Kalash Vimawala

Business Development Executive

Dubai, United Arab Emirates3 yrs 1 mo experience

Key Highlights

Expert in Growth Strategy and Product Management.
Proven track record in driving user engagement and conversion.
Strong analytical skills with a focus on automation.

Stackforce AI infers this person is a Growth Analyst in E-commerce with a strong focus on data-driven strategies.

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Skills

Core Skills

Product StrategyGrowth Strategy

Other Skills

AutomationBlenderC (Programming Language)CRM OperationsCampaign ManagementCommunicationData AnalysisDebateEvent CoordinationGame DevelopmentLogisticsMerchandisingMetrics ReportingMicrosoft ExcelMicrosoft Office

About

Hello Currently, working in Growth & Strategy at Careem. Building competence in closely monitoring and driving key user funnel, PnL & Supply metrics. Eagerly follow AI, finance & tech updates. Let's talk!

Experience

Careem

Senior Growth Analyst

Nov 2024 – Present · 1 yr 4 mos · United Arab Emirates · On-site

Zepto

3 roles

Senior Manager 1

Apr 2024 – Nov 2024 · 7 mos · Mumbai, Maharashtra, India · On-site

Manager-2

Jul 2023 – Apr 2024 · 9 mos · Mumbai, Maharashtra, India · On-site

Saved 5% man-hours by automating CRM operations to track campaigns at a subcategory level, leading to 0.01pp CTR improvement MoM
Led medium-scale experiments in SMS to improve First-Time Buyers conversion by 0.1pp to bring 12000 incremental orders in August
Automated & structured processes for BTL resulting in better visibility on investments & fraud to scale BTL upto 4x with a 15% reduced CAC
Led the creation of Growth Control Tower; reduced anomaly discovery time to 1hr by reporting ~40 metrics across Funnel, PnL & Supply chain

AutomationCRM OperationsData AnalysisGrowth StrategyMetrics ReportingProduct Strategy

Events & Merchandising Intern

Jul 2022 – Dec 2022 · 5 mos · Mumbai, Maharashtra, India

Coordinated multiple verticals for an in-app event leading 6.25% AOV increment on 1.5lakh+ orders daily; grew daily GMV by INR 30 lakh
Spearheaded merchandising operations for SKU bundling; data-driven recommendations to boost Quantity per Bill by 15% within a week
Managed the largest gifting campaign delivering gift boxes to 3 lakh customers across 10 cities increasing gross profit by 8% for 12 days

Stranger sapiens

Community Builder

Mar 2021 – Jun 2021 · 3 mos · Surat, Gujarat, India

Worked with the partners to strategise and generalise key community building processes like apprentice recruitment and onboarding, facilitator-led events etc.