Shaunak Dey

CEO

Bengaluru, Karnataka, India14 yrs 5 mos experience
AI ML PractitionerAI Enabled

Key Highlights

  • Over 12 years of experience in strategy and analytics.
  • Led analytics initiatives for Fortune 500 CPG companies.
  • Successfully scaled a startup to profitability.
Stackforce AI infers this person is a CPG and Analytics expert with a strong background in management consulting.

Contact

Skills

Core Skills

Management ConsultingEngagement ManagementBusiness MetricsDecision-makingBusiness StrategyPredictive AnalyticsAnalyticsMarketing Campaign ManagementClient Presentation

Other Skills

Business AnalysisBusiness Case PreparationClient RelationsCommunicationConsumer Packaged Goods (CPG)Critical ThinkingCross-functional Team LeadershipCustomer ExperienceD2CData ModelingE-commerceFast-Moving Consumer Goods (FMCG)Global DeliveryLeadershipLogistic Regression

About

With over 12 years of experience in strategy, consulting, and analytics, I am leading Customer experience for CPG domain in Tredence, a leading global provider of AI and analytics solutions. I have an MBA from IIM Bangalore, one of the top business schools in India, and a B.Tech in Electrical Engineering from NIT Jamshedpur, a premier technical institute. My core competencies include leading multiple projects and strategic initiatives, building and scaling startups, stakeholder management, client engagement, and program management. I have successfully led teams across roles and domains, such as e-commerce, CPG, and retail, and delivered exceptional value to clients in APAC and US. Previously, I headed analytics at NeenOpal, an AI and data engineering startup, where I set up advanced capabilities, expanded into multiple industries and geographies, and scaled the startup to 50+ members and profitability. I am always up to take up tough yet exciting roles that challenge me and enable me to grow and learn.

Experience

Tredence inc.

CPG CXM Lead at Tredence

Apr 2024Present · 1 yr 11 mos · Bengaluru, Karnataka, India

Fractal

Engagement Manager (Associate Director)

Oct 2022Apr 2024 · 1 yr 6 mos · Bengaluru, Karnataka, India

  • Lead the delivery of portfolio of programs and projects for Fortune 500 CPG companies.
  • Drive stakeholder management and account growth strategies.
  • Coordinate and collaborate with cross-functional teams including Consulting, Design, Engineering to ensure seamless project delivery.
  • Provide leadership, mentorship, and guidance to project teams, ensuring a collaborative and high-performing environment.
Management ConsultingEngagement ManagementDecision-MakingStorytellingRisk ManagementClient Relations+10

Neenopal inc.

3 roles

Head- Strategy and Analytics

Apr 2018Sep 2022 · 4 yrs 5 mos

  • Led AI/ML and Data Engineering. Setup high performance teams to deliver exceptional value to clients in APAC and US
Business MetricsDecision-MakingStorytellingE-commerceSQLRisk Management+11

Chief Strategy Officer

Promoted

Apr 2018Sep 2022 · 4 yrs 5 mos

  • Led Analytics and strategic initiatives to develop data engineering and advanced analytics capabilities
  • Scaled startup to 50+ members.
  • Expansion into multiple industries and geographies
Engagement ManagementDecision-MakingRisk ManagementClient RelationsTeam LeadershipCritical Thinking+1

Management Consultant

Jun 2017Mar 2018 · 9 mos

  • Helped build analytics organization from 0-1
  • Built teams and capabilities of data science, visualization, and data engineering, expanded into new geographies
Business StrategyManagement ConsultingPredictive AnalyticsAnalytics

Cardekho

Manager Strategy

Sep 2016Apr 2017 · 7 mos · Gurgaon, India

  • EA (Executive Assistant) to CEO - Car Owner Business
  • Worked closely with business heads and finance team to ensure month-end book closure
  • Identified inefficiencies within business units, initiated growth projects and created investor presentations
  • Standardized P&L reporting across business units, improving transparency and streamlining cash flows
  • Consulted on product improvement, identified customer needs to improve customer experience and increase revenue for Roadside Assistance Business
Business StrategyManagement ConsultingStakeholder ManagementCritical ThinkingLeadership

Ocwen financial solutions pvt. ltd. - apac

Management Intern

Apr 2015Jun 2015 · 2 mos · Bengaluru Area, India

  • Analyzed RMBS deals to predict loan delinquencies
  • Developed Analytics framework to analyze loans

Iimbuddy

Co Founder

Jan 2015Jun 2016 · 1 yr 5 mos · Bangalore

  • Co Founder- IIMBuddy, a platform to get mentored by current IIM students. Get to know the life and strategies to gain entry into IIMs from none other than the ones who have made it recently
Decision-MakingCritical Thinking

Accenture management consulting

Analyst

Feb 2012Jun 2014 · 2 yrs 4 mos · Bengaluru Area, India

  • Worked in Retail, Telecom and Pharmacy domains.
  • Involved in customer analytics, sales strategy analysis. Built prototypes for RFP and creating analytics assets.
Predictive AnalyticsAnalyticsCritical Thinking

Mu sigma

2 roles

Senior Business Analyst

Jan 2012Feb 2012 · 1 mo

  • Worked with Leading US retailer on Customer analytics and Campaign management
  • across multiple categories (Health, Groceries and Electronics)
Logistic RegressionClient PresentationRequirements GatheringMarketing Campaign ManagementCritical ThinkingRetail

Business Analyst

Jun 2010Dec 2011 · 1 yr 6 mos

  • One of the largest Retailers in US dealing in Multiple categories (Health, Groceries and Electronics)
  • Design and implementation of marketing campaigns for one of the world's largest pharmacy retailer.
  • Customer Analytics - Analysing customer behaviour to identify High Value High Risk customers in Acquisition campaigns, predicting customer purchase potential.
  • Campaign management - Interacting with clients to gather business requirements, analyze and provide inputs for modification of requirements related to Direct Marketing.
RetailSAS (Software)

National institute of technology jamshedpur

Co-ordinator of Ad Designing and Marketing Event

Mar 2010Mar 2010 · 0 mo

  • Coordinated Advertising and Marketing Event (AdZap) at Ojass'10, the annual technical fest of NIT Jamshedpur

Areva t&d

Intern

Jun 2009Jul 2009 · 1 mo · Chennai Area, India

  • Designed Relay Inspection Jig and proposed methods to prevent wiring defects

Education

Indian Institute of Management Bangalore

Jan 2014Jan 2016

Clermont School of Business

Master of Business Administration (M.B.A.)

Jan 2015Jan 2015

National Institute of Technology Jamshedpur

B.Tech — Electrical

Jan 2006Jan 2010

Delhi Public School, Bokaro Steel City

Maths

Jan 2004Jan 2006

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