Bidwan Barpanda 🇮🇳 — Business Development Executive

Hey, I'm Bidwan. For over 16 years, I've been a results-driven force in digital and e-commerce marketing, specializing in driving user acquisition and retention for high-growth brands. With deep experience across diverse industries—including Health, Wellness, Personal Care, Apparel, FMCG, Footwear, Real Estate, Automotive, eCommerce, D2C and B2C.—I have a proven track record of scaling businesses through robust, end-to-end digital strategies. My expertise lies in a data-first approach to understanding the complete consumer journey. By identifying critical touchpoints, pain points, and market gaps, I seize opportunities for impactful business improvement. I have successfully managed advertising budgets exceeding ₹120 Cr, consistently delivering scalable and ROI-focused results in both transactional and lead-based funnels. Adept at leveraging AI and marketing automation, I am passionate about enhancing efficiency and personalizing customer experiences to maximize lifetime value. With exceptional leadership and communication skills, I have a history of building and managing high-performing, cross-functional teams of over 25 professionals, guiding them to achieve significant business milestones. My strategic approach ensures that every marketing initiative is not just creative, but also directly contributes to measurable and sustainable growth.

Stackforce AI infers this person is a Digital Marketing Expert with a focus on E-commerce and D2C strategies.

Location: Bengaluru, Karnataka, India

Experience: 16 yrs 7 mos

Skills

Digital Marketing
Strategic Planning
E-commerce Marketing
Customer Acquisition
E-commerce
Growth Hacking
Conversion Optimization
Sem
Ppc
Seo

Career Highlights

Over 16 years of experience in digital marketing.
Managed advertising budgets exceeding ₹120 Cr.
Expert in driving user acquisition and retention.

Work Experience

Growth Sapient

Strategic Growth Consultant & Trainer (1 yr 7 mos)

Tenovia

AVP of D2C, E-commerce Marketing and Category Management (8 mos)

Dr. Vaidya's

Head of D2C and E-commerce Marketing (RPSG Group) (1 yr 10 mos)

Dr Batra’s Healthcare

AGM of Digital and Ecommercs Marketing (2 yrs 1 mo)

Krackerz 360 Degree Solutions Pvt. Ltd.

Head Of Digital Marketing (2 yrs 8 mos)

Digital Marketing Manager (8 mos)

Crimson Interactive

Unit Lead of Digital Marketing (4 mos)

Tata Motors

Manager of Digital Search Marketing (1 yr 5 mos)

SparxIT

Sr. Digital and eCommerce Marketing Executive (1 yr 2 mos)

NextGen Infotech Pvt. Ltd.

Sr. Online Marketing Executive (1 yr)

Sr SEO Executive (1 yr 11 mos)

Online Marketing Intern (11 mos)

Essar

Senior Sales Executive (1 yr 2 mos)

Education

Advanced Growth Strategy at GrowthX®

PGDBM at Symbiosis

Bachelor of Science (B.Sc.) at Sambalpur University

Diploma in Computer Application (DCA) at CIT Bhubaneswar

Bidwan Barpanda 🇮🇳

Business Development Executive

Bengaluru, Karnataka, India16 yrs 7 mos experience

Key Highlights

Over 16 years of experience in digital marketing.
Managed advertising budgets exceeding ₹120 Cr.
Expert in driving user acquisition and retention.

Stackforce AI infers this person is a Digital Marketing Expert with a focus on E-commerce and D2C strategies.

Contact

Skills

Core Skills

Digital MarketingStrategic PlanningE-commerce MarketingCustomer AcquisitionE-commerceGrowth HackingConversion OptimizationSemPpcSeo

Other Skills

A/B TestingASOAccount ManagementAdvertisingAgency ManagementAnalytical SkillsAutomobilesB2CBrand DevelopmentBrand StrategyBusiness DevelopmentBusiness ExpansionBusiness GrowthBusiness StrategyBusiness-to-Business (B2B)

About

Experience

Growth sapient

Strategic Growth Consultant & Trainer

Aug 2024 – Present · 1 yr 7 mos · Bengaluru, Karnataka, India · Remote

Digital CampaignsAdvertisingStrategic PlanningRetail Category ManagementEcommBusiness Expansion+26

Tenovia

AVP of D2C, E-commerce Marketing and Category Management

Nov 2023 – Jul 2024 · 8 mos · Bangalore · Hybrid

Digital MarketingDigital CampaignsAdvertisingStrategic PlanningE-commerce MarketingRetail Category Management+35

Dr. vaidya's

Head of D2C and E-commerce Marketing (RPSG Group)

Jan 2022 – Nov 2023 · 1 yr 10 mos · Mumbai, Maharashtra, India

As a digital marketing specialist, I have been instrumental in driving Dr. Vaidya's D2C revenue to new heights through my data-driven strategies, retention initiatives, and automation expertise.

