Sara Ana Cemazar

Digital Marketing Specialist

Croatia7 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in B2B content marketing and SEO strategies.
  • Proven track record in enhancing employee engagement through content.
  • Skilled in using advanced marketing tools like SEMRush and HubSpot.
Stackforce AI infers this person is a B2B SaaS content marketing specialist focused on employee experience.

Contact

Skills

Core Skills

Content StrategySearch Engine Optimization (seo)Content MarketingSales Development

Other Skills

Blog optimizationClient relationsCommunicationContent CreationContent ManagementContent optimizationContent planningCreative Content CreationCustomer Relationship Management (CRM)Digital MarketingGoogle AnalyticsHR ConsultingHR related topicsHubSpotHuman Resources (HR)

About

I'm a passionate B2B marketer hoping to contribute to the creation of enjoyable workplaces. I firmly believe that thriving employees are at the basis of business success, and that the emerging technologies can help business leaders create the employee experience that everybody deserves. I collaborate with tech and consulting companies whose products are used to optimize communication, retention, engagement, and overall happiness of employees. Being strategically driven, my SEO-focused work contributes to significant traffic growth and enriches the marketing funnel. In my everyday work, I use tools such as SEMRush, HubSpot, WordPress, and Webflow.

Experience

Rocket.chat

Content Strategist

Apr 2022Present · 3 yrs 11 mos · Zagreb, Croatia

  • ◽ Content planning & keyword research
  • ◽ SEO content agency management
  • ◽ Content optimization
  • ◽ Creating the verbal writing aiming to optimize website SEO
  • ◽ Optimizing SEO blogs targeting buyer personas
  • ◽ Creating content for gated marketing content to leverage the conversion of leads
  • ◽ Collaboration with Product Marketing team to deliver industry-focused content
  • ◽ Using SEMRush, Hubspot, Google Analytics, Webflow in everyday work
Content planningKeyword researchSEO content agency managementContent optimizationSEM RushHubSpot+4

22south

Owner

Jun 2021Present · 4 yrs 9 mos · Zagreb, Croatia

  • ◽ Freelance content marketing services
  • ◽ Writing and optimizing SEO and product-driven blogs in the area of hybrid work, digital transformation in the workplace, employee experience, employee recognition and feedback, talent acquisition, people analytics, HR tech, employee communication tech, remote work experience, employee engagement, & more
Content marketingSEOWritingBlog optimizationContent Marketing

Semos cloud

Content Marketing Specialist

Feb 2020Jun 2021 · 1 yr 4 mos · Croatia

  • ◻️ Creating and maintaining a rich SEO friendly content (including blog posts, eBooks, newsletter, infographics, etc., using tools like Wordpress, Canva, HubSpot & more)
  • ◻️ Marketing analytics and performance monitoring (using SEMRush, Google Analytics)
  • ◻️ Managing company social media accounts (LinkedIn, Facebook, Twitter, Instagram)
  • ◻️ Extensive knowledge in the HR related topics such as Employee Experience, Employee Engagement, Talent Acquisition, Employee Communication & more
  • ◻️ Assisting with development and execution of other marketing campaigns
SEO friendly contentMarketing analyticsSocial media managementHR related topicsContent Marketing

Talentlyft

Sales Development Representative

Mar 2019Feb 2020 · 11 mos

  • ◻️ Building & maintaining relationships with clients
  • ◻️ Online consultation & demo
  • ◻️ Public Presentation of TalentLyft software
  • ◻️ Developing sales processes
  • ◻️ Processing inbound leads
  • ◻️ Keeping up with HR & recruitment trends
Client relationsSales processesPublic presentationSales Development

Center for empirical research in political science

Junior Researcher

Jan 2016Jan 2017 · 1 yr · Zagreb, Croatia

Education

Central European University

Master of Arts - MA — Political Science

Jan 2017Jan 2018

University of Zagreb, Faculty of Political Science

Bachelor's degree — Political Science

Jan 2013Jan 2017

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