Vivek G.

CEO

Delhi, India24 yrs 8 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 14 years of experience in Sales & Marketing.
  • Expert in Digital Marketing and Product Management.
  • Proven track record in revenue generation and market penetration.
Stackforce AI infers this person is a Digital Marketing and Telecommunications expert with extensive experience in B2C and B2B sectors.

Contact

Skills

Core Skills

Digital MarketingProduct Management

Other Skills

Account ManagementBusiness AnalysisBusiness DevelopmentBusiness IntelligenceBusiness StrategyCRMContent MarketingData AnalysisE-businessE-commerceEnterprise MobilityGSMIVRLeadershipM-Commerce

About

An intelligent and result oriented professional with 14 years of rich experience in the field of Sales & Marketing, Key Account Management ,VAS, Innovation, New Product Development, Digital Marketing, E- Commerce, M-commerce, Retail, Managed Services & Business Development with exposure in both domestic and international arenas. Domain expertise in sale of telecom products to Institutional & Corporate sectors, proven proficiency in market research to ensure wider market reach and penetration of unexplored market segments. Produced and Sustained Revenues contributing to incremental EBITDA despite of a dynamic telecom market. Customer centric and performance driven mindset. Key Specialties: - Pleasant personality and a penchant for building relationships with key decision makers, seizing control of critical business problems and timely delivery on commitments. - Digital Marketing Specialist incharge of managing the bouquet of Spice YouTube channels (Spice Bhakti,Eagle Movies,Learning Zone, Kids Zones,Spice Regional Channels(Bhojpuri, Punjabi, Haryanvi), ..etc - Specialist in managing core Marketing Operations as in Product/Brand Management, Channel Management ( Direct and Indirect),New Product Development & New Launches.

Experience

Self employed

Head of Operations

Apr 2015Present · 10 yrs 11 mos · New Delhi, Delhi, India

  • Heading Overall Business & Operation Globally.

Spice digital

Assistant General Manager

Nov 2007Mar 2015 · 7 yrs 4 mos · Noida Area, India

  • Heading the Cross Screen Entertainment, faith, Digital and Social media Networking Vertical (Music, Movies, Celebrities, TV, and Lifestyle, Voice Chat, LIVE & Interactive services), SMS56300 & Quick Search (Search without Internet) SMS & WAP Services & Retail function for Spice-(Airtel & new Accounts) combined entity of Mobile, Broadband, IPTV & DTH,Mobile Apps businesses.
  • Responsible for P&L of the Entertainment,Regional, Comedy,Faith,Utility & Retail Unit with current Revenue of INR 2640 Mn per Annum for India.
  • Digital Marketing specialist incharge of managing the bouquet of Spice YouTube Channels (Spice Bhakti, Spice Regional Channels (Bhojpuri, Haryanvi, Punjabi, Tamil, Telegu Kannad Content), Eagle Movies, Eagle Cinema Paradise, Eagle Kids zone & Learning Zone Channels. SEO,SMO,SEM(Search Engine Marketing in Google & Bing Yahoo Networks, Pay Per Click Campaigns, Pay per Performance Marketing, AdWords, Blogging, Facebook Ads, Content Marketing,
  • Senior Leadership role with direct management of 10 -20 members from Business, Product, Key Account managers (Pan India) & Onsite Engineers.
  • Conceptualizing & Launching New Products using a mix of Platform and Content.
  • LIVE Vertical: Live Streaming from FM Stations TV Stations & Devotional Shrines.
  • Positioning of Entertainment content propositions across multiple bearer channels of Voice, SMS, WAP, Apps & Online
  • Driving relationships with the Content Industry- Digital Agencies & Direct Artist tie-ups to facilitate geography wise Monetization strategies for all products
  • Responsible for Localized Marketing Approach in terms of Pricing, Content Packaging & Penetration Enhancement Initiatives
  • Driving the Communication Campaigns on Network Inventories (Voice, WAP/SMS, Mailers) & Mass mediums (Online, TV , Radio, Print, Outdoors & Social Media Engines- Facebook, Twitter.
Digital MarketingSEOSMOSEMP&L ManagementProduct Management+1

One97 communications limited

Business Manager

Nov 2006Oct 2007 · 11 mos · Noida Area, India

Bharti airtel limited

Key Account Manager

Jan 2005Nov 2006 · 1 yr 10 mos · New Delhi Area, India

Access technosoft pvt ltd

Team Leader

Jun 2003Dec 2004 · 1 yr 6 mos · Noida Area, India

Jaiprakash associates ltd.

Field Engineer

Apr 2001May 2003 · 2 yrs 1 mo · Himachal Pradesh, Chamba

Education

Institute of Management Technology, Ghaziabad

PGDBM — Marketing & IT

Jan 2001Jan 2004

Dr.K.N. Modi Institute of Engineering & Technology Modi Nagar

Engineer's Degree — Electronics & Telecommunication

Jan 1996Jan 2000

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