Ashutosh T.

CEO

Bengaluru, Karnataka, India11 yrs 6 mos experience
Highly Stable

Key Highlights

  • Drove 900M unique traffic hits.
  • Facilitated over 1,000,000 app downloads.
  • Grew social media accounts to 10M+ followers.
Stackforce AI infers this person is a MarTech expert with a strong focus on digital marketing and customer acquisition.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingCopywritingBranding & IdentityProject ManagementLeadershipStrategic PlanningContent Marketing

Other Skills

A/B TestingAdobe Master CollectionBranding and IdentityCommunication SkillsContent ManagementConversion OptimizationCustomer AcquisitionCustomer EngagementCustomer ExperienceDigital Marketing ProgramsDigital StrategyE-CommerceEmail MarketingFunnel OptimizationGo-to-Market Strategy

About

As a seasoned content marketer and product manager, I am deeply passionate about driving business growth. My expertise lies in helping clients overcome customer acquisition challenges and outsourcing their marketing activities to achieve exponential growth. With an extensive track record, I have successfully collaborated with over 500 businesses across the USA, UK, Australia, and Ireland, ranging from major corporations to SMEs. Leveraging data-driven insights and analytics, I craft marketing campaigns that captivate audiences and generate unprecedented results. Some of my recent campaign successes include: - Orchestrating an 800% increase in sales for a major sportswear retailer. - Spearheading a 400% increase in sales for a London-based retail outlet. - Conceptualizing and visualizing art to effectively convey online messages to potential customers. - Implementing technical tools such as ad marketing, social media, web page optimization, and content strategy to drive eCommerce conversions. My achievements include driving 900M unique traffic hits, facilitating over 1,000,000 app downloads, growing social media accounts to 10M+ users/followers, and leading cross-functional teams of 2-35 individuals. I have also headed eCommerce and digital marketing departments, generating multi-million streams of revenue. I craft effective marketing campaigns that deliver results. I thrive on challenges and enjoy developing and presenting innovative ideas in strategic marketing. When I'm not immersed in developing marketing strategies, I find solace in hiking through the Himalayas. In 2019, I embarked on a two-week trekking and camping adventure in Nepal. If you'd like to discuss marketing or explore collaboration opportunities, don't hesitate to send me a message. The best way to reach me is via phone at +91-8699929027 or email at artashutosh@gmail.com. You can also call me Ash or Ashu*. Beyond my professional accomplishments, my most important work is my unwavering commitment to my family. Specialties: - Integrated Marketing Communications - Content Development - Email Marketing - Web Analytics - Adobe Master Collection - Conversion Optimization - Funnel Optimization - A/B Testing - SEO / SEM - Social Media Planning - Marketing Management - Media Management - Product Management - Social Media - Media Planning - Pay-per-Click - Digital Marketing Strategy - Marketing Automation - Online Marketing Programs - Web Properties - Digital Marketing Programs - Branding and Identity - Marketing Campaigns - Customer Engagement - Customer Experience

Experience

Genexis studio

Vice President Marketing

May 2023Present · 2 yrs 10 mos · Bengaluru, Karnataka, India

  • Successfully increased website traffic by 75% within two months through effective SEO strategies and targeted digital marketing campaigns.
  • Achieved a 150% growth in customer acquisition through the implementation of optimized PPC campaigns and conversion rate optimization techniques.
  • Led a team that achieved a 200% increase in social media engagement, resulting in improved brand visibility and customer interaction.
  • Generated a 30% boost in online sales by implementing data-driven email marketing campaigns and personalized customer segmentation.
  • Improved organic search rankings by an average of 25 positions across targeted keywords, resulting in increased organic traffic and higher conversion rates.
  • Developed and executed content marketing strategies that resulted in a 40% increase in website conversions and a 60% growth in leads.
  • Successfully launched and managed multiple marketing campaigns with budgets exceeding $500,000, consistently achieving a return on investment (ROI) of over 300%.
  • Collaborated with sales team to drive a 50% increase in sales-qualified leads through targeted lead generation initiatives and nurturing campaigns.
  • Achieved a 20% decrease in customer acquisition cost (CAC) through the optimization of paid advertising campaigns and implementation of cost-effective marketing channels.
  • Implemented marketing automation systems that improved efficiency, resulting in a 40% reduction in manual tasks and increased productivity of the marketing team.
Content MarketingMarketing StrategySearch Engine Optimization (SEO)E-CommerceStrategic MarketingDigital Marketing+4

Yuved technology

Digital Marketing Manager

Apr 2021May 2023 · 2 yrs 1 mo · Bhubaneswar, Odisha, India · On-site

  • ● Worked with SMEs to develop and implement a mobile knowledge base to elevate the team’s learning experience
  • ● Collaborated with leadership to set priorities based on business needs, resource capacity, and risk estimation.
  • ● Engaged and worked alongside cross-functional stakeholders to manage strategic initiatives.
  • ● Risk Advisor - Identified program obstacles and communicated possible impacts to leadership.
  • ● Account Manager across vertical - managed creative delivery (working with clients and internal design team), optimized campaigns per designated KPIs, and delivered reporting to clients
  • ● Responsible for company P&L; Grew the company by 300% in a year
  • ● Develop sustainable long-term sales strategies to gain market share, uncover new sales opportunities, and grow revenue
  • ● Led the technology team in an onshore-offshore model: developed direct-to-consumer platforms
  • ● Designed GTM strategy for Australia, Japan, and the UK.
  • ● Drive customer loyalty by implementing a strategy similar to Starbucks
  • ● Led a 23-member team delivering exceptional results quarter over quarter
  • ● Created additional revenue streams by introducing product bundles, driving the AOV and ASP
  • ● Two of the client companies were acquired by a Billion-dollar private equity firm
Project ManagementContent MarketingSearch Engine Optimization (SEO)E-CommerceDigital MarketingMarketing

Glorious insight

Marketing Consultant

Jun 2020Jul 2022 · 2 yrs 1 mo · Noida, Uttar Pradesh, India · Remote

  • Designed CM (Chief Minister) dashboards for government projects in Gujarat, Assam, and Uttarakhand, aiding decision-making with data visualization and insights.
  • Developed and managed BI solutions for multiple sectors, including retail, manufacturing, and airlines, in 2020-2022.
  • Led an 18-member team on a high-stakes project for a major automobile company, overseeing data labeling for vehicle classifications (sedan, hatchback, SUV) and components, ensuring quality and timely delivery.

