Nov 2023 – Sep 2025 · 1 yr 10 mos

• Understanding user problems and building Product Led Growth solutions for opportunities across multiple European Countries in Supply Experience, Marketplace Allocation and Advance Ride Bookings, while collaborating and coordinating with a set of cross functional Product Managers at FreeNow.

Aug 2022 – Oct 2023 · 1 yr 2 mos

• Building Product-led marketplace growth solutions
• Solving advance ride booking challenges
• Building solution to enhance driver engagement, supply hours and more rides per driver

Sep 2020 – Mar 2022 · 1 yr 6 mos · Gurugram, Haryana, India · On-site

• As Product Owner for Growth and Post Order Experience on Zomato Mobile App, identified opportunities and built solutions to enhance personalised ordering recommendations and improving customer support while reducing cost of support.

Sep 2019 – Sep 2020 · 1 yr · Gurgaon, Haryana, India · On-site

• Lead Product Management Team at Koovs, to build and manage, a scalable, and integrated e-commerce platform for Koovs and its clients.
• Relaunched Koovs Apps, resulting in 2x growth of online orders
• Also helped Koovs to successfully exit the fashion e-retail business

Mar 2019 – Sep 2019 · 6 mos · Bangalore · On-site

• Key Roles & Responsibilities: -
• Growth of MIUI System mobile apps in India
• New initiatives for improving revenue generation via MIUI System Apps

Sep 2016 – Mar 2019 · 2 yrs 6 mos · Gurugram, Haryana, India · On-site

• As Product Owner of Mobile Apps, my responsibilities, involved owning the development & management of Mobile Apps. My focus was in improving the conversions and revenue for Mobile Platform through innovation in:
• solving problems of the current users
• enhancing user experience (UX)
• capturing new users
• building on new ideas
• These were achieved by building new ideas and features within the apps. My function further involved working in coordination with the tech, design and other stakeholders to achieve the larger business goal of reaching a larger customer base by enhancing end to end user experience.
• Also, worked towards merging of Jabong App experience in Myntra and thus helping in a successful user transition from Jabong to Myntra.

Oct 2015 – Jun 2016 · 8 mos · Faridabad, Haryana, India · On-site

• As Product Owner for Mobile Apps Experience, worked towards identifying user problems to solve in eyewear ordering flow and online home trials, resulting in improvement in conversion rate and more order bookings.

Apr 2015 – Oct 2015 · 6 mos · On-site

• Key Roles & Responsibilities: -
• Product Management for Web, Mobile and Social Media
• Brand development, web site traffic growth, web site UI/UX
• Product Roadmap creation
• Stakeholder/Client Management
• Revenue from on-site advertising implementations
• New product improvements to enhance user engagement
• Project documentation and alignment with stakeholders
• Gamification integrations
• Developing brand strategy and statistics systems
• Strategic Consulting, including business plan & sales strategy development
• Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions

Apr 2014 – Mar 2015 · 11 mos · On-site

• Key Roles & Responsibilities: -
• Product Management for Web, Mobile and Social Media
• Brand development, web site traffic growth, web site UI/UX
• Revenue from on-site advertising implementations
• New product improvements to enhance user engagement
• Project documentation and alignment with stakeholders
• Open Graph Implementations
• Gamification integrations
• Developing brand strategy and statistics systems
• Strategic Consulting, including business plan & sales strategy development
• Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions

Apr 2012 – Mar 2014 · 1 yr 11 mos · On-site

• Roles & Responsibilities:-
• Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.
• Strategic Consulting, including business plan & sales strategy development.
• Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.
• Handling Product Management & Operations for HTCampus.com with Product Team
• Product Manager for MyCollegesAbroad.com Portal
• Product Manager for MyMBAColleges.com
• Product Manager for HTCampus Student Database Access Portal
• Product Manager for Cloud Lead Management System
• Product Manager for MyCollegeForm.com
• Back-end Module Development & Management for HTCampus.com, MyCollegesAbroad.com, MyMBAColleges.com and various other portals
• Assisting in Design, Online Marketing and New Product initiatives for HTCampus.com, MyCollegesAbroad.com, MyCollegeForm.com, MyMBAColleges.com and other properties
• Testing and analysis of HTCampus and associated properties for regular enhancements
• Checking the process flow in working of HTCampus, MyCollegesAbroad and other properties so as to create better online experiences for users
• Working on Search and Social Media Optimization/Marketing activities for HTCampus.com and other associated websites

Apr 2011 – Mar 2012 · 11 mos · On-site

• Roles & Responsibilities:-
• Product Development and Operations Manager for MyCollegeForm.com
• Handling Product Development & Operations for HTCampus.com with Product Team
• Testing and analysis of HTCampus, HTCampus Study Abroad and MyCollegeForm platforms for regular enhancements
• Checking the process flow in working of HTCampus, HTCampus Study Abroad and MyCollegeForm so as to create better online experiences for users
• Working on Social Media Optimization/Marketing activities for HTCampus.com, HTCampus Study Abroad and MyCollegeForm
• Handling Brand Promotion activities for HTCampus.com

Sep 2010 – Mar 2011 · 6 mos · On-site

• Roles & Responsibilities:
• Handling Client Queries
• Promoting HTCampus.com services to clients
• Working with lead tracking team to avail better solution
• to clients
• Checking the process flow in working of HTCampus.com
• so as to avail better services to clients

Apr 2009 – May 2009 · 1 mo · Greater Delhi Area

• Profile/Project:
• 1) Market Research and Analysis for Brand Launch of Pepsico Aliva At Retail
• 2) Marketing And Advertising Solutions At retail
• Duration:
• 2 months