Abhisek Sarkar

CEO

Kolkata, West Bengal, India22 yrs 6 mos experience
Most Likely To Switch

Key Highlights

  • Expert in building e-commerce strategies for automobiles
  • Proven track record in launching successful digital platforms
  • Strong leadership in managing large teams and operations
Stackforce AI infers this person is a seasoned professional in the automobile e-commerce sector with strong sales and marketing expertise.

Contact

Skills

Core Skills

E-commerceSales & Marketing

Other Skills

BTL ActivationsBusiness AlliancesBusiness DevelopmentBusiness Relationship ManagementBusiness StrategyChannel Partner DevelopmentChannel PartnersCustomer Relationship Management (CRM)Dealer ManagementDealer RelationshipsInsuranceLeadershipManagementNew Business DevelopmentPerformance Management

About

As an automobile e commerce industry veteran, the path ahead was already planned out. Having a sense of entrepreneurial vision, I always knew where my heart was. Organizing the Unorganized is going to be such a lovely experience. Focusing in the automobile e-commerce industry, I'm constantly looking at what processes can be automated and how marketing efforts can be integrated together to increase effectiveness. Whether its SEO management, email marketing, social media marketing, or website user experience there's something magical that happens when you truly bring a brand to synergy on all fronts. Both Brick & Mortar coupled with strong e commerce backing is here to stay. I pride myself not only on my ability to build & lead creative business strategies but also to make smart decisions based on data analysis. Data is so powerful and can lend powerful insights for marketers that spend the time to really understand the story that it's telling. I love discussing digital strategy so feel free to reach out if you're looking for a great conversation on the latest business trends or you're looking for some help in the automobile e-commerce industry space. Exciting Times Ahead!

Experience

Cardekho group

Zonal Head

Jun 2023Present · 2 yrs 9 mos · Kolkata, West Bengal, India · On-site

  • Leading the New Cars and Bikes Vertical of Car Dekho Group for East Zone.

Otobix

Vice President

Jul 2022Jun 2023 · 11 mos · Kolkata, West Bengal, India

  • Building OtoBix a revolutionary digital online auction platform with cutting edge technology and innovative solutions created to facilitate a transparent, seamless experience of buying and selling Pre Owned Cars.
  • We provide end to end solutions. These include Insurance, Warranty, Road Side Assistance, Finance tie ups, and RTO management services to facilitate the entire journey of buying and selling pre owned cars, making it simpler for all stakeholders involved.
  • Home Inspections, Zero Margins, Certified Cars, Free RC Transfers, Instant Payments are few of our key deliverables.
Business Relationship ManagementE-commerceStrategic PartnershipsTeam ManagementTeamworkLeadership+3

Olx autos

3 roles

City Manager

Oct 2021Jul 2022 · 9 mos

  • Launch & Scale up the Olx Autos Business in Punjab Market. # Retail Stores # Building Dealer Relationships # Hassle Free Car Selling Experience for Customers # Aftersales
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Business Lead Operations & After Sales

Jun 2021Sep 2021 · 3 mos

  • Contributing in building and then scaling the operations + aftersales function of the B2C Vertical of Olx Autos. Ensure a hassle free car buying experience for our customers with the right levers and partnerships in place. Car Service, Refurbishments, Insurance, RSA, Warranty and many more.
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Channel Lead

Nov 2019Jun 2021 · 1 yr 7 mos

  • Building Olx Cash my Car in Kolkata. Leading the Sales, Retail and After Sales functions of the city. Launched the business successfully & consistently taking it to a position of stability with all vital matrixes in green. Managing Dealer Relationships and Retail Operations simultaneously for sustainable business development and maintaining the growth path are the key highlights.
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Cars24

Business Development East

Oct 2018Nov 2019 · 1 yr 1 mo · Kolkata Area, India

  • Instrumental in Launching Cars 24 in Eastern India based out of Kolkata.
  • Lead the Channel Partner / Dealer Distribution Network and develop the team for delivery of targets.
  • On boarding used car dealerships in the platform of Cars24 for them to participate in
  • auction platform.
  • Manage relationships across the industry and do all strategic tie ups.
  • Kolkata had the most successful launch across cities.
  • Reached to a record number of dealer network in just a year's time.
  • After the super success of Kolkata also instrumental in launching Guwahati and then was on course to launch other state capitals of East.
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Rentomojo

AVP

Feb 2017Mar 2018 · 1 yr 1 mo · Bengaluru Area, India

  • Building the team from scratch & launch the company's Bikes & Cars Division Nationally.
  • Delivered National Level Alliances with Cars24, MFC and OEM's like MSIL, Ford India and M&M.
  • Inked Strategic Alliances with Corporate Houses likes Swiggy, Ola, Infosys and Uber to name a
  • few.
  • Continuously increase the reach of last mile connectivity via Bike and Car Rental Space.
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Carbaazi.com

