps — from research to high-fidelity handoff. Partnered with PMs and developers to ship features that boosted retention and engagement. Introduced motion design and microinteractions to elevate UX and unify brand experience across mobile.
• Directed and coordinated the product development efforts for the automotive industry for Stellantis in-car application, leading to a 17% improvement in user satisfaction ratings and a 15% boost in retention rates.

Feb 2020 – Nov 2021 · 1 yr 9 mos · San Diego, California, United States · Hybrid

• Led agile teams to improve design efficiency by 35% and boost project output by 22% through precise specs and validation. Applied Human-Centered Design with continuous feedback, driving a 31% increase in user retention. Mapped data-driven customer journeys, cutting churn by 37% and identifying high-impact touchpoints.

Oct 2019 – Feb 2020 · 4 mos · San Diego, California, United States · Hybrid

• Led cross-functional digital product teams in developing and launching innovative products; streamlined communication channels and project timelines, resulting in a 55% uptick in project delivery on time.

Oct 2017 – Oct 2019 · 2 yrs · Remote

• Spearheaded UX design for B2B, B2C, and SaaS apps, driving a 31% increase in conversions and reducing bounce rates by 24%. Streamlined workflows and interfaces to boost loyalty by 35% and referrals by 18%. Led service redesigns that cut errors by 57%, improved efficiency by 15%, and saved $179K annually.

Dec 2016 – Oct 2017 · 10 mos · Remote

• Led cross-functional digital product teams in developing and launching innovative products; streamlined communication channels and project timelines.

Jul 2009 – Apr 2013 · 3 yrs 9 mos · Minsk, Belarus · On-site

Oct 2005 – Sep 2016 · 10 yrs 11 mos · Minsk, Belarus · On-site

• Led cross-functional digital product teams in developing and launching innovative products; streamlined communication channels and project timelines.

Mar 2005 – Aug 2009 · 4 yrs 5 mos · Moscow, Moscow City, Russia · Remote