May 2022 – Mar 2024 · 1 yr 10 mos · Gurugram, Haryana, India · Hybrid

• Spearhead partner marketing efforts globally, collaborating with leading organizations such as Accenture, Capgemini, and six boutique investment partners. Responsible for defining and executing MongoDB's partner go-to-market marketing strategy, while aligning with the global Marketing Calendar and cross-functional Partner GTM leaders. Managed a substantial annual marketing budget across partners worldwide and worked closely with various teams to execute marketing initiatives effectively.

Jul 2019 – May 2022 · 2 yrs 10 mos · Gurgaon, India · Hybrid

• Helping shape strategy for new offerings with partners. Develop go-to-market messaging and create assets to help partners learn about the capabilities required to engage the target audiences, test and
• optimize new marketing programs.
• I also work with partner management teams to build out an effective and scalable ecosystem. In addition, I am responsible for building and nurturing co-marketing relationships with some of our most strategic partners

Sep 2018 – Jul 2019 · 10 mos

Nov 2017 – Aug 2018 · 9 mos

• Working in partnership with business groups and Channel team, responsible for landing Business application Go-To Market across the channel ecosystem with shared responsibility of driving pipeline numbers

Nov 2015 – Oct 2017 · 1 yr 11 mos · Noida

• Brainchild Interactive is a Delhi NCR based 360o marketing services outfit, focused on delivering the right message to the right market.

Aug 2015 – Nov 2015 · 3 mos · Gurgaon

• Branch head (North) for TRACK DDB, a Digital & CRM arm of DDB Mudra group.
• Leading a team of 12 resources to manage all accounts with Job roles of creative, copy and servicing for 5 retainer accounts. Was also instrumental in additional pitches within the group which had a digital mandate

Sep 2013 – Aug 2015 · 1 yr 11 mos · Gurgaon, India

• Managing all the CRM programs across categories for Samsung India be it Partner, Influencer or Consumer. Directly managing the largest partner program being run in Samsung India in terms of spends and scale.

Jul 2012 – Aug 2013 · 1 yr 1 mo · New Delhi Area, India

• Accentiv' India, a merger of SurfGold.com and Royal Images Direct—two of India's premier loyalty marketing companies— currently serves more than 20 million channel partners, customers and employees through over 250 loyalty and rewards & recognition programs in India & APAC

Sep 2009 – Jan 2012 · 2 yrs 4 mos

• Responsible & Exposure in
• Events, Promotion & Activations
• Database & Lead Generation
• Other direct marketing initiatives spanning verticals
• NBD
• Client servicing

Apr 2008 – Sep 2009 · 1 yr 5 mos

• KRA’s at Prognosys Included:
• 1. Building client relationships
• 2. Achieving client expectations
• 3. Managing client interaction and communication
• 4. Ensuring team performance conforms to the standard operating procedures
• 5. Meeting the team targets
• 6. Reporting team status and performance

Jan 2007 – Jan 2008 · 1 yr · New Delhi Area, India

• KRA’s included:
• 1. Client Servicing
• 2. Business Development & Proposal making
• 3. Launch of fieldwork post approval
• 4. Presentation and report formation

Jul 2006 – Aug 2006 · 1 mo · Mumbai Area, India

• Pre-market evaluation for Trauma products in India

Apr 2006 – Jul 2006 · 3 mos

• Market Sizing In bengaluru