Swapnil Malpathak — CEO
As the Business Head for Digital Media at Sakal Media Group, I lead the complete Profit & Loss (P&L) for our dynamic digital vertical, driving strategy, innovation, and sustainable revenue growth across all digital properties. My core mandate involves overseeing business operations, product strategy, monetisation efforts, and user engagement, ensuring market leadership and successful digital transformation for one of India's leading regional media houses. I am passionate about leveraging digital innovation to expand audience reach, foster reader revenue, and drive profitability in the evolving media landscape. Key achievements under my leadership include: Award-Winning Subscription Growth: Successfully launched and scaled Sakal+ to exceed 22,000 paying digital subscribers, a pioneering achievement in regional media. This success was globally recognised with the prestigious Gold Award at the 2025 WAN-IFRA Digital Media Awards South Asia for 'Best in South Asia in Digital Subscription/Reader Revenue Project'. Market Leadership: Propelled eSakal.com to become the #1 Marathi news platform in India, attracting 13.05 million monthly active users (Comscore, Jan 2025), a testament to our robust digital product monetisation strategies. Strategic Partnerships: Forged key alliances, including an exclusive deal for native and video ads, significantly enhancing our digital advertising capabilities and unlocking new revenue streams. Digital Transformation: Championed digital product development and monetisation strategies that have driven significant growth and market share in the competitive digital media space. I am committed to building innovative digital products and strategies that resonate with users and deliver measurable business outcomes. Open to connecting with fellow digital leaders, media professionals, and innovators.
Stackforce AI infers this person is a Digital Media Executive with a focus on subscription growth and digital transformation.
Location: Pune, Maharashtra, India
Experience: 13 yrs 4 mos
Skills
- Digital Media
- Product Strategy
- Business Development
Career Highlights
- Award-winning subscription growth with Sakal+
- Propelled eSakal.com to #1 Marathi news platform
- Forged strategic partnerships enhancing digital revenue
Work Experience
Sakal Media Group
Business Head - Digital Products (4 yrs 6 mos)
Digital Lead at Sakal Media Group / Digital Strategist (2 yrs 10 mos)
InnoServ Solutions Pvt. Ltd.
Marketing / CRM / Strategist - Digital Marketing / Website/ Offline Branding Design (2 yrs 4 mos)
Axiom Studios LLP
Business Development Manager (11 mos)
ITC Limited
Area Executive (2 yrs 9 mos)
Education
PROFESSIONAL CERTIFICATE PROGRAMME at Indian Institute of Management, Kozhikode
PGDM at Indira School of Business Studies PGDM