Feb 2022 – Present · 4 yrs 1 mo · Gurugram, Haryana, India

Jul 2021 – Jan 2022 · 6 mos

Dec 2020 – Jun 2021 · 6 mos

Aug 2019 – Dec 2020 · 1 yr 4 mos

Feb 2017 – Jul 2019 · 2 yrs 5 mos · Estee Lauder Group Of Companies

• Responsible for expanding B2B business and managing Key accounts for the brand like Amazon, Jabong, Nykaa, Myntra, Flipkart, My EnvyBox, Pretr.
• Involved in regular retail panning and forecasting of the business
• Meeting monthly targets and margin % for the brand.
• Maintaining sufficient inventory cover with all channel partners and EBO's .
• Weekly analysis of sales and replenishment.
• Leading sales team across Pan India, in various formats.
• Develop and execute promotional events for improving sales.
• Active participation in various online promotional activities.
• Ability to execute all SCM related functions, supported with 2.5 yrs of experience in Operations
• Been a part of Top management strategic planning and implementation processes.
• Manage Customer grevieanuce Complaints.
• Building and expanding loyalty programme.
• All complaints to be resolved within 24 hours.
• Maintain at least 98% Service Level Agreement (SLA)
• Coordinate with internal stake holders for query resolution.
• Monthly MIS.
• Coordinating with external agencies for order management and dispatch schedules on a daily basis.
• Skills includes, Retail planning, Channel Sales, Supply chain, Warehousing operations, Strategic processes, team building and MIS
• Specialties: E-commerce,Channel sales, Supply chain, Operations, Team building, Planning, Implementation

Feb 2016 – Mar 2017 · 1 yr 1 mo · Noida Area, India

• Profile : ('B2B Strategy', Alliances - 'New Market Launches' and 'New Product Launches.)
• Company Profile : India's leading online entertainment network, AGP. known for pioneering web content and branded content in India.
• i. Conceptualization for in-film placements/co-branded associations.
• ii. Approaching brands for such movie integration.
• iii. Making detailed proposals & presentation and presenting them to brands.
• iv. Write content, Developing concept, storyboard for co-branded video/print creative around such associations
• v. Estimating, negotiating and agreeing budgets and timescales with clients and managers.
• vi. Revenue generation through new account development
• vii. Enhance organizational effectiveness through setting up appropriate marketing strategies.
• viii. Writing up concise, value-based sales proposals.
• ix. Checking legal paperwork, NOC’s, MOU’s etc
• x. Co-ordination with digital team to develop interesting campaigns for the association on digital and social media platforms
• xi. Co-ordination with media planning and buying team to develop TV/Print plans as per client’s brief etc.

Feb 2015 – Feb 2016 · 1 yr · New Delhi Area, India

• Company Profile : Online platform for artists & designers to create, showcase & sell their work.
• I. Planning and Managing BTL/ATL advertising
• II. Corporate Tie Ups' and 'Strategic Alliances
• III. Create & strategize viral content for Social Media Channels
• IV. Organising and Delivering talks in colleges for ambassador reach and programme
• V. Allocating a budget for offline activities
• VI. Organising Promotional campaigns and Media campaigns with PR agency
• VII. Artist Acqusition
• VIII. Vendor Management

Aug 2013 – Jul 2015 · 1 yr 11 mos · Gurgaon, India

• I. Corporate Tie Ups' and 'Strategic Alliances
• II. Organising and Delivering talks in colleges for ambassador reach and programme
• III. Sponsorship Management
• IV. Categorization and Curation of Data.
• V. Allocating a budget for offline activities
• VI. Customer Retention
• VII. Prospecting for new business by contacting potential partners; discovering and exploring opportunities.
• VIII. On boarding and servicing key partners by coordinating requirements and negotiating contracts. Some names include Bira 91, Beer Cafe, RVCJ.
• IX. Providing marketing and design support to key partners to maximize their branding and sales through online channels, by coordinating with Marketing and Public Relations teams, to ensure maximum impact.
• X. Participating in key industry events to network, build relations with prospective partners to strengthen and grow the 25000 + designer community further.
• XI. Developing and implementing community promotion and engagement strategies, planning pitches, to keep the growing designer community engaged.
• XII. Preparing marketing collateral such as company presentations; copy writing for internal and external use through print and online channels.

Apr 2012 – Jul 2013 · 1 yr 3 mos · Noida

• 1. Process Trainer
• 2. Recruitment
• 3. Quality Procurement

Sep 2010 – Mar 2012 · 1 yr 6 mos · Noida Area, India

• 1. Customer Delight
• 2. Inbound Outbound Training
• 3. Communication Quality
• 4. Customer Retention