Dec 2021 – Dec 2022 · 1 yr · Bangalore Urban, Karnataka, India

Apr 2019 – Dec 2021 · 2 yrs 8 mos · Greater Bengaluru Area

• Led the design, build, and rollout of Tesco’s next-generation, cloud-native fulfilment platform — a foundational transformation that powered new customer propositions and positioned Tesco’s online retail operations for the next decade.
• I owned an end-to-end platform strategy, including cloud architecture, deployment models, and technical delivery. Partnering closely with product, infrastructure, and store ops teams, I drove the execution of a scalable fulfilment solution rolled out to 250+ locations across the UK — modernising legacy systems while enabling agility at scale.
• Key outcomes:
• Launched “Whoosh”, Tesco’s 1-hour delivery proposition, from concept to production — a flagship initiative that became a commercial success and brand differentiator in the UK grocery market.
• Enabled flexible fulfilment models and faster order orchestration through cloud-native patterns and microservices.
• Aligned engineering orgs across geographies under a unified delivery charter with strong DevOps and SRE foundations.
• This transformation not only improved Tesco’s scale, capabilities, availability and operational efficiency, but also created a competitive advantage in last-mile delivery and customer experience.

Apr 2018 – Apr 2019 · 1 yr

• Built Strategy to revamp and rewrite key advertising products for Rakuten advertising business unit. Helped rebuild the Data systems that power CPC based display advertising after a decade to uplift CTRs by a good 12%.
• Lead and delivered a display CPD platform for e-comm sellers on the Rakuten Ichiba platform.

Feb 2017 – Apr 2019 · 2 yrs 2 mos

• Rebuilt the Rakuten Asia Tech team based in Singapore. Lead Product & Engineering for this team to refresh & rebuild ad platform into a modern and open platform allowing Display & Affiliate ad businesses to scale, grow and adopt to the changing ad landscape of 2016/2017.
• Got close to 60% of the advertising data systems rebuilt for better publisher yields across Rakuten Eco-system

Oct 2015 – Feb 2017 · 1 yr 4 mos · Greater Hyderabad Area

• Headed Product Management by deeply understanding the buyer psyche, preferences and buying funnel with qualitative market research, personally
• Handpicked & rebuild the Engineering team
• Transformed the product proposition from B2C to a couple of B2B offerings on the same platform to sell differentiating products to the likes of Flipkart and Samsung
• Digital marketing and on-ground customer segment acquisition

Jan 2015 – Oct 2015 · 9 mos · Greater Hyderabad Area

• Worked on few ideas around Volunteering, Healthcare and CrowdFunding !!
• This experience gave me a taste for knowing the market, why not to build products that fundamentally threaten existing players openly, hard walls around health care etc.,
• Rich experience ..

Sep 2013 – May 2015 · 1 yr 8 mos · Bangalore

• Owned and Delivered in multiple Vertical teams in eBay product development, in the areas of Seller Onboarding, Seller/Buyer Fraud, User Trust and Traffic Acquisition. Major rewrites in the areas of marketplace trust & faster on-boarding of B2C/B2B sellers retaining buyer safety and fraud rates. Headed 2014 eBay Data breach, winning President's accolades for designing the plan and dealing with half a billion user reinstation.
• Experience in Back-end systems and building systems at large scale. Strong experience in developing multi-channel and multi-screen experience.
• Lead engineering teams, Product Management and Test.

Feb 2011 – Sep 2013 · 2 yrs 7 mos · Bangalore

• Lead two critical functional areas in Bing search advertising, the biggest being the adQuality for the whole search ad platform of BingAds
• Define yearly business KPIs and plan product development to hit these KPIs
• Managed and closely worked with multi-disciplines which included Business, Product, Test and outbound functions like CS and vendors
• Lead and managed the Bangalore Product management and Engineering to deliver under high levels of uncertainty and kept team motivated under fast changing external needs and competition

Jul 2003 – Feb 2011 · 7 yrs 7 mos · Bangalore

• Senior engineering Manager (2007-2011)
• o Lead the development teams in the area of search advertiser applications. Mainly in the area of Data engineering, Datamarting and Data reporting for paid search adverisers for Yahoo
• o Created and Lead a small but strong team of database engineers, who were backbone to the search advertiser applications
• o Delivered some of the biggest features around targeting for the Panama platform by not just building but helping with on-boarding and designing migration strategies
• o Took on Datamarting and Data reporting which included building scalable system to load and index data to the tune of 400GB+/day into the system and allow online reporting on Oracle
• o Ran large Operations teams to the size of 35+ people, who were responsible for Database systems, Log collection, Tool creation etc.,
• In my last year with Yahoo, managed the many of advertiser applications and drove sun-setting of a bunch of systems to roll over the systems to Microsoft run adcenter
• Engineering Manager (2005-2007)
• o Lead and managed teams in service engineering Organization, owning tools development and Operations for Yahoos PetaByte sized data systems and data platform
• o Grew this team from 8 people to a team of 30+ people by hiring and building structure, charter and plan in these areas
• Tech Lead (2003-2005)
• o Managed and build database infrastructure and tools for the Yahoo data reporting, analytics and premium service team

Nov 2000 – Jun 2003 · 2 yrs 7 mos · Greater Hyderabad Area

• o I was the 1st member of this TI team and wrote some of the core ETLs for Claims management systems which stood test of time for a good 10 years. Started off as the back-end engineer, writing the HIPPA data transformation layer and developed the back-end pieces for CMS.
• Conceived and wrote a whole bunch of executive reports to show funnel analysis for many back-office processes of Insurance claims for Health Care in US

Aug 1999 – Nov 2000 · 1 yr 3 mos · Greater Hyderabad Area

• o Worked on Oracle apps 11i to develop a university vertical by owning 2 modules with additional ownership of development environment at the very beginning of the career