Marie Bue

Product Manager

London, England, United Kingdom12 yrs 8 mos experience
Most Likely To Switch

Key Highlights

  • Extensive experience in B2B marketing and product management.
  • Proven track record in launching successful go-to-market strategies.
  • Strong leadership in cross-functional team collaborations.
Stackforce AI infers this person is a B2B marketing expert with a strong focus on product management and event management.

Contact

Skills

Core Skills

Go-to-market StrategyProduct MarketingEvent ManagementMarketingCustomer Relationship Management (crm)Team Management

Other Skills

Agile & Waterfall MethodologiesB2B MarketingBrand ManagementBusiness-to-Business (B2B)Change ManagementCommunicationCompetitive AnalysisConsumer BehaviourCross-functional CollaborationsCross-functional Team LeadershipCustomer ResearchEnablementExternal CommunicationsGrowth ExperimentsKey Metrics

Experience

Scriptrunner

Senior Product Marketing Manager

Feb 2024Present · 2 yrs 1 mo · London Area, United Kingdom

Thraive

Co-Founder

May 2023Oct 2023 · 5 mos · London, England, United Kingdom · Remote

  • Thraive is grounded in positive psychology and uses generative AI imagery for emotional fitness training. Our mindset focuses on proactive and long-term wellbeing to help people to not only survive but to thrive.
Project ManagementKey MetricsSales ProcessMarket AnalysisCustomer Relationship Management (CRM)Go-to-market Strategy+20

3la

Sr. Product Marketing Consultant

Apr 2023Feb 2024 · 10 mos · London, England, United Kingdom · Remote

Project ManagementGo-to-market StrategyQualitative & Quantitative Research MethodologiesCompetitive AnalysisProduct MarketingMarketing+1

Forecast

Sr. Product Marketing Manager

Jan 2022Mar 2023 · 1 yr 2 mos · London, England, United Kingdom

  • Forecast is an AI-native platform that combines work, finance and resource management so professional service providers can increase their billable hours, improve team utilization and reduce admin work.
Project ManagementKey MetricsSales ProcessCross-functional Team LeadershipMarket AnalysisCustomer Relationship Management (CRM)+24

Curve

2 roles

Product Marketing Manager

Nov 2020Jan 2022 · 1 yr 2 mos

  • Curve is a smart wallet with a physical card. A fintech scaleup whose mission is to simplify and unify the way people spend, send, see and save their money.
Project ManagementKey MetricsCross-functional Team LeadershipMarket AnalysisCustomer Relationship Management (CRM)Consumer Behaviour+21

Community Manager

Sep 2018Nov 2020 · 2 yrs 2 mos

  • Created a community forum and established a member base of 13k and recruited 6 customers to join the volunteer moderation team.
  • Established the Curve Beta Programme and grew it to 2.5K+ testers.
  • Collated customer insight from the community forum, interviews, app reviews, social media, events, and the community forum to further develop Curve’s offering, customer communications, and go-to-market strategies.
  • Lead a Community Team consisting of a Junior Community Manager and an Employer Branding specialist. Initiated a Customer Support team with dotted line reporting to me, which specialised in inbound customer queries via social media channels, the community forum and review platforms.
Project ManagementKey MetricsCross-functional Team LeadershipMarket AnalysisCustomer Relationship Management (CRM)Go-to-market Strategy+19

Zalando se

Startup Evangelist

Mar 2017Aug 2018 · 1 yr 5 mos · Berlin Area, Germany · On-site

  • Zalando Build is a dedicated program to integrate startups, offering solutions and functionalities, to Zalando to personalise the customer's shopping experience and to boost inspiration.
  • Drove the value proposition development of Zalando’s startup programme, Zalando Build, via concept creation, founder interviews, and team workshops.
  • Sourced and qualified leads, resulting in 4 partnerships.
  • Developed the communication plan and material including email templates for channel-specific sales pitches, and follow-up communication. Formed an internal communication plan with key messages to align internal stakeholders.
  • Organised numerous conference side events with pre-qualified leads to foster community, create market awareness and explore potential partnerships.
Project ManagementKey MetricsSales ProcessCross-functional Team LeadershipMarket AnalysisCustomer Relationship Management (CRM)+22

Techfounders

Marketing Associate

Jul 2015Feb 2017 · 1 yr 7 mos · Munich Area, Germany · On-site

  • TechFounders brings tech startups together with world industry partners and venture capital during a 20-week accelerator program.
  • Developed and executed a marketing strategy, consisting of branding, community building, and social media. Successfully achieved all targets and goals while retaining 12% of the overall operating budget.
  • Connected and raised the market profile of the company and its startups with the local and European ecosystem by participating in various conferences, and organising local events with 60 attendees on average.
  • Grew follower base on Facebook, Twitter, and LinkedIn organically by 230%, 175%, and 150%.
  • Established a monthly newsletter with a 37% average opening rate.
Project ManagementKey MetricsSales ProcessCross-functional Team LeadershipMarket AnalysisCustomer Relationship Management (CRM)+22

Startup extreme

First Team Member

Jan 2015Jun 2015 · 5 mos · Hybrid

  • Billed as the world’s most extreme startup conference and summit, our vision was to facilitate relationships with one of Norway’s hallmarks: extreme sports.
  • Jack of all trades type of role focusing on concept development and direct communication
  • Joined as the first team members to organise the pilot event.
  • Developed concept and topic segments based on interviews with investors, founders, and multipliers, all the while retaining Startup Extreme’s unique vision.
  • Created and executed attendee and speaker communications before, during and after the event, resulting in strengthened relationships between the organisation staff, speakers and attendees.
  • Identified and invited over 200 qualified investor leads and supported the Event Director in curating a highly targeted roster of 28 international speakers.
Project ManagementKey MetricsSales ProcessCross-functional Team LeadershipCustomer Relationship Management (CRM)B2B Marketing+15

Bue's summer help

Self Employed

Jun 2012Aug 2012 · 2 mos · Rogaland County, Norway

  • I successfully took on the challenge of establishing a company, bringing in new customers, and executing seasonal services, in order to have flexible working hours over the summer. The operational work mostly consisted of gardening and housekeeping, however, I also honed my administration, operational, marketing, and sales skills.
Project ManagementKey MetricsSales ProcessCross-functional Team LeadershipMarket AnalysisCustomer Relationship Management (CRM)+17

The student parliament of bergen university college

Vice President

Jul 2011Feb 2012 · 7 mos · Bergen Area, Norway · On-site

  • Full-time position of trust
  • Organizational, administrative, and financial responsibilities
  • Leader of The Election Committee
Customer Relationship Management (CRM)Consumer BehaviourCompetitive AnalysisLead GenerationMarketingCommunication+2

Norse oilfield services as

Summer Assistant

Jun 2009Jun 2011 · 2 yrs · Rogaland County, Norway · On-site

  • Norse's services and capabilities include machining, welding, assembly, testing, threading, chicksan rental and maintenance, and drill pipe, casing and tubing threading, storage and handling.
  • Executed various cross-department administration tasks
Team ManagementMarketingCommunication

Education

Edinburgh Napier University

Master of Science (MSc) — Business Management with Entrepreneurship

Jan 2013Jan 2014

Western Norway University of Applied Sciences

Bachelor — Business Administration and Management

Jan 2009Jan 2013

Augsburg University

Under graduate exchange program — Marketing

Jan 2012Jan 2012

Dalane Videregående Skole

Highschool diploma — Entrepreneurship

Jan 2006Jan 2009

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