Nov 2024 – Present · 1 yr 4 mos · Remote

Jun 2023 – Dec 2024 · 1 yr 6 mos

Jan 2023 – Jun 2023 · 5 mos

• Head of marketing for Digital Engineering Services at Sunera Technologies, a Sutherland Company

Mar 2021 – Jan 2023 · 1 yr 10 mos · Hyderabad, Telangana, India

Mar 2020 – Feb 2021 · 11 mos

Jul 2017 – Feb 2020 · 2 yrs 7 mos

Oct 2015 – Jul 2017 · 1 yr 9 mos

Feb 2013 – Oct 2015 · 2 yrs 8 mos

• Digital Marketing: Coordinate with various internal departments and the web agency to keep the content fresh and in line with company standards. Identify multiple channels of communication for all marketing communication and develop strategy to maximize the reach. This includes Search Engine Optimization, social media marketing strategy, website management etc.
• External Communications: Work with practice marketing teams to develop collaterals including brochures, flyers, presentations, advertising materials etc. Identify the messaging and the positioning statement for all external collateral. Ensure messaging consistency, and that the brand guidelines are met in terms of formatting and graphics.
• Branding: Support branding activities that originate from both corporate HQ and the geographies in which Infotech operates
• Support sales team by preparation of customized marketing collaterals and materials
• Identify opportunities with external vendors for brand visibility and awareness

Sep 2012 – Feb 2013 · 5 mos

• Create marketing strategy and implement campaigns using multiple communication channels including social media, website, and online and in-person events
• Manage social media channels for Deloitte's Talent and sustainability service offerings
• Analyze social media trends and develop strategy for Deloitte's Talent and sustainability service offerings
• Track marketing metrics to determine effectiveness of a marketing campaign

Sep 2009 – Aug 2012 · 2 yrs 11 mos

• Create marketing plan and execute marketing programs/campaigns, manage the communication channels for promoting the key marketing collaterals
• Manage social media channels for Deloitte's Talent and sustainability service offerings
• Analyze social media trends and develop strategy for Deloitte's Talent and sustainability service offerings
• Track marketing metrics to determine the success of marketing activities
• Create quarterly reports to evaluate the success of the marketing activities

Feb 2008 – Sep 2009 · 1 yr 7 mos

• Conduct research and create competitor analysis reports.
• Support the team on key topic based research using various tools like Hoovers, Factiva, Onesource etc.
• Create executive bios and upload them to company website.

Jun 2007 – Jan 2008 · 7 mos

• Conducting Due diligence studies for power and energy to "Power and Energy Profile" studies for various countries.
• Conducting secondary research with the help of company & internet based tools.
• Prepared Country specific strategic power and energy sector reports. The reports outlined the country power and energy sector scenario.
• As a part of the report identified opportunities for clients to invest into and provided recommendations based on the research.
• Reviewing strategic reports prepared by my fellow team members before submitting to the client.
• Additional responsibilities included conducting recruitment interviews, trainings for interns and creating the training related materials.