Abhinav Sharma

Business Development Executive

South Delhi, Delhi, India7 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led multiple successful loyalty programs at Xeno.
Expert in translating customer data into actionable strategies.
Strong background in CRM and marketing operations.

Stackforce AI infers this person is a growth strategist in the MarTech industry with a focus on customer engagement and loyalty.

Contact

Skills

Core Skills

Marketing OperationsClient SuccessCustomer ExperienceBusiness DevelopmentSales StrategyMarketing Strategy

Other Skills

Account ManagementBusiness StrategyBusiness TransformationChurn ManagementClient AcquisitionClient ManagementClient RelationsClient Relationship ManagementCommunicationConsultingContent CreationCustomer EngagementCustomer RetentionData AnalysisLead Generation

About

I am a customer-focused growth strategist with over six years of experience across CRM, loyalty, and marketing operations, helping retail, F&B, and consumer brands deliver meaningful customer experiences across India and the GCC. At Xeno, I lead key client relationships, mentor a team, and have successfully launched multiple loyalty programs that have strengthened repeat customer engagement. My work spans customer experience strategy, marketing automation, lifecycle campaigns, and platform adoption, with a strong emphasis on stakeholder collaboration and data-driven insights. Previously at Accenture, I worked closely with enterprise clients in marketing operations, improving delivery outcomes and optimizing internal processes for efficiency and impact. I regularly collaborate with CXOs and senior stakeholders to translate customer data into scalable strategies that drive engagement and retention. My strength lies in connecting strategic thinking with on-ground execution to unlock long-term customer value. My areas of expertise include CRM and loyalty strategy, martech implementation, customer experience, lifecycle campaigns, SaaS, and client success. Always open to meaningful conversations around customer engagement, loyalty innovation, and digital transformation.

Experience

Xeno

Senior Client Account Manager

Jul 2023 – Present · 2 yrs 8 mos · Delhi, India

Accenture

Business Excel Advisory Consultant

Jul 2022 – Jul 2023 · 1 yr · New Delhi, Delhi, India

Responsible to plan and oversee marketing operations for a portfolio of enterprise clients in Healthcare industry.
Conduct weekly meetings with client to ensure that marketing campaigns are adhering to the Service Level Agreement metrics.
Liaise with internal teams to Identify upsell opportunities that can deliver high client value and pitch it to client.
Review client accounts to identify potential risks & ideate mitigation strategies
Reviewed & identify bottlenecks in marketing processes and suggest process changes to reduce turnaround time to build campaigns

Marketing OperationsClient ManagementProcess ImprovementClient Success

Xeno

3 roles

Key Account Manager

Promoted

Mar 2019 – Apr 2021 · 2 yrs 1 mo · New Delhi Area, India

Develop and maintain long-term relationships with accounts.
Communicating with clients to understand their needs and explain product value.
Delivering and communicating ROI for our clients, throughout the customer lifecycle.
Manage projects within client relationships, working to carry out client goals while meeting company goals.
Identify opportunities to grow business with existing clients
Collecting and analyzing data to learn more about consumer behavior.
Coordinate with different teams working on the same account to ensure consistent service

Client Relationship ManagementData AnalysisProject ManagementClient SuccessCustomer Experience

Business Development Manager

Promoted

Nov 2018 – Mar 2019 · 4 mos · New Delhi Area, India

Managing the Sales Representatives team.
Setting and tracking the sales targets for the team.
Reporting on sales metrics and suggesting improvements.
Constantly refine client acquisition strategy of the organization and figure out customer segments that have recurring contracts.
Build an in-depth understanding of the target audience across categories and sign up the right set of clients to partner with.
Manage and grow long term relationships with the merchants: identify opportunities and take initiatives to grow the business of accounts.
Effectively search and identify prospective clients and generate sales leads. Open doors to new accounts by cold-calling, leveraging your existing relationships.
Manage end-to-end client relationship
Identify and reach out to warm connects and take focused action to convert leads to customers.
Participate with the rest of the team to coordinate business product improvements and develop upgrades.

Sales ManagementClient AcquisitionTeam ManagementBusiness DevelopmentSales Strategy

Business Development Associate

Oct 2017 – Nov 2018 · 1 yr 1 mo · New Delhi Area, India

Effectively search and identify prospective clients and generate sales leads.
Understand the needs of prospective clients and match them with current product offerings.
Participate with the rest of the team to coordinate business product improvements and develop upgrades.
Support and lead marketing efforts for client acquisition. Ideate and execute online and on-ground outreach campaigns.
Research and produce quality content - blogs, case studies, etc.
Develop and manage channels for generating inbound leads.
Analyse their business and help them market their brand in a better way.

Lead GenerationMarketing StrategyContent CreationBusiness Development