Swaraj Songire

Business Development Executive

Mumbai, Maharashtra, India5 yrs 1 mo experience

Most Likely To Switch

Key Highlights

Proven track record in driving business growth.
Expertise in digital marketing and BTL strategies.
Strong leadership in cross-functional team management.

Stackforce AI infers this person is a Fintech and Edtech marketing expert with strong skills in BTL and digital marketing.

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Skills

Core Skills

Strategic AlliancesCustomer ManagementProduct ManagementLead GenerationDigital MarketingBusiness Development

Other Skills

Ad ServingAnnual CampaignB2CBTL ActivationsBTL marketingBTLSBalsamiqBelow the Line AdvertisingBrand ActivationBrand BuildingBusiness ProfitabilityBusiness Relationship ManagementBusiness Unit Start-upBusiness insightsBusiness-to-Business (B2B)

About

"As a seasoned professional in Sales and Marketing, I bring a wealth of experience in Below-the-Line (BTL) marketing, digital marketing, and portfolio management, leveraging CRM tools to drive customer engagement. My expertise lies in: - Customer Management: Delivering exceptional customer experiences and fostering loyalty - Footfall Inflation: Strategically increasing footfall to boost business growth - Cross-Selling: Identifying opportunities to upsell and cross-sell products, enhancing revenue streams - Strategic Alliances: Forging partnerships to drive business expansion and innovation, Lead generation With a diverse background spanning BFSI, Edtech, and fintech industries, I possess a unique understanding of various market landscapes. My key strengths include: - Digital Product Launches: Successfully launching digital products, driving adoption, and revenue growth - BTL marketing, Brand building, Lead generation, Brand activation - P2P Funding Applications: Expertise in peer-to-peer funding platforms, optimizing revenue and product development I am a results-driven professional with a proven track record of delivering business growth, customer satisfaction, and revenue expansion. Let's connect to explore how my skills can benefit your organization."

Experience

5 yrs 1 mo

Total Experience

1 yr 3 mos

Average Tenure

1 yr 8 mos

Current Experience

Easiloan.com

Strategy alliances and BD

Oct 2024 – Present · 1 yr 8 mos

Managing partner with fintech, DSA, tech platform. New lead generation for inhouse sales team, business insights, Team work

Lead generationBusiness insightsTeam workStrategic AlliancesCustomer Management

Deals of loan-indipe.

Product Lead

Jul 2023 – Oct 2024 · 1 yr 3 mos · Pune, Maharashtra, India · Hybrid

P2P LENDING -Devloped product strategy- product LTV- build sales pipeline - Product marketing -BTL marketing, Develop different different sales channel- Team management, Marketing Campaign - Branch activation- D-10toD-30, Lead generation.

LeadershipBTL ActivationsLead generationMarketing Campaign ManagementMarketing StrategyProduct Marketing+3

Think and learn pvt. ltd

Business Marketing Manager

Dec 2022 – Jul 2023 · 7 mos · Pune, Maharashtra, India

Working with Byjus as a marketing manager . use to do BTL marketing
fund raising, tie up with NBFC, manage external finance
Productive analysis, Team handling, Launching new events, tip-ups with schools , Organised events- launch events and generate leads, ROI Analysis, PR, Local tie-ups, Digital Marketing, cross functions, End-To-End marketing for region.BTL marketing campaign,Lead generation

Lead GenerationB2CSalesCommercial Real EstateLeadershipDigital Marketing+1

Kotak life

Deputy Manager

May 2021 – Dec 2022 · 1 yr 7 mos · Mumbai, Maharashtra, India

Branch activation, product traning, customer acquisition, complete financial services, BTL, cross function management, client servicing with cross selling, CRM marketing, marketing campaign, , PPC, key account management (business and expansion promotion) client retention.l, lead generation, new product launch & sucessful them, new strategy, on-board new clients, brainstorming for sales,

BTL ActivationsMarketingLead generationMarketing Campaign ManagementMulti-Channel MarketingMarket Planning+10

Aditya birla sun life insurance

Business Development Manager

Nov 2019 – May 2021 · 1 yr 6 mos · Mumbai, Maharashtra, India · On-site

BTLarketing, lead generationmarket awareness, business management, team management, marketing strategy, onboarding H&I clients, launching new products, market research, Product Launch with DSA, increase Franchise network, activation marketing support.

B2CMarketingFigmaBusiness-to-Business (B2B)BTL ActivationsMulti-Channel Marketing+15

Paytm

Product Executive

Jan 2019 – Nov 2019 · 10 mos · Mumbai Metropolitan Region · On-site

product marketing, Product Launch, like soundbox, CLM ,Enterprise Sales,BTL product launch, marketing strategy, MVP ,figma user engagement, MAU, Lead generation, Sales closing

MVPB2CMarketingFigmaBusiness-to-Business (B2B)Customer Loyalty+18