Priyam Jha

Product Manager

Bengaluru, Karnataka, India9 yrs experience

Highly Stable

Key Highlights

10+ years in strategic marketing leadership.
Expert in B2B SaaS marketing and product launches.
Passionate about blending creativity with analytics.

Stackforce AI infers this person is a B2B SaaS marketing leader with expertise in brand development and demand generation.

Contact

Skills

Core Skills

Product MarketingGo-to-market StrategyBrand DevelopmentMarketing CommunicationsDigital MarketingContent Marketing

Other Skills

Brand AwarenessBrand ManagementBrand StrategyBusiness DevelopmentBusiness StrategyBusiness-to-Business (B2B)Channel Sales DevelopmentCommunicationCompetitive AnalysisCompetitive IntelligenceContent StrategyCopywritingCross-functional Team LeadershipCustomer AcquisitionDemand Generation

About

With 10+ years of strategic marketing leadership in fast-growing B2B SaaS organisations, I've built and scaled marketing teams, crafted compelling brand narratives, and executed impactful product launches in the video commerce and marketing automation sectors. My approach combines insightful storytelling, data-driven content strategies, and deep consumer psychology to consistently generate demand, increase product adoption, and strengthen customer retention. I thrive on uncovering what motivates modern buyers and leveraging those insights to drive meaningful engagement and revenue growth. My passion lies in blending creativity with analytics to build brands that resonate deeply with customers. On a personal note, I'm an aspiring café entrepreneur who dreams of retiring to the mountains and serving the world's finest chai. ☕ Until then, I’m committed to shaping the future of SaaS marketing and empowering high-performing teams.

Experience

Cashfree payments

Associate Director - Product Marketing

Jul 2025 – Present · 9 mos · Bengaluru, Karnataka, India · On-site

Webengage

Director of Product Marketing

Nov 2023 – Jul 2025 · 1 yr 8 mos · Gurugram, Haryana, India · Hybrid

Thought LeadershipProduct MarketingStrategic Planning for GrowthProduct LaunchLead GenerationMarketing Strategy+5

Firework

2 roles

Head of Marketing, India

Feb 2023 – May 2023 · 3 mos · Gurugram, Haryana, India

Leading all things marketing at Firework India.

Thought LeadershipBrand DevelopmentRevenue & Profit GrowthMarketing CommunicationsStrategic Planning for GrowthStrategic Communications+20

Director - Marketing

Aug 2021 – Feb 2023 · 1 yr 6 mos · Gurugram, Haryana, India

Product MarketingMarketing CommunicationsStrategic CommunicationsBusiness-to-Business (B2B)Customer AcquisitionBrand Awareness+17

Webengage

4 roles

AVP - Brand Marketing

May 2021 – Aug 2021 · 3 mos

Brand DevelopmentBrand StrategyMarketing CommunicationsStrategic CommunicationsBusiness-to-Business (B2B)Customer Acquisition+18

Head - Brand Marketing

May 2020 – May 2021 · 1 yr

I currently lead the Brand Marketing team at WebEngage. I look after key branding aspects like strategy, positioning, distribution with a sharp focus on building a leading Indian SaaS brand with the power of high-quality content and execution.

Brand DevelopmentBrand StrategyMarketing CommunicationsStrategic CommunicationsBusiness-to-Business (B2B)Customer Acquisition+18

Brand Marketing Manager

Promoted

Jul 2019 – May 2020 · 10 mos

Brand DevelopmentMarketing CommunicationsBusiness-to-Business (B2B)Customer AcquisitionBrand AwarenessEmail Marketing+11

Content Marketer

Nov 2017 – Jun 2019 · 1 yr 7 mos

Product MarketingBusiness-to-Business (B2B)Customer AcquisitionBrand AwarenessEmail MarketingOnline Advertising+9

Zepo.in

Marketing Officer

May 2016 – Oct 2017 · 1 yr 5 mos

Business-to-Business (B2B)Brand AwarenessEmail MarketingOnline AdvertisingCopywritingDigital Marketing+7

Mtr foods private ltd

Sales Management Trainee

Jun 2013 – Dec 2013 · 6 mos · Bengaluru, Karnataka, India

Campus recruitment through Christ University Institute of Management;
Recruited as a Management Trainee;
All round training in multiple departments to fully understand functioning of FMCG Company;
Primary function was to develop and drive Sales of company product portfolio in domestic market;
Manage relationship between Distributor-Company and co-ordinate channel sales activites;
Handling sales team to scale-up efficiency of distribution and movement of products;
Improving brand/product visibility in General and Modern Trade outlets in Bangalore.

Business-to-Business (B2B)Brand AwarenessEmail MarketingOnline AdvertisingCopywritingDigital Marketing+5

Chevrolet india

MBA Marketing Intern

Apr 2012 – Jun 2012 · 2 mos · Gurugram, Haryana, India

Understanding dropping sales of Chevrolet Spark in Delhi NCR;
Analysing sales trends of past 5 years for Chevrolet hatchbacks based on consumer research;
Carrying out a dealer quality assessment survey for Chevrolet dealers in Delhi NCR;