Kuber Chopra

Founder

New York, New York, United States17 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in brand strategy and marketing innovation.
  • Proven track record with top global brands.
  • Strong focus on youth engagement and culture.
Stackforce AI infers this person is a Brand Strategist with expertise in Marketing and Advertising.

Contact

Skills

Core Skills

Brand ManagementMarketing Strategy

Other Skills

AdvertisingBTL ActivationsBloggingBusiness DevelopmentCRMCommunity ManagementCompetitive AnalysisCustomer Relationship Management (CRM)Design StrategyDigital MarketingE-commerceInnovationMarketing CommunicationsPositioningProject Management

About

Brand Strategist

Experience

On deck

Founder Fellow

Oct 2021Oct 2022 · 1 yr

Dillboard

Co-Founder

Sep 2019Aug 2021 · 1 yr 11 mos · India

  • Co-founded and led design for a cloud based localised advertising through digital out-of-home (DOOH) solutions in retail environments. Dillboard allowed advertisers to seamlessly buy and schedule their ads in local stores via a single platform.

Rasta

Creative & Strategy Director

Jun 2012Present · 13 yrs 9 mos · Global

  • Imagining the role brands can play in culture.
  • Notable brands worked on include:
  • Times Internet, National Geographic, Epigamia, Plush, Fabindia, Urban Company, Accor Hotels, United Health Group, The Souled Store, Mobikwik, Network18, Cipla, Delhi Daredevils.
PositioningBrand ManagementDesign StrategyMarketing StrategyMarketing CommunicationsInnovation

Freelance

Youth Marketing Consultant

Oct 2010May 2012 · 1 yr 7 mos

  • Got into creative entrepreneurship with a focus on brands targeting Indian youth. Consulted for notable clients including Tata Docomo, Pepsi, Spice Mobiles, UNDP, and Apollo Tyres, collaborating directly or through partner agencies and studios.

Virgin mobile india

Asst. Manager, Marketing Innovation

Sep 2009Mar 2011 · 1 yr 6 mos

  • Brand Manager, Direct to Customer Program
  • Developed a unique program identity for India’s first Direct to Customer telecom product
  • Brand developed portraying “Independent Alternate” complementing the global Virgin brand (in liaison with Virgin UK)

Mahindra satyam

Analyst

Jun 2008Sep 2009 · 1 yr 3 mos

  • Bid Management, Pre Sales
  • Lead, Localization Testing Service Offering

Education

Leeds Beckett University

MA International Business

SYMBIOSIS INTERNATIONAL UNIVERSITY

Master of Business Administration - MBA

Manipal Institute of Technology

BE — Mechanical

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