Ashish Goel

Digital Marketing Specialist

Panaji, Goa, India14 yrs 9 mos experience

Highly Stable

Key Highlights

Expert in maximizing marketing ROI for SaaS businesses.
Proven track record in driving lead conversion and customer engagement.
Strong leadership in managing marketing teams and campaigns.

Stackforce AI infers this person is a B2B SaaS marketing expert with a focus on customer experience and lead generation.

Contact

Skills

Core Skills

B2b MarketingMarketing StrategyProduct Marketing ManagementDigital MarketingMarketing ManagementCampaign ManagementBusiness StrategyWealth ManagementClient Relationship ManagementSoftware Development

Other Skills

AnalyticsC#Client EngagementContent MarketingContent Program ManagementContent WritingConversion FunnelCustomer ExperienceDigital MediaGoogle AdwordsIT StrategyInbound Lead GenerationInformation TechnologyLead ConversionLinkedin Marketing

About

I'm a specialist in spending marketing dollars to help SaaS businesses get a strong return.

Experience

Salesforce

Sr. Marketing Manager, CX, India

Jun 2024 – Jun 2025 · 1 yr · Goa, India · On-site

Customer Experience - Website, Organic, and Conversion Funnel.
Big Rock content program for Salesforce India.

Customer ExperienceWebsite ManagementOrganic GrowthConversion FunnelContent Program ManagementB2B Marketing+1

Zoho

2 roles

Product Marketing Manager

Jun 2023 – May 2024 · 11 mos

PMMB2B MarketingProduct Marketing Management

Product Marketing Manager- Zoho Commerce

Mar 2020 – Jul 2023 · 3 yrs 4 mos

Ramco systems

Digital Marketing Manager

Jun 2018 – Feb 2020 · 1 yr 8 mos · Chennai

Vacation labs

Marketing Lead

Jan 2018 – May 2018 · 4 mos · Panaji Area, India

Heading the Digital & Content Marketing teams at the company. Responsible for the entire domestic and international traffic, lead conversion, and inside sales process.

Digital MarketingContent MarketingLead ConversionMarketing Strategy

Browntape technologies

Marketing Manager

Jun 2017 – Dec 2017 · 6 mos · Porvorim, Goa

Responsible for the entire inbound lead gen process, starting from traffic to conversion. Sales hand-off at multiple stages.

Inbound Lead GenerationSales Process ManagementMarketing ManagementCampaign Management

Hcl technologies

Campaigns Management & Inside Sales Head, APAC

Sep 2012 – Jun 2017 · 4 yrs 9 mos · New Delhi Area, India

Business Marketing, APAC and MEA. (Impact: $75 million Sales Qualified Pipeline)
Headed a 4 member team for campaign management for the APAC market
3% Sales qualified pipeline boost in APAC in the first year of operation
Alliance Manager (Impact: $6 million in Margin)
Managed Strategic technology partners for the Infrastructure Services Divn. of the company.
Go-to-Market activities delivered Gross margins of $6 million for the company in two years.

Campaign ManagementSales Qualified PipelineStrategic PartnershipsBusiness Strategy

Citibank india

Wealth Manager, Citi@Work

Apr 2010 – Jan 2012 · 1 yr 9 mos · Gurgaon, India

Impact: INR 0.5 million in revenue per month
Responsible for end-to-end client engagement (300 clients, INR 250 million AUM) and business revenue.
Researched and Positioned complex products such as NCDs, Equity and Debt instruments, REITs, and PMS specific to the Indian investment scenario.
Managed a 3 member lead generation team.

Client EngagementRevenue GenerationWealth ManagementClient Relationship Management