Anmol Arora

Digital Marketing Specialist

Gurugram, Haryana, India15 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

11 years of diverse experience in management consulting and strategic roles.
Led high-impact marketing initiatives at Google and Airtel.
Achieved significant customer experience improvements at MakeMyTrip.

Stackforce AI infers this person is a strategic leader in the Tech and Telecommunications sectors.

Contact

Skills

Core Skills

Marketing StrategyProduct DevelopmentBusiness StrategyStrategic Growth

Other Skills

AnalysisAnalyticsBusiness AnalysisBusiness AnalyticsBusiness InsightsBusiness IntelligenceCompetition ResearchCompetitive AnalysisCompetitive InsightCompetitive IntelligenceCompetitive StrategiesConsultingCorporate StrategyCustomer AnalysisData Analysis

About

With a total experience of 11 years, have a 5 year management consulting experience solving strategic, operational and transitional issues of various clients across Finance, Online Marketing, Utilities, Insurance firms and Heavy goods industry. Have been leading strategic initiatives across internet companies for last 6 years focusing on customer experience, process excellence, efficiency improvement, search optimization, etc. Have pivoted to a high growth business role in the mid of 2018. Have won various business competitions and sports tournament and completed IIM Ahmedabad as an Institute Scholar. Led multiple sports team at IIMA.

Experience

Google

Google Gemini Marketing Lead

Dec 2021 – Present · 4 yrs 3 mos · Gurugram, Haryana, India · On-site

Leading Google Gemini (AI assistant) marketing in India, driving Gemini App's growth through comprehensive strategies encompassing scaled brand campaigns, content marketing, and cultural integrations, product feature development & O&O growth levers.
Driving monetization for Google Pay across multiple revenue streams. Leading growth for monetized payflows by driving user insights, marketing communication & offers while working closely with product, UX, BD and engg to drive product decisions.

Marketing StrategyProduct DevelopmentUser InsightsMarketing Communication

Airtel

Growth Head, New Businesses

Jul 2020 – Dec 2021 · 1 yr 5 mos · Gurgaon, Haryana, India

Led strategy and growth for emerging businesses, such as surveillance and payments to monetize Airtel's large user base. Successfully spearheaded the development and end to end logistics kickstart the businesses. Demonstrated strong leadership skills in driving cross-functional teams, establishing partnerships, and ensuring seamless execution of business plans. Effectively identified market opportunities, leveraging innovative technologies, and bridging the user need.

Marketing StrategyBusiness InsightsStrategic GrowthCompetitive InsightBusiness Strategy

Makemytrip

3 roles

Flights Category Head

Apr 2019 – Jul 2020 · 1 yr 3 mos · Gurgaon, India

International Flights Head

Promoted

Apr 2018 – Apr 2019 · 1 yr · Gurgaon, India

Led the high growth international flight business at MakeMyTrip as the PnL owner. Drove multiple projects to enhance growth and make MakeMyTrip the No. 1 choice for all international flyers across the country.

Customer Strategy Head

May 2016 – Mar 2018 · 1 yr 10 mos · Gurgaon, India

Worked on end to end customer experience starting from the user coming to MakeMyTrip.com to completing the travel. Conceptualized and executed multiple projects across various line of businesses to improve NPS by 2x.

Snapdeal

Associate Director, Strategy

Feb 2015 – Apr 2016 · 1 yr 2 mos · New Delhi Area, India

Working on initiatives across the company to enhance customer experience, seller experience and overall marketplace health.
Leading a team of 35+ members.

The boston consulting group

2 roles

Senior Associate

Jul 2013 – Jan 2015 · 1 yr 6 mos · Gurgaon, India

Summer Associate

Apr 2012 – May 2012 · 1 mo · Gurgaon, India

Successfully benchmarked the sales and marketing best practices of top Real estate companies in India
Drove an in-depth analysis for profitability of ongoing real estate projects by predictive modeling and comprehensive cost data analysis

Inductis

2 roles

Senior Analyst

Promoted

Jul 2010 – Jun 2011 · 11 mos

Handled teams of 3-5 analysts to drive insights and recommendations for clients for problems ranging from expansion strategy to attrition control.
Worked closely with top level level management in client organisations to solve critical problems.

Analyst

Jul 2008 – Jun 2010 · 1 yr 11 mos

Responsible for driving analyses in projects involving data profiling & management, predictive modeling and advisory.
Worked in the fields of Insurance, Credit Cards and Utility.

University of toronto

Research Intern

May 2007 – Jul 2007 · 2 mos · Toronto, Canada Area

Introduced a novel parallel programming paradigm, Transactional Memory, and ran experiments on various benchmark applications to showcase efficiency and scalability improvement.
Worked in an international team of graduates focusing on improving scalability of multiprocessor applications.