Aquibur Rahman

Co-Founder

San Francisco, California, United States9 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Grew Cleartax's organic traffic by 5x in one year.
  • Built Mailmodo to enhance email marketing interactivity.
  • Scaled CleartaxGST to over 600,000 signups.
Stackforce AI infers this person is a SaaS marketing expert with a strong focus on digital growth strategies.

Contact

Skills

Core Skills

Email MarketingSaasDigital MarketingSeoMarketing StrategyGrowth HackingPerformance MarketingMobile AdvertisingDigital Media Strategy

Other Skills

Business AnalyticsData AnalysisEntrepreneurshipFacebook MarketingInteractive MarketingPaid MarketingStartupsTeam BuildingTeam Leadership

About

I am building Mailmodo, a SaaS platform to help businesses get 3x higher conversion from emails using interactive app-like widgets inside emails. The platform lets you add lead form, surveys, appointment scheduling, quizzes and many such widgets inside the emails. Before starting Mailmodo, I was heading marketing at Cleartax. I built and grew the whole marketing team there from scratch. Among other things, I grew its monthly organic traffic by 5x in 1 year, grew CleartaxGST from scratch to a well-known brand with 600,000+ signups, doubled annual income tax filers & grew its mutual fund business to a multi-crore AUM. And all of this with a small team, agile marketing processes and my data-driven problem-solving skills. If you want to witness the impact, just google anything related to GST, income tax or best mutual funds. After that, the bug of independent/remote working bit me. And I started helping early-staged tech companies with Search & Social Ads, SEO, Inbound marketing, CRO, automation, agile processes and hiring. I like to help people in whichever possible. However. I don't like to be sold on Linkedin. If you think I can help you anyhow, please reach out to me.

Experience

Mailmodo

Founder

Mar 2020Present · 6 yrs · San Francisco Bay Area · On-site

  • At Mailmodo, we are building the future of marketing and transactional emails. With Mailmodo, businesses will be able to add web-like interactivity like forms, survey, calendar, likes, comments, etc. right inside emails to their users. This will help them to engage their users better and achieve a higher conversion rate from their emails.
Email MarketingSaaSInteractive Marketing

Independent consultant

Marketing Consultant

Oct 2018Feb 2020 · 1 yr 4 mos · Bengaluru Area, India

  • As an independent marketing consultant, I help early and growth-stage startups to grow their businesses by helping them in setting up and optimising their digital marketing efforts to bring down the cost and increase customers at lower costs. Areas of consulting included - paid marketing, seo, email marketing and hiring. Key clients included Foyr, FirstU, Rupeek, Kristal.ai, ShopG, Scripbox, Cleartax, Gamezy, Rummyculture, Peoplebox, Skyl.ai and more.
Digital MarketingSEOEmail MarketingPaid Marketing

Cleartax india

Head Of Marketing

Jan 2017Oct 2018 · 1 yr 9 mos · Bengaluru Area, India

  • Responsible for the overall growth of the company and all its products
  • Built entire marketing team from scratch & set up marketing channels like SEM, FB, SEO, Email, Content, Automation, Growth Hacks & more
  • Increased monthly organic traffic by 5x in a year
  • Increased income tax filers on the platform by 2.5x while halving the total cost
  • Scaled from 0 to 500,000+ users for CleartaxGST, a B2B SaaS product
  • Setup & scaled for CleartaxInvest, a B2C investment product & reached multi-million dollar AUM
  • Increased lead generation for the services business by 4x at reduced costs
  • Setup brand & communication guidelines for the company
  • Forayed into offline marketing channels with newspaper & radio ads
Marketing StrategyTeam BuildingGrowth HackingSEOEmail Marketing

Cardekho

Senior Manager - Digital Marketing

Nov 2015Dec 2016 · 1 yr 1 mo · Gurgaon, India

  • Responsibilities:
  • Managed Dealer’s Digital Marketing Business end to end which includes targeting, selling, training and execution of digital marketing (SEM/SMM/Banners) for Used Car Dealers
  • Built, Led & Managed a team of 4 – Performance Marketing for Used Cars Business. Responsible for paid (majorly Adwords & FB) & organic lead generation. Working closely with tech, product, sales & operations.
  • Established Business Analytics & Visualization through Tableau for Used Car Business
  • Key Projects & Achievements:
  • Initiated new channels of lead generation - Email, SMS, Twitter, LinkedIn, Affiliates, push notifications
  • Increased monthly unique leads by 66% over a period of 6 months by improving both paid & non-paid means
  • Experimented & implemented exit intent lead generation forms to increase website lead volume by over 20%
  • Conceptualized a drip marketing campaign through email and push notifications to nurture the leads better
Digital MarketingPerformance MarketingBusiness Analytics

Iprof learning solutions (i) pvt. ltd.

Growth Hacker & Mobile Advertising Manager/ Strategic Assistant to the CEO

Sep 2014Aug 2015 · 11 mos · Noida Area, India

  • Responsibilities:
  • Worked as Strategic Assistant to the CEO & Business Analyst and then as Growth Hacker & Mobile Ads Manager
  • Responsible to take new product, marketing & analytics initiatives from conception to implementation
  • Managed Facebook advertisements & communication; managed budget of INR 2.7 Million in a month
  • Managed partnerships with Google Admob, Mobikwik, Paytm, PayU, DGXsell and CitrusPay
  • Led a team of 4 people in SEO & Blogging
  • Key Projects & Achievements:
  • Established an automated Personalized behavior based marketing system through Email, Push-notification and In-app communication. Involved close coordination with Product, Technology, Design and Marketing
  • Led the integration & Managed Admob, Adsense, Double Click for Publishers & InMobi to get ad-revenue
  • Increased monthly website traffic by 300+% in 4 months with the help of SEO & Content
  • Reduced App installation cost through Facebook by 75% & increased installs up to 3000 a day
  • Defined KPIs for various functions and established a data-driven decision making among the decision makers
  • Conceptualized and managed setup of an Education Intent based Ad platform using internal user data
  • Analyzed users’ behavioral data & suggested product improvements to drive more engagement & conversions
Growth HackingMobile AdvertisingSEOData Analysis

Procter & gamble

Intern - Consumer & Market Knowledge Function

Apr 2013Jun 2013 · 2 mos · Singapore

  • Developed Digital Media Strategy for P&G's Fabric Care Business for South East Asian Countries.
Digital Media Strategy

Education

Indian Institute of Management Ahmedabad

PGDM — MBA

Jan 2012Jan 2014

Indian Institute of Technology (Indian School of Mines), Dhanbad

B. Tech — Mining Machinery Engg.

Jan 2008Jan 2012

Super 30

IIT JEE Preparation

Jan 2007Jan 2008

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