Digital CampaignsGrowth HackingAdvertisingCustomer AcquisitionStrategic PlanningE-commerce Marketing+39

Dr batra’s healthcare

AGM of Digital and Ecommercs Marketing

Dec 2019 – Jan 2022 · 2 yrs 1 mo · Mumbai, Maharashtra, India

In my role at Dr. Batra's, I am entrusted with the critical responsibility of driving patient acquisition and increasing sales of health and wellness products.

Digital CampaignsAdvertisingEarned MediaStrategic PlanningOnline Reputation ManagementE-commerce+44

Krackerz 360 degree solutions pvt. ltd.

2 roles

Head Of Digital Marketing

Promoted

Apr 2017 – Dec 2019 · 2 yrs 8 mos

As the Head of Digital Marketing, I am at the helm of managing comprehensive end-to-end digital marketing activities, leading a team of passionate professionals to drive exponential business growth for our clients.

Digital MarketingDigital CampaignsGrowth HackingAdvertisingCustomer AcquisitionStrategic Planning+32

Digital Marketing Manager

Jul 2016 – Mar 2017 · 8 mos

With a results-oriented approach, I specialize in helping brands, SMEs, and startups achieve exceptional growth through performance marketing and strategic brand positioning within defined timelines.

Conversion OptimizationDigital MarketingPPCAdvertisingCustomer AcquisitionStrategic Planning+22

Crimson interactive

Unit Lead of Digital Marketing

Feb 2016 – Jun 2016 · 4 mos · Mumbai Area, India

As the Unite Lead (Digital Marketing) at Crimson Interactive, I am driving revenue growth by leading a regional team of talented professionals. My role involves crafting and executing digital marketing strategies that have a global impact, leveraging my expertise to drive success in international markets.

Email MarketingDigital MarketingPaid Media StrategyGrowth HackingAdvertisingCustomer Acquisition+14

Tata motors

Manager of Digital Search Marketing

Sep 2014 – Feb 2016 · 1 yr 5 mos · Mumbai Area, India

I leverage my expertise in SEO and SEM to create data-driven strategies that boost organic and paid search visibility, drive qualified traffic, generate valuable leads, and generate more revenue for the passenger vehicle segment.

Digital MarketingPaid Media StrategySEMAdvertisingCustomer AcquisitionData Analysis+8

Sparxit

Sr. Digital and eCommerce Marketing Executive

Jul 2013 – Sep 2014 · 1 yr 2 mos · Noida Area, India

My end-to-end management of the eCommerce portal, combined with my expertise in digital marketing strategy and business development, positions me to deliver exceptional results in terms of website traffic, revenue growth. I am committed to leveraging my skills and experience to maximize business success and achieve measurable outcomes in the competitive eCommerce landscape.

Conversion OptimizationDigital MarketingGoogle AdwordsCustomer AcquisitionBusiness-to-Business (B2B)E-commerce+7

Nextgen infotech pvt. ltd.

3 roles

Sr. Online Marketing Executive

Promoted

Jul 2012 – Jul 2013 · 1 yr

Managed client interactions and project management for SEO, SEM, and SMM strategies.
Utilized platforms like Orkut and Google Ads to drive targeted traffic and enhance online presence.

PPCCustomer AcquisitionAnalytical SkillsD2C and Ecomm New Client PitchBusiness DevelopmentClient Relations+5

Sr SEO Executive

Jul 2010 – Jun 2012 · 1 yr 11 mos

I utilize a blend of strategic SEO techniques, such as keyword research, on-page, off-page, and technical SEO, to enhance the organic visibility of clients' websites on search engine result pages (SERPs).

Off-Page SEOOrganic SearchSEO AuditsD2C and Ecomm New Client PitchWordPressNew Business Development+3

Online Marketing Intern

Aug 2009 – Jul 2010 · 11 mos

Joined as an online marketing intern to acquire hands-on experience in the digital marketing ecosystem and further develop my skills in this ever-evolving field.

Web AnalyticsSEO