Caitlin Poliska — CEO
Principal Solution Engineer at Salesforce, specializing in digital transformation and Customer 360 strategy. I bring 16+ years of experience in marketing automation, CRM, and revenue operations, helping organizations streamline complex systems, select the right technology, and design processes that drive measurable growth. I’ve led enterprise-level implementations across Salesforce, Marketo, Eloqua, HubSpot, and other platforms, built AI-driven marketing strategies, and partnered with organizations to increase revenue, improve customer engagement, and scale efficiently. I thrive at the intersection of strategy, technology, and people, and believe the most effective solutions come from collaboration, curiosity, and a clear vision for success. Let’s connect to share ideas, solve complex challenges, and drive innovation in the digital space.
Stackforce AI infers this person is a MarTech expert with a strong focus on digital transformation and customer engagement.
Location: Marietta, Georgia, United States
Experience: 18 yrs 3 mos
Skills
- Digital Transformation
- Solution Architecture
- Customer Engagement
- Marketing Operations
- Solution Innovation
Career Highlights
- 16+ years in marketing automation and CRM.
- Expert in digital transformation and Customer 360 strategy.
- Proven track record in driving measurable growth.
Work Experience
Salesforce
Principal Solutions Engineer (9 mos)
The Pedowitz Group
Vice President & Principal, Professional Services (4 yrs 1 mo)
Senior Director, Marketing & Sales Operations, Adobe Practice Lead (1 yr 8 mos)
Marketo Practice Director (2 yrs 4 mos)
Marketo Practice Manager (1 yr 7 mos)
Marketo Team Lead (1 yr 3 mos)
Marketo Consultant (1 yr 1 mo)
Assocaite Revenue Marketer (1 yr)
Assocaite Revenue Marketer (2 mos)
BPT Partners
Marketing Director (3 yrs 5 mos)
SpeedTracs
Marketing Manager (1 yr 1 mo)
Thompson Technologies
Marketing Support & Administration (1 yr 5 mos)
C&C Marketing & Events
President (10 yrs)
Nationwide Mortage Concepts
Receptionist and Social Media Manager (3 mos)
Atlanta Business Chronicle
Marketing Event Coordinator (2 mos)
790 The Zone
Marketing & Promotions Event Coordinator (9 mos)
myCRMcareer.com
Assistant Editor & Content Manager (1 yr 2 mos)
Education
Bachelor of Science - BS at Kennesaw State University