May 2019 – Aug 2020 · 1 yr 3 mos

Mar 2018 – Apr 2019 · 1 yr 1 mo

Apr 2016 – Feb 2018 · 1 yr 10 mos

• Leading the GTM Program Focused on Revenue Generation with Alliance & Channel Partner
• Leading the Online Initiative of Online Sales.
• Heading the Demand Gen program for Both Offline & Online Revenue Streams.
• Leading the GTM for Global Alliance Partners.
• Customer marketing program focused on Loyalty.

Oct 2014 – Apr 2016 · 1 yr 6 mos

• Head of Demand Generation & Customer Marketing.
• Identify New Revenue Streams for IAAS Cloud ( Public, Private & Hybrid)
• Lead New Demand Gen Activities with Alliance’s & Technology Partners
• Work with Industry Leading Bodies to create Content Specific to IAAS and use for Content Syndication.

Jul 2011 – Sep 2014 · 3 yrs 2 mos

• Heading the Inside Sales and Database teams, a combined team size of 13
• Deep Data Analytic s and Insight Generation to guide marketing campaign efforts to acquire new customers and minimize churn from existing ones
• Executing Integrated Demand Generation campaigns utilizing Digital (SEO/SEM) and Social Media alongside traditional media
• Creation of clear and insightful dashboards to facilitate critical decision-making with the senior management
• Taking regular reporting across the organization of various aspects pertaining to the marketing function like key account identification and tagging, regularization of CRM practices at the user end
• Working with technology partners to optimize marketing budgets
• Working With Agencies to Optimize marketing Campaigns on both Digital & Traditional Media.
• Identification and Implementation of automation at various stages of the marketing process – Inside Sales Outreach, Opportunity nurturing

Apr 2009 – Jun 2011 · 2 yrs 2 mos · Mumbai

• Responsible for sales of IT Software /Solutions to Large Corporate Accounts & Global customers.
• Coordinating for IT infrastructure Support to the Clients.
• AMC and Integration with Global SI.
• Delivering on all targets and business priorities.
• Work closely with marketing team to customize client based offers & promotions.
• Continuous engagement program with clients in the form of Product meet / Workshop. Basic motive to Push New Concepts

Jun 2008 – Jan 2009 · 7 mos

• Responsible for sales of IT hardware/solutions to Large Corporate Accounts & Global customers.
• Coordinating for IT infrastructure Support to the Clients.
• Undertaking new projects and monitoring till the Implementation.
• Delivering on all targets and business priorities.
• Work closely with marketing team to customize client based offers & promotions.
• Liaising with collection team to ensure there is a good cash flow.
• Work with Pricing Team & participate in Global RFP.

Dec 2006 – Jun 2008 · 1 yr 6 mos

• Coach, Lead, Support and Direct, a team of Sales Representatives who selling desktop/notebook solutions (U.K)
• Assist sales representatives in developing and achieving short term and long term business objectives
• Provide trainings and workshops on technology/product updates.
• Identify and confront performance issues - including communication of gaps in performance, coaching to improve performance, clearly setting expectations and taking further action as appropriate.
• Complete staff assessment and assist sales mangers in performance appraisals.
• Liaise with internal departments like: Brand team, Finance, etc in order to equip the sales force for process and product updates.
• Take initiatives for process improvement on business priorities. Identify opportunities, Draft strategic plan & Implement action plans (approved by Business lead/stake holders) throughout the sales force with over 170 agents.
• Provide a Report on progress and success to the stake holders.
• Create and foster a motivational work environment, which encourages professional development, team collaboration and high performance

Aug 2005 – Dec 2006 · 1 yr 4 mos

• Graduated from selling basic computing systems to corporate IT solutions E.g.: Enterprise and networking solutions.
• Specialized in high end Workstation for extensive graphics and financial applications.
• Microsoft OS / Application software sales to large institutions.
• Managed SMB Accounts, Worked closely with Resellers.
• Acquired and retained some of Big Institution in UKI SMB Segment

Sep 2004 – Aug 2005 · 11 mos

• Worked in Dell Home Sales from 2004 SEPT TILL 2005 AUG.
• Basic Computer & Peripherals sales for the UK consumer segment.
• Printers & Microsoft software sales to Home & Students.