Feb 2022 – Oct 2022 · 8 mos · Chennai, Tamil Nadu, India · Remote

Jul 2021 – Feb 2022 · 7 mos · Coimbatore, Tamil Nadu, India

• Developed innovative solutions that combines cutting-edge technology with deep understanding of customers' needs.
• Responsible for coordinating the full product development lifecycle, including strategic planning, requirements analysis and product launches.
• Extensive background in both market research and agile methodology. I leveraged my expertise to establish new development protocols for defining product requirements, developing user stories, and creating an effective product roadmap.

May 2019 – Jun 2021 · 2 yrs 1 mo · Coimbatore, Tamil Nadu, India

• Created presentations for applications showing performance metrics and analyses, growth trends, and case studies of product features to showcase opportunities for content promotion.
• Developed scalable methods for insight discovery and answered ad-hoc data requests for use in partner meetings and PR stories.
• Collaborated with engineers and analysts to utilize new sources of data, perform quality assurance, and share findings with executives. Maintained excellent problem-solving skills which provides extensive social media marketing analysis experience.

Oct 2018 – Apr 2019 · 6 mos · Coimbatore, Tamil Nadu, India

• Increase Market penetration in Coimbatore and Chennai. Involved in New product development, ideation, and market research & planning. Overseeing the B2B, B2C, and Direct to home channels across Coimbatore and Chennai. Budgeting, Planning, and executing the ATL, TTL, and BTL programs for ritemix.
• Involved in the Creation and monitoring of all aspects of a Product Lifecycle, Was working with a team to ensure excellent product delivery and examine Product Fit, Go to Market Strategy, and also was analyzing the market trends.
• Promoted branding initiatives through effective marketing campaigns and
• networking tactics to strengthen outreach. Reduced overhead expenses by 25%, aligning resources to minimize the impact on production or cost.

Aug 2017 – Sep 2018 · 1 yr 1 mo · Chennai, Tamil Nadu, India

• Start-up enthusiast with experience in End-End recruitment (Tech & nontech), hiring process set up for startups, onboarding, background verification, and people management.
• Coordinated full-cycle recruiting efforts, generating requisitions, employing support personnel, sourcing candidates, and conducting
• background checks.