Jaitali Dedhia

Partnerships Manager

Chicago, Illinois, United States14 yrs 1 mo experience

Most Likely To SwitchHighly Stable

Key Highlights

Led customer experience strategy for a $2.5 Bn EdTech startup.
Built a highly engaged alumni community driving significant revenue.
Established the world's first impact-media platform with 120% YoY growth.

Stackforce AI infers this person is a Customer Experience Leader in the EdTech and Media industries.

Contact

Skills

Core Skills

Customer SuccessCx Strategy DevelopmentCustomer Experience StrategyLeadershipManagementCommunity EngagementReferral MarketingMarketing StrategyBusiness StrategyPartnership DevelopmentBrand Management

Other Skills

Analytical SkillsBrand StrategyBranded ContentBusinessBusiness Decision MakingContent DevelopmentContent MarketingCreative Problem SolvingCross-Functional LeadershipCustomer AdvocacyCustomer EngagementCustomer Journey MappingCustomer JourneysCustomer Relationship Management (CRM)Customer Retention

About

Customer Experience Leader with a strong track record in enhancing customer journeys and outcomes across EMEA, APAC, and North America. Skilled in driving key metrics like NPS, CSAT, and engagement through strategic product design, policy development, and process optimization. Experience in taking a data-driven approach to shape customer experience strategy, managing cost centers to achieve EBITDA goals, building strong stakeholder relationships, and leading high-performance teams.

Experience

14 yrs 1 mo

Total Experience

3 yrs 6 mos

Average Tenure

6 yrs 4 mos

Current Experience

Upgrad

4 roles

Associate Vice President - Partnerships

Promoted

Jun 2025 – Present · 10 mos

Partner with Universities and help them scale their professional & graduate programs through innovation in learning & recruitment.

Associate Vice President - Learning Experience & Content Partnerships

Apr 2024 – Jul 2025 · 1 yr 3 mos

Customer SuccessCustomer Journey MappingNet Promoter ScoreCustomer SatisfactionCustomer EngagementCustomer Retention+11

Director - Customer Experience & Referrals - International Business

Promoted

Apr 2022 – May 2024 · 2 yrs 1 mo

Currently part of the 6 member International Business Leadership Team at upGrad - (Ed-tech startup valued at $2.5 Bn) where I lead customer experience strategy, design & delivery across our key markets - United States, Europe, Middle East, Vietnam & Singapore.
I lead the International Learning Experience P&L and manage a team of 40 composed of program managers, customer experience designers, project managers & customer support professionals across India, Vietnam & Singapore.
I am responsible for all Cx metrics - Engagement ~92%, NPS ~72%, CSAT ~90%, Retention & Referral Business Contribution ~35%.

ManagementReferral MarketingPresentation SkillsCustomer ServiceCustomer SatisfactionCreative Problem Solving+16

Associate Director - Marketing & Alumni Relations

Dec 2019 – Apr 2022 · 2 yrs 4 mos

Built the ed-tech world's most successfully engaged alumni community by brining together content, career advancement & peer engagement opportunities, resulting in high volume repeat purchase, referral revenue & a pool of ambassadors driving business growth.
Additionally, led the ~USD 30 Mn Referral Marketing charter that contributed to 35% of upGrad's revenue quarter on quarter, driven through product efforts, word of mouth marketing & extensive cross team collaboration.

ManagementReferral MarketingPresentation SkillsCustomer ServiceCustomer SatisfactionCreative Problem Solving+19

The better india

Head - Business Strategy & Partnerships

Aug 2015 – Sep 2019 · 4 yrs 1 mo · Mumbai Area, India

Established the world's first impact-media platform, delivering 100+ campaigns to over 10 million viewers and achieving Series A funding. Launched a video content vertical that generated 25 million monthly views and drove 120% YoY user growth. Secured the first USD 1M in revenue in FY 2017-2018 through strategic partnerships with GE, IBM, and Accenture. Advocated for end-user adoption and enhanced customer experience by aligning strategies with customer needs. Cultivated partnerships with global organizations like Facebook, Google, and the United Nations to elevate customer engagement and reach.

Brand StrategyManagementPresentation SkillsCustomer ServiceBrand ManagementCustomer Retention+17

The rose group of companies

2 roles

Brand Manager & B2B Business Lead

Promoted

Jul 2014 – Feb 2015 · 7 mos

Led cross-functional initiatives to improve the customer journey for marquee brands like Esprit, Pierre Cardin, and Tanya Rossi. Developed and executed go-to-market strategies encompassing product, pricing, distribution, and profitability benchmarks, while resolving customer support challenges through targeted engagement programs and trade promotions.
Shaped and implemented customer experience strategies across all marketing touchpoints, collaborating with teams on creative strategy, media planning, and smooth execution of ATL, BTL, and digital campaigns. Advocated for solutions that aligned with customer needs and drove brand loyalty, fostering partnerships for enhanced brand visibility and business growth.
Leveraged consumer insights to identify gaps and opportunities for improvement across merchandising, retail expansion, and customer engagement. Analysed performance data to guide marketing strategies and inform cross-functional teams, driving decision-making and supporting business objectives.

Brand StrategyManagementPresentation SkillsCustomer ServiceBrand ManagementCustomer Retention+8