Swamil Mahajan

CEO

Bengaluru, Karnataka, India9 yrs 6 mos experience

Highly Stable

Key Highlights

9 years of experience in B2B SaaS AdTech & Martech.
Led teams delivering scalable programmatic solutions for Fortune 500 companies.
Expert in leveraging data science for product development.

Stackforce AI infers this person is a Product Management expert in the AdTech and Martech sectors.

Contact

swamil.mahajan@gmail.com LinkedIn

Skills

Core Skills

Product ManagementBusiness StrategyLeadership

Other Skills

AdvertisingAgile MethodologiesAgile Project ManagementAgile Software DevelopmentAnalytical SkillsBusiness AnalysisBusiness AnalyticsBusiness Decision MakingBusiness DevelopmentBusiness Intelligence (BI)Business ManagementBusiness PlanningBusiness Process ImprovementChange ManagementCross-functional Team Leadership

About

- A Product professional with 9 years of experience in building B2B SaaS AdTech & Martech products from concept to launch utilising modern AI, ML, LLM and Generative AI tech. - Key Expertise: Product Management, Product Marketing, Product led Growth, Client engagement, Customer ExperienceData Science Solutioning, Storytelling, Go-to-market strategies, Managing scrum and agile teams, Digital Transformation & CXO relationships - Committed to leverage interdisciplinary research, product intel, data science and human capital to build world class products and teams - Vast experience in assisting clients in their digital advertising & marketing journey through data-driven approach towards product development, product marketing and product led growth, enabling non linear business growth. - Led multiple teams to deliver customer analytics and scalable programmatic solutions for leading Fortune 500 companies leveraging vivid application of Data Science - High performance & result oriented leader who brings transformative change and establishes team vision to adapt to ever-changing business environments. - A quote I live by "Everyone has two lives, the second one starts when you realise you have just one"

Experience

Rebid

2 roles

Vice President - Product & Business Strategy

Promoted

Apr 2024 – Present · 1 yr 11 mos · Bengaluru, Karnataka, India

Senior Product Manager

Jul 2022 – Apr 2024 · 1 yr 9 mos · Bengaluru, Karnataka, India

ReBid (www.rebid.co) is an Advertisers’ Customer Data Platform (CDP) built specifically for the advanced data-driven marketer. It's the world's only CDP with 100+ ad platform integrations that bridges the gap between the pre-click customer journey and business outcomes, offering a truly end-to-end, Ad-to-Acquisition solution.
We've tailored our platform to go beyond the usual post-click analysis; we illuminate the entire funnel, providing unparalleled visibility from initial ad engagement right through to final transaction. This unique approach enables us to stitch together complex omni-channel customer journeys, offering real-time insights that empower critical data-driven decision-making.
ReBid's Advertising data platform (ADP) module is built to revolutionise advertising efficiency. It connects with all major CDPs to provide intuitive dashboards designed to help marketers identify & optimise campaigns, channels, and ad creatives across all ad platforms. It's not just a platform but a strategic partner, helping you to understand the impact of various advertising channels on revenue, optimise your ad spend, and boost Return on Ad Spend (ROAS).
Step into the future of advertising & marketing with ReBid. Our full stack platform empowers you to make optimal decisions powered by harmonised omni-channel customer data, 360 customer view, advanced segmentation, hyper-personalisation along side Ad-to-Acquisition and storytelling visualisations.
Empowering numerous Integrations and activations simplified using unified workflows, data harmonisation and real-time intelligence. This translates into an immediate saving of 40% on resources for marketers and leads to incremental Returns on Ad spends by over 30%.

Software as a Service (SaaS)Business StrategyProduct DesignProduct ManagementStrategic PlanningAgile Project Management+4

Miq

5 roles

Senior Product Manager

Promoted

Mar 2022 – Jul 2022 · 4 mos

Managing the hiring & scaling the Engagement (Solutions Consultants) layer from scratch, responsible for managing global solutions and analytics delivery
Developing, executing, and managing roadmap for solutions, data products and analytics & measurement tools in partnership with product, trading, sales & engineering departments
Driving innovation & new tech adoption & pushing the boundaries of analytics & data science capabilities within the department & organisation

LeadershipTeam ManagementCross-functional Team LeadershipProduct DevelopmentProduct ManagementSolution Selling+1

Product Engagement Manager

Jun 2021 – Mar 2022 · 9 mos

Solving online advertising challenges, building analytics solutions using data science, and Machine Learning for clients across multiple verticals.
Leading a team of data analytics and data science experts who are using big data tech to operationalize insights and actionable outcomes on programmatic media campaigns.
Managing & scaling a high-performance analytics team comprising of 15 BI Analysts, Data & Product Analysts and Data Scientists
Delivering data products and solutions & improving performance across a $50M portfolio of programmatic campaigns with 2x revenue growth

LeadershipTeam ManagementCross-functional Team LeadershipBusiness PlanningBusiness StrategyProduct Development+6

Product Manager - Local Products

Promoted

Jan 2020 – Jun 2021 · 1 yr 5 mos

Part of MiQ's Future Leadership Program (FLP) which provides exclusive skills training and mentorship to the emerging talent within the organization (7/150 members)
Secured a fast-track promotion to Associate Manager role
Managing a team of 8 individuals, overseeing two different analytics pods within the organization
Ownership of analytics and data science implementations within the programmatic advertising of Gaming, Retail and Education verticals
Client strategy for programmatic spend planning and data integrations
Building new local product solutions around quality site analytics, multi-touch attribution, CRM analytics, and automation
Led development of new AdTech media products such as DOOH, Audio and YouTube
Team development, career development planning and stakeholder management across in-market and backend teams
Oversaw YoY revenue growth of 40% for EMEA business
Co-lead hiring initiatives to gather industry's top analyst and data science talent, conducting on-campus, in-person interviews and talks

LeadershipBusiness Process ImprovementTeam ManagementCross-functional Team LeadershipBusiness PlanningData Analysis+5

Senior Product Analyst

Jul 2018 – Dec 2019 · 1 yr 5 mos

Responsible for the planning and execution of analytics and data science projects
Implementation of Customer segmentation techniques like K-Means, K-Mode, and Hierarchical clustering for in-campaign optimizations
Worked across 20+ accounts to churn out strategic insights, quarterly business reports and measurement reports
In-person client meetings in UK to provide multi-channel attribution and measurement solutions
Working in new and emerging formats of digital advertising such as Digital-Out-Of-Home (DOOH) and Audio
Part of the hiring and onboarding committee within the organization. Also part of the on-campus recruitment drives and talks.
Oversaw the team growth with 30% Y-O-Y revenue growth
Heading the analytics division in central projects related to GDPR and CCPA
Led central initiatives such as people analytics and CSR

Product Analyst

Jul 2016 – Jun 2018 · 1 yr 11 mos

Working across different DSPs like Xandr, Tradedesk, and DV360
Retail analytics expertise with Price Elasticity, Market Basket Analysis, Feature Selection techniques to provide strategic insights and recommendations to clients around budget and targeting effectiveness
Multi-Channel attribution analysis conducted for Connected TV, Display and Video advertising channels
API exploration and data-lake creation using Postman
Working alongside product management teams to brainstorm product features for internal automation builder (Studio)
Involved in the hiring, onboarding & mentorship
Traveled to UK for in-person client meetings in London and Manchester offices.
Gained skills around project management, employee coaching, process planning, and product development