Dec 2025 – Present · 3 mos · Gurugram, Haryana, India · On-site

• Category & Brand Growth
• Owning end-to-end category P&L, marketing, and brand experience, with a mandate to build, scale, and sustain long-term competitive advantage.
• Leading category strategy and growth roadmap backed by deep consumer, market, and competition understanding
• Full ownership of P&L, topline and profitability, cost structures, and financial outcomes
• Incubating and scaling new brands from –1 → 0 → 1, including brand creation, launch, and early growth
• Currently leading STAZE, driving brand strategy, product portfolio, go-to-market, and revenue acceleration
• Orchestrating integrated marketing across ATL, BTL, Digital, E-commerce and Offline channels
• Building strong brand experience across all touchpoints through localized, high-impact campaigns
• Developing scalable marketing and category capabilities to support future growth