Abhishek Jain

Business Development Executive

Gurgaon, Haryana, India12 yrs 8 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in data-driven marketing strategies.
Over 10 years of experience in digital marketing.
Proven track record in optimizing campaign ROI.

Stackforce AI infers this person is a MarTech and AdTech expert with a strong focus on data-driven strategies.

Contact

Skills

Other Skills

AnalyticsBusiness AnalysisBusiness DevelopmentC++Competitive AnalysisDigital MarketingDisplay AdvertisingE-commerceEntrepreneurshipGoogle AdwordsGoogle AnalyticsManagementManagement ConsultingMarketing StrategyMicrosoft Office

About

I help marketers break through the noise and achieve real growth with data-driven strategies and measurement solutions. Over the past 10 years, I've built and implemented cutting-edge solutions that empower brands to understand their audience, optimize campaigns, and maximize ROI. I'm passionate about using data to tell the right story and unlock marketing's true potential. Let's connect and discuss how I can help your brand reach new heights!

Experience

Google

3 roles

Data & Measurement Lead

Apr 2023 – Present · 2 yrs 11 mos

Marketing Science Lead

Promoted

Oct 2019 – Apr 2023 · 3 yrs 6 mos

Account Manager

Apr 2017 – Sep 2019 · 2 yrs 5 mos

Doubleclick

Account Strategist

May 2015 – Mar 2017 · 1 yr 10 mos · Gurgaon, India

Managing advertising strategies, operations and analysis of programmatic media buys for clients through the DoubleClick product stack.
Manage relationships with DoubleClick’s biggest agencies and advertisers by providing solutions-oriented service across India
Optimizing the campaigns to reach the advertiser goal after deep analysis from reports like Inventory availability, audience, PC and PV conversions, Impressions, Clicks, etc.
Up-sell and Cross-sell products and services based on clients’ requirements, and overall account growth

American express

Marketing Analyst

Jun 2014 – May 2015 · 11 mos · Gurgaon, India

Strengthen partnership with Marketing Partners by providing consultative support on budget and profitability of campaigns
Measure the performance of the campaigns and evaluate the need to enhance the campaigns depending on market plans
Drive business insights to influence campaign constructs and channel performance
Partner with capability teams to enhance marketing platforms

Google

Management Intern

Jun 2013 – Aug 2013 · 2 mos · Gurgaon, India

Developed growth drivers and strategies to scale Ad Exchange clients in India
Conceptualized and developed Analytic Dashboard to provide quick insights on Ad Exchange Inventory to senior management at APAC level
Managed on boarding process and set up new buyers for success with initial campaigns
Built buyer relationships and performed in-depth analysis of buying/bidding strategies
Created and delivered quarterly business reviews and compelling sales presentations to senior client management clearly communicating the Ad Exchange value proposition

Accenture

Associate Software Engineer

Jun 2011 – Jun 2012 · 1 yr · Bengaluru Area, India

Created efficient tools using Macros in MS-Excel for automating the key daily processes
Analysed and documented all the processes and technical guidelines for project
Formulated complex algorithm and implemented it for their Fortune 500 Retail client
Trained and mentored four new hires on CSPARC project
Tracked multiple projects, reported exceptions and participated in course correction activities
Worked in project management activities such as milestone planning, budget estimation and resource allocation

Codeplatter softwares ltd.

Developer

May 2010 – Jul 2010 · 2 mos · New Delhi Area, India

Developed a web crawler (spider) which collects the content of web pages parsing the HTML.
Formulated and Implemented the search algorithm to store and index the data.
Developed a web interface for querying the full text index.