Feb 2022 – Feb 2024 · 2 yrs · Bengaluru, Karnataka, India

• # Spearhead product strategy & design for insurance platform offering and cross sell & embedded journeys
• # Lead user personalization for Tata Neu Financial Services & 7+ fintech products
• # Conceptualise, lead & own product roadmap, UX & UI design and drive delivery for launch and post launch maintenance & improvisations
• # Collaborate with cross functional partners to drive priorities aligned to business goal
• # Lead & manage team of product managers to reimagine & launch new products and improvise funnels

Jan 2019 – Jan 2022 · 3 yrs · Bangalore Urban, Karnataka, India

• # Founding team member of financial services & insurance division at Ola/OFS
• # Launched industry first embedded retail mobility insurance for Ola Electric
• # Launched and scaled up multiple embedded & standalone insurance products what you see on Ola app
• # Responsible for P&L and MoM profitability
• # Led new initiatives and product launches along with designing product pricing & competition benchmarking
• # Create, lead & own program roadmap and ensure funnel improvement leading to better customer journey experience and acquisition
• # Led a team of 60+ team members
• # Owning, designing & setting up of business efficient processes and implementation of operation tools like CRM, sales portals
• # Obtained Insurance CA license at Ola Financial Services

Aug 2017 – Jan 2019 · 1 yr 5 mos · Bengaluru Area, India

• # Built industry first B2B digital experience for real time tracking
• # P&L Management; lead 5 product lines and their smooth operations for 1000+ touch points
• # Spearheaded strategic initiatives for new products and acquisition of new clients
• # Resource management & recruitment for smooth ops
• # Team Management of 6 managers and cross functional stakeholders
• # Direct reporting to President & CEO and representing region in management meetings
• # Preparation of ABP, Market share, route analysis etc reports for management analysis

Aug 2016 – May 2017 · 9 mos

Jun 2016 – Feb 2017 · 8 mos · MDI Gurgaon

• Managing marketing campaigns and practising to put book learning to market.
• Lead & managed the club of 20+ students and executed 3 live projects.

Apr 2014 – Mar 2015 · 11 mos · Greater Delhi Area

• Responsible for doing sales in 7 states of North Region of India and execution of after sales
• Managed smooth distribution and operations across the defined business regions while communicating value preposition to clients, consultants and external associates for securing repeat business & long-term customer loyalty and worked towards solving their queries and complaints efficiently
• Managing a team of 4 direct reports and 12 indirect engineers across the region towards successful execution of sales, collection and communication of value preposition
• Closely coordinated with SCM team and execution team for successful closure of the project as per contractual agreement
• Planning, organising & managing marketing events, seminars in expo like Power-Gen, Energy Expo etc
• Executed marketing campaigns in coordination with internal marketing team and agencies of event organisers
• Preparing annual business plans, MIS reports, market & competition detail reports
• Achieved INR 280 Cr target in 11 months

Aug 2011 – Mar 2014 · 2 yrs 7 mos · Bengaluru, Karnataka, India

• Worked in EPC wing and drove key strategic initiatives while identifying and developing new business opportunities and deepening market penetration
• Instrumental in repositioning of Brand image from China made product to German high quality made in India product by securing German technology tie ups, defining USPs in accordance to Segmentation and positioning
• Developed Go to Market strategy using 4Ps and executed Brand repositioning campaign in 4 major cities of India
• Coordination and negotiating with different agencies for marketing activities; with auxiliary component manufactures
• Handled complete ATL & BTL marketing across the sector specific clientele through ecommerce websites, email marketing, google adwords, handling cold calling team etc
• Budgeting of marketing activities and response to the accountability of generation of enquiries
• Developed a competitive business development and B2B sales strategy, uncovering/ creating new opportunities, identifying dynamic and flexible solutions and managing account activity
• Preparing market research, due diligence, competitive analysis reports for foreign markets, clients, competition & regulatory policies

Jul 2010 – Jul 2011 · 1 yr · Raipur

• Preparation of detailed project reports, feasibility reports & financial closures
• Preparation of power purchase agreement (PPA) between project developer & state government according to government guidelines for setting up new power plant
• Building new ventures & TIE-Ups with reputed firms like KEMA-Holland, MBI-Germany, Meghraj-India
• Liasioning & coordination with government & private departments
• Clients Handled – Ministry of Environment Clearance, SE Coalfields, PFC India, PEC Yemen, Chattisgarh Electricity Board
• Bagged order for the work of DPR preparation for 100 nos villages from Bihar State Hydro Board
• Responsible for whole execution of Decentralized Distribution Generation (DDG) projects
• Decision Tool for selection of Renewable Energy, Load calculation.
• Making Financial closures and Project Schedules
• Budgeting of the activities/projects. Execution & monitoring of the approved activities / projects