Vice President Sales and Business Development

Jul 2016Jan 2017 · 6 mos · Pune Area, India

  • Built the Team and launched the product.
  • Interacting with Investors, Dealing with Corporate Houses for Strategic Alliances.
  • Hired, Trained and Coached a vibrant self sustainable bunch of enthusiasts.
  • Initiated a 360 Degree Marketing Campaign to launch the company. Which includes ATL, BTL & Digital Campaigns.
  • Represented the organization in different forums like Economic Times Auto Retail Meet, Auto Shows and in various Chamber of Commerce.
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Cartrade.com

Zonal Head (South and East)

Jun 2013Jun 2016 · 3 yrs · Bengaluru Area, India

  • I was the only employee to be hired initially and went on to built a team of 50 + people.
  • Built the entire team of Car Trade East. From One City - Kolkata went on to add 8 New Cities in
  • Eastern India and North Eastern India.
  • Built the widest network of franchisees and added more than 350 Active Used Car Dealers in totality across eastern India in the marketplace model.
  • Considering to my exemplary performance and result orientation was promoted to the level of General Manager from AGM Level, resulting into Double Promotion (Skipping the DGM Level).
  • Later was given additional responsibility of South Zone with Bengaluru as the base apart from
  • remotely managing East Zone.
  • Total Number of Used Car Dealers under my portfolio was close to 1500.
  • Ensured a 3X increase in Revenue in both the Zones.
Business Relationship ManagementE-commerceTeamworkLeadershipSales & Marketing

Maruti suzuki india limited

General Manager - Mohan Motor Udyog

Feb 2012May 2013 · 1 yr 3 mos · Kolkata Area, India

  • Was instrumental in setting up and running profitably one of the biggest 3 S (Sales, Service
  • and Spares) all under one roof Facility, in Kolkata Zone which had a Capex was more than 15
  • Cr.
  • Designed the job description, recruited and trained the various teams necessary to run the
  • entire set successfully.
  • Designed the various KPI's , performance management systems and review mechanisms to
  • identify improvement opportunities proactively and address them through training and
  • coaching interventions.
  • Achieved record retail on month six of opening the dealership and after that it has always been
  • an upward trend.
  • Opened Sub outlets and did unique marketing campaigns to address the TG's in various
  • locations within the specified geo limits.
  • Did various CSR Activities which were path breaking in nature.
TeamworkLeadershipSales & Marketing

Aegon religare life insurance co.ltd.

Area Head

Apr 2009Jan 2012 · 2 yrs 9 mos · Kolkata

  • Took Care of the Agency Business of Entire Kolkata City all branches for Aegon Religare Life Insurance.
  • Built a robust team of agents, business manages, assistant branch heads, branch heads who were directly and functionally reporting into me apart from administrative reporting from training team, operations team, human resource team and admin & facilities team.
  • Business Volumes grew more than 3X in 3 years. Both Annualised and Collected Premium.
  • Attrition was lowest. Numerous Awards on a National Level including Trips to Exotic International Destinations won.
TeamworkLeadershipSales & Marketing

Aviva life insurance company

Branch Manager

Oct 2004Mar 2009 · 4 yrs 5 mos · Kolkata

  • Joined this organization as Assistant Sales Manager in Oct'2004 and went on to become a
  • Branch Manager in 2008.
  • Took Care of 3 Locations. Murshidabad/Malda and Behala.(Kolkata).
  • Was one of the founding members Aviva East.
  • Started from scratch and went on to built one of the best Agency Forces in the country.
  • Many of my Agents later on went to become Managers at various companies in the insurance
  • space. One of the widest and most diverse Agency Force built over the years.
  • Both Number of Policies and Ticket Size was of record Volumes. Got 4 Promotions in 5 years.
  • Apart from N Number of Awards and Trips to International Destinations.
TeamworkLeadershipSales & Marketing

Benchmark interkrafts mercedes-benz

Senior Sales Executive - Interkrafts Mercedes Benz

Apr 2003Sep 2004 · 1 yr 5 mos · Kolkata Area, India

  • Generating Leads & Selling Mercedes Benz Cars to the absolute HNI Clients across Eastern India.
  • Send proposals to corporate clients as and when required.
  • Arrange personalized Test Drives and follow up for closures.
  • Collect KYC and other documentation for Car Loans and ensure speedy disbursal of the same.
  • Build a great rapport with the HNI's for repeat sales and referrals.
Sales & Marketing

Honda cars india ltd

Senior Sales Executive - Windsor Honda

Jun 2002Mar 2003 · 9 mos · Kolkata Area, India

  • Generating Leads through various channels & selling Honda Cars to HNI Clients across Eastern
  • India.
  • From prospecting to closing follow the entire sales process.
  • Highest number of Cars Sold across East.
Sales & Marketing

Education

NIMS University, Jaipur

MBA

Jan 2012Jan 2014

Delhi Public School - India

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