Mar 2023 – Jul 2024 · 1 yr 4 mos · Bengaluru, Karnataka, India · Hybrid

• Instrumental in guiding DriveX through its '0 to 1' startup phase, transforming vision into roadmaps for
• three viable B2B SaaS products.
• Pod leader for DriveX customer experience product, redesigned and enhanced customer experience,
• boosting product engagement by 30%.
• Ideated and prototyped an AI price prediction tool for vehicle inspections, reducing procurement time
• from 3 hours to 30 minutes.
• Led a four-member product team, accelerating feature delivery by 15% through effective roadmap
• planning and execution across the product ecosystem.
• Researched DriveX's dealer experience product, identified gaps, and executed a two-phase
• enhancement, achieving a 25% increase in user satisfaction and product-market fit.
• Ideated and implemented a no-code solution for DriveX's pricing team, automating vehicle market price
• analysis, reducing manual effort by 80%, enhancing efficiency.
• Leveraged growth hacking techniques with a cross-functional team at DriveX, experimenting with UI
• features and utilising real-time data and feedback to enhance dealer product engagement by 30%.
• Ideated and conceptualised "DriveX - Finance" an end-to-end digital lending process for DriveX
• customers to buy pre-owned two wheelers online for better ROI based on their CIBIL score.
• Pod Leader for DriveX Growth Charter, spearheading initiatives to drive growth through the integration
• of cross-functional teams. Utilized both qualitative research and quantitative data analysis to gain deep
• user insights. Enabled rapid idea generation, testing, and rigorous evaluation to ensure actionable
• results.

Oct 2020 – Feb 2023 · 2 yrs 4 mos · Coimbatore, Tamil Nadu, India · Hybrid

• Led the development for “Third-Party API” for the product, which reduced 70% of onboarding time for enterprise customers.
• Analysed and implemented “Data out strategy” so that brands could get automatic notifications through webhook events, which helped the brands to know the real-time updates of their products in the traceability process.
• Implemented the “Self Service Strategy” for SME brands by introducing bulk imports, which eventually reduced the customer success team involvement from 3 hours to 20 minutes.
• Led the development of Integration with an Industry partner “Higg”, which will help the brands to find 70% sustainable supplier with accurate data points.
• Integrated Power BI reporting system in the product, which reduced 80% time to build custom & on-demand reports for enterprise customers.
• Spearheaded the process to set up and collect product metrics based on usability, which facilitated the internal stakeholders to take 90% more data driven decisions.
• Performed market research, competitor trends, and analyzed customer feedback data, leading to 3 key feature changes in consumer communication of the product details traced during tenure.
• Using Google analytics analyzed and changed the consumer communication web design, which Increased the average time on page for the customers from 49 seconds to 3 minutes.

Jun 2018 – Aug 2020 · 2 yrs 2 mos · Coimbatore, Tamil Nadu, India

• Involved in all the stages of the SDLC process and managed requirements from inception till retirement.
• Have taken absolute ownership in carving the thin slice of the product to produce maximum value by creating user stories with INVEST principle and driving story map discussions.
• Actively contributes to UAT and makes sure definition of done is achieved for user stories.
• Experience in distilling complex business processes into smaller chunks with actionable user stories through acceptance criteria.
• Have worked in multiple domains like Travel, Healthcare, Automobile, Textile and e-commerce.