Ashwin K.

UX Designer

Maharashtra, India18 yrs 2 mos experience
Highly StableAI Enabled

Key Highlights

  • Expert in user-centric web and mobile interface design
  • Proven track record in reducing client bounce rates
  • Fluent in English, Hindi, and Marathi for global design strategies
Stackforce AI infers this person is a UX/UI Designer with expertise in e-commerce, healthcare, and education industries.

Contact

Skills

Core Skills

User Experience (ux)Customer Journey MappingRapid PrototypingUser-centered Design

Other Skills

Artificial Intelligence for DesignEmail MarketingFigma (Software)Interaction DesignLogo DesignProblem SolvingResponsive DesignUX ResearchUser ExperienceUser Experience Design (UED)User Experience TestingUser FlowsUser InteractionUser InterfaceUser Interface Design

About

At Aadi Enterprise Pune, my expertise in customer journey mapping and rapid prototyping has driven the creation of user-centric web and mobile interfaces that resonate with users and meet business goals. With a certification in Web Designing and fluency in multiple languages, including English, Hindi, and Marathi, I leverage a global perspective to inform design strategies. My approach integrates user research and usability testing, contributing to significant reductions in client bounce rates and enhancements in user engagement. As part of a collaborative team, we prioritize empathy and research to deliver aesthetically pleasing and functional UI/UX solutions, utilizing tools like Figma and Adobe XD to bring visions to life.

Experience

Fragma data systems

Sr. UX Designer

Mar 2025Present · 1 yr

  • Leading end-to-end design processes to create intuitive, engaging, and user-centered digital experiences. Role involves close collaboration with cross-functional teams including Product, Engineering, and Business stakeholders to translate user needs and business goals into effective design solutions.
User Experience (UX)Customer Journey MappingFigma (Software)Rapid PrototypingProblem SolvingResponsive Design+16

Aadi enterprise pune

User Experience Designer

Sep 2023Feb 2025 · 1 yr 5 mos · Pune, Maharashtra, India · Hybrid

  • DesignerLeading UX design projects across e-commerce, healthcare, and educationindustries, overseeing the entire process from user research to product launch. Mywork involved conducting usability testing, surveys, and interviews to drive data-informed design decisions. I designed wireframes, prototypes, and user flows usingtools like Figma, Sketch, and Adobe XD. Additionally, I managed client relationships,ensuring timely delivery of projects while aligning design solutions with businessgoals
Customer Journey MappingRapid PrototypingprototypesUX ResearchProblem SolvingWireframing+2

Virtusapolaris

2 roles

Lead UX Consultant

Jun 2017Aug 2023 · 6 yrs 2 mos · Pune Area, India

Rapid Prototyping

Lead UX Consultant

Jun 2017Jul 2023 · 6 yrs 1 mo · Pune Area, India

User-centered DesignUser InterfaceRapid PrototypingUser StoriesUser Interface DesignInteraction Design+7

Medline industries

2 roles

User Interface Designer

Jun 2012May 2017 · 4 yrs 11 mos · Pune Area, India

  • Accepted full-time position within the Interactive Design Group.
  • Multi million-Dollar Sales Growth
  • Page-Abandonment Rate Improvement
  • Visit-to-Order Ratio Improvement
  • Channel Launch

UI/Ux Designer

Jun 2012May 2017 · 4 yrs 11 mos · Pune Area, India

  • Coordinating with internal team for requirements & managing end to end delivery from User Experience to Visuals Designs
  • Closely working with Project Managers/Stakeholders and Business Analyst for layout designing & functional inputs
  • Creating Layout & Visual Designs in Web & Tab version as per requirements.
  • Good understanding of Healthcare domain.
  • Creating estimate of tasks.
  • Review & Testing of Visual Designs after designing.

Mccann healthcare - complete medical group

Art Director

Mar 2012May 2012 · 2 mos · Mumbai Area, India

  • As part of the Design Group with Mccann, my responsibilities include creating Videos, wireframes, visual comps, conduct usability review on existing screens, and interact with the Business Analysts, Development team and focus groups.
  • Worked on storyboarding and prototypes for numerous Research projects such as Ultra Tech Search Marketing, Aditya Birla Group, and many others.
  • Managing ongoing web site maintenance, including graphic and information updates.
  • Work with entire creative and designing team to manage internal deadlines and ensure consistency and quality of creative output.
  • Working on the new set of requirements for their existing sites, provide wireframes, visual design and prototype.

Redigital

Lead UI Designer

Mar 2011Mar 2012 · 1 yr · Mumbai

  • Led interaction design on a responsive website redesign and mobile app project, and partnered on multiple other web projects with other interaction designers. Drove user research and synthesis on multiple projects: created personas and scenarios, ecosystem diagrams, and task flows; created sketches, wireframes and clickable prototypes for testing. While collaborating extensively with interdisciplinary teams.
  • Worked on storyboarding and prototypes for numerous Research projects such as Ultra Tech Search Marketing, Aditya Birla Group, and many others.
  • Managing ongoing web site maintenance, including graphic and information updates.
  • Work with entire creative and designing team to manage internal deadlines and ensure consistency and quality of creative output.
  • Working on the new set of requirements for their existing sites, provide wireframes, visual design and prototype.

Splitinfo technology solutions

Sr. Web Designer

Feb 2006Feb 2011 · 5 yrs · Nagpur Area, India

  • Splitinfo Technology Solutions is an IT-Services and Solutions Company that delivers technology based business solutions. We develop applications to help companies enhance their enterprise operations. We also deliver product-development services and designs reusable building blocks for high-tech companies. To work on Web based projects and to design and make the presentation. I was involved in analyzing, designing and developing of their websites, E-Learning Projects.
  • Designed user interface for web based products as part of the product development team.
  • Designed standards, brand guidelines, and toolkit development.
  • Created prototype of the application, resulted in a 45% improvement in development.
  • Designed company brochures, collateral.
  • Produce still and animated graphics.

Education

Rajshri tondon

B.com — Commerce

Mar 2000Apr 2003

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