Sumit Jaiswal

CEO

Bengaluru, Karnataka, India11 yrs 3 mos experience

Most Likely To Switch

Key Highlights

Led design strategy for multiple high-impact projects.
Achieved significant app retention and response growth.
Managed and mentored a large team of designers.

Stackforce AI infers this person is a seasoned design leader in EdTech and SaaS industries.

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Skills

Core Skills

User Experience DesignDesign StrategyProduct Management

Other Skills

Concept DevelopmentCreative Problem SolvingData VisualizationDesign ThinkingEnterprise product designFashionGraphic DesignIllustratorInterpersonal CommunicationLeadershipManagementMobile ApplicationsPeople ManagementPhotographyPresentation Skills

Experience

Info edge india ltd

2 roles

Senior Vice President - Design & Research

Promoted

Oct 2024 – Present · 1 yr 5 mos · Bengaluru, Karnataka, India

Heading design for Shiksha domestic and Shiksha abroad businesses at InfoEdge.
Key responsibilities in this role -
Owning key app metrics (W1 Retention & Response contribution)
Identifying user insights to drive key business metrics.
Contributing to product strategy, planning and prioritisation from a user centred lens.
Translating business level strategy into design strategy for the team.
Driving every high impact project from discovery to delivery and beyond.
Managing, mentoring and growing a team of UX designers, Visual designers, UX writers and UX researchers.
Setting practices and processes around design thinking, design craft and hiring across a team of 70+ designers in Shiksha, 99Acres, Jeevansathi and Naukri businesses.
Defining core competencies at all levels (from fresh associates to Director of Design) to enable objective evaluations and performance reviews across the entire design function.
Key Achievements in the last FY:
W1 App Retention from 19% to 28% (47% YoY)
Response contribution of App to overall platform from 3.6% (Q4 exit ’24) to 12.3% (Q4 exit ’25), which is a 242% YoY upswing (Caveat: a large part of this upswing was due to performance marketing)

User ResearchDesign ThinkingDesign StrategyPeople ManagementUser Experience DesignUser Interface Design+9

Vice President - Design & Research

Oct 2023 – Oct 2024 · 1 yr · Bengaluru, Karnataka, India

Razorpay

Associate Director - Design & Research

Nov 2021 – Oct 2023 · 1 yr 11 mos · Bengaluru, Karnataka, India · Hybrid

Managing a team of 10+ designers and researchers to drive design strategy and execution across charters like unified experience, acquisition, distribution, developer experience, design system and Razorpay Rize.
Some of my core responsibilities in this role are:
People management
Contributing to a unified experience across payments, banking and lending arms
Partnering with product and engineering to guide high impact projects from discovery to delivery
Contributing towards vision setting and roadmaps from research and design strategy lens
Raising the bar for design by setting up practices and process around hiring and team competencies

User Experience DesignUser Interface DesignDesign ThinkingPeople ManagementDesign Strategy

Dream11

Senior Manager - UX Design

May 2020 – Nov 2021 · 1 yr 6 mos · Mumbai, Maharashtra, India

Managed design that focussed on increasing revenue as it’s north star. This translated into primarily making contests exciting, engaging and trustworthy for 100 million+ users.

The walt disney company

Product Design Manager

Jan 2019 – May 2020 · 1 yr 4 mos · Mumbai, Maharashtra, India

Conceptualised a suite of SAAS B2B products that leverage the power of data into bringing accountability & optimisation, presenting actionable insights with the aim to aid monetisation.
Learnings:
1. Not all products need the full design cycle. We can start anywhere and still add a lot of value to the user.
2. Shipping faster is the key.
3. Increase efficiency and effectiveness & fail faster.
4. MVP is better than a full blown application design. However think design scalability at all times.
5. Don't write documents, make prototypes.
6. Evangelise design and add your bit to the culture.

Designit

UX Design Consultant

Feb 2017 – Jan 2019 · 1 yr 11 mos · Bangalore

Transformed businesses through design thinking.
Areas: User Experience, Design Strategy, Design Research.
Responsible for interacting with various clients and managing their expectations. My work here revolved around handling projects end to end, from research, ideation, journey mapping, wireframing, and prototyping.

Shaw academy

Senior Designer - UI/UX

Nov 2015 – Feb 2017 · 1 yr 3 mos · Bangalore

Responsible for studying the online education market, to rebrand the company based on it’s selling propositions and values.
In the process, I worked with the stakeholders of the company, defined visual language for the brand and ensured mock-ups met visual and branding standards across teams. I also envisioned several ideas to grow the business and increase footfalls, some of which saw the light of the day. Apart from branding, I was involved in re-designing the company website and mobile application, based on user data and metrics.

Inkoniq

UX Designer

May 2015 – Oct 2015 · 5 mos · Bangalore

Clientele: Aaj Tak, India Today, Rocketium
Areas: User Interface Design, Visual Design, Illustrations
Work: My role involved me to work with clients and understand their needs to create intuitive interfaces for web and mobile.