Niek Dekker — VP of Marketing

With over 10 years of experience in marketing, I am passionate about driving demand and building brand equity for B2B SaaS companies. I have a master's degree in marketing. As the Head of Marketing at eftsure, a fast-growing fintech company, I lead a talented team of 8 marketers and designers to generate revenue and awareness for our unique solution that protects businesses from fraud and errors in payments. In my current role, I am responsible for setting and executing the inbound acquisition strategy across multiple channels, including paid social, search, webinars, events, and podcasts. I also oversee the creative direction and storytelling of our brand, and collaborate with sales, product, and customer success teams to align our messaging and value proposition. Since joining eftsure in August 2020, I have helped the company achieve 10X ARR growth and rank #41 in the AFR fast 100 list.

Stackforce AI infers this person is a B2B marketing leader with expertise in Fintech and SaaS growth strategies.

Location: Melbourne, Victoria, Australia

Experience: 12 yrs 6 mos