Adidas

Senior Copywriter

Nov 2019Oct 2023 · 3 yrs 11 mos · United Kingdom · Remote

  • Crafted compelling copy for the launch of 200+ new products, aligning brand voice with product storytelling.
  • Coordinated with cross-functional teams to deliver impactful messaging that resonated with Adidas’ UK audience.
Branding & IdentityCopywritingSEO CopywritingContent MarketingGo-to-Market Strategy

Ichelon consulting group

Senior Copywriter

Apr 2019Apr 2021 · 2 yrs · Lucknow, Uttar Pradesh, India · Remote

  • Developed targeted copy for over 300+ doctors, clinics, and healthcare centers, crafting content that resonated with diverse audiences in the medical and wellness sectors.
  • Notable clients included Dermalife, Dr. Rudra, Dr. Sfurti Mann, Dt. Ashu Gupta, Dr. Neeraj Sanduja, Dr. Shalini, Dr. Tushar, and leading centers like Neelkanth IVF and Infertility Centre, World Infertility & IVF Centre, and Skinalaya.
  • Specialized in creating persuasive, SEO-optimized copy that enhanced visibility and engagement for practices in areas such as dermatology, fertility, and general wellness.
Search Engine Optimization (SEO)CopywritingContent MarketingDigital Marketing

Indian maintenance company

3 roles

Chief Operations Officer

Promoted

Jul 2017Mar 2021 · 3 yrs 8 mos

  • ✔ Dealt with the operational task with an efficient and economic approach
  • ✔ Efficiently managed to take care of complex and mammoth projects with ease like installing more than 5000 banners in various cities of Punjab.
  • ✔ Took care of the operations involved in the work of three big clients at the same time on a daily basis.
  • ✔ Successfully organized many events one of which turned out to be the biggest in the Jalandhar Region in 2017.
  • ✔ Introduced a new and innovative way of reporting to the client weekly about the tasks accomplished. ( the sample is attached below)
LeadershipPublic RelationsMarketing StrategyStrategic PlanningCommunication Skills

Content Marketing Manager

Jun 2016Dec 2018 · 2 yrs 6 mos

  • ✔ As a team leader, monitored the development of quality content in order to achieve maximum traffic.
  • ✔ Created a positive brand image through content marketing and brand placement.
  • ✔ Was part of the team of content marketers for our clients as well.
Content MarketingMarketing StrategyContent ManagementSocial Media MarketingDigital Marketing

Public Relations Manager

Jun 2015Dec 2018 · 3 yrs 6 mos

  • ✔ Successfully established and nurtured relationships with clients with a long-term goal-oriented approach
  • ✔ Built a favorable brand image by organizing "Free Stress Buster Sessions for Students" as a part of the Company's CSR.
  • ✔ Brought the best people in the business on board as clients.
  • ✔ Successfully managed and partnered with clients helped them achieve their goals economically.
  • ✔ Implemented innovative and new ideas in order to ensure an edge over the competition.

Dark knight kitchen

Co-Founder

Aug 2016Mar 2017 · 7 mos · Jalandhar, Punjab, India

  • Successfully started an all-night food delivery service for the students.

United nations youth community

3 roles

Public Relations Manager

Sep 2015Dec 2017 · 2 yrs 3 mos · Jalandhar, Punjab, India

  • ✔ Landed the best people in the business as sponsors for various events
  • ✔ Negotiated with the sponsors in a positive and convincing way along with presentations.
  • ✔ Successfully established and nurtured relationships with clients with a longer-term goal-oriented approach.
  • ✔ Built a favorable brand image with prospects, employees, and the public.
  • ✔ Successfully managed and partnered with sponsors helped them achieve their goals economically.
  • ✔ Implemented interesting ideas and dealt with the sponsors to ensure a healthy relationship between the organizations.

Educator

Feb 2015Dec 2017 · 2 yrs 10 mos · Jalandhar, Punjab, India

  • ✔ Successfully trained students in the Personality Enhancement Programme taken by United Nations Youth Community.
  • ✔ Took sessions to make students understand the value of self-confidence and good communication skills.
  • ✔ The motive was to focus on getting rid of stage-fear and other shortcomings that people face in the beginning.

Executive Board Member

Aug 2014Dec 2017 · 3 yrs 4 mos · Jalandhar, Punjab, India

  • ✔ Was in the team of 5 Executive Board Members when the organization started.
  • ✔ Was part of the core committee and judged the group discussion sessions and undertook the recruitment process.
  • ✔ Successfully helped and coped up with members and successfully organized IGNMUN (Indira Gandhi National Model United Nations) whose chief guest was Late Smt. Sheila Dixit and Guest of Honor was Former Union Home Minister and Governor of Punjab Mr. Shivraj Patil.

Education

Abide University

Doctor of Philosophy - PhD — Economicals

Jul 2022Present

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