Sep 2025 – Present · 6 mos

Jun 2024 – Sep 2025 · 1 yr 3 mos

• Working on a Xiaomi product named Patchwall:
• 1. Increasing content performance on PatchWall- Analyze Specific Metrics (DAU, Impressions, and Clicks) (Average of H1); track clicks of all the published rails.
• 2. Manage Daily Operational Tasks:
• Ensure all creative designs for banners, icons, category pages, and search pages are completed punctually and with high quality.
• Management and proper tagging of SonyLiv content in Patchwall.
• Publishing the commitment and campaign contents on time.
• Maintaining data sheets for different partners.
• 3. Track and Report Performance Metrics:
• Deep-dive in Looker platform to analyse larger group of data for PatchWall to make more data driven placements on PatchWall.
• Provide regular reports on channel performance and user engagement.
• Prepare data and analyse tab wise performace on weekly basis.
• 4. Xiaomi TV Plus:
• Monitor and try to add strategic entries to Xiaomi TV Plus channels to increase DAU.
• Rank all the Xiaomi TV Plus channels according to their performance on weekly basis.

Dec 2023 – May 2024 · 5 mos

• Key Responsibilities:
• 1. Generate state-wise, Zonal Sales Manager (ZSM)-wise, City Manager (CM)-wise, and Distributor (DBR)-wise sales reports.
• 2. Maintain and update the Category-wise Sell-In, Sell-Thru, and Sell-Out tracker.
• 3. Update and share the Zonal Distributor to Micro Distributor (ZD-MD) Daily Sales Report (DSR) tracker daily.
• 4. Provide model-wise Sell-Out and Sell-Thru updates and analysis for ZSMs and Zone Heads (ZH).
• 5. Track and report DBR-wise Sell-Thru and Sell-Out targets versus achievements, including Daily Run Rate (DRR) and Required Run Rate (RRR).
• 6. Analysise zonal Retail Universe (RU) to increase market share and increase WOD count.
• 7. Making and analysing Zonal Review data in Mi Doc. on monthly, quarterly and anually basis.
• 8. Monitoring and evaluating sales performance, providing relevant information to guide sales and marketing team.
• 9. GFK Market Share analysis: Price Brand wise, State wise and city wise.
• 10. Preparing and analysing different types of data like Page-3 tracker, DAO tracker, CM and DBR wise sales performace, Retailer scheme qualification tracker, CM and FOS visit Tracker, New WOD Tracker, NPPI tracker and many more as per the business requirement.
• 11. Driving and motivating the sales team to maximize the overall business performance of the Zone.

Aug 2022 – Nov 2023 · 1 yr 3 mos

• Location Handled: Ranchi, Bokaro, Hazaribagh, Giridih, Daltonganj
• Team Size: 2 Team Leaders & 35 Sales person
• Key Responsibility:
• Offline Sales Management- Achieved 100% sales targets and mets company's expectations in my area to make the company profitable of 5 crore.
• Channel Sales- Handled primary, secondary and tertiary sales driven of mobile technology, IoT products, Television, ECO- accessories products for channel partners.
• Team Management- Handled sales and distribution team of 35 people.
• Relationship Management-Build & make good relation with General Trade Partners & expansion of key retail outlets & maintain existing business of key channel partners to maximize sales.
• Data Handling- MS Excel, MS PowerPoint, DMS, Mi-Smart, PRM Holding.
• Accountable for increasing the width of distribution (WOD) in terms of range & line sale of output and depth of distribution in terms of revenue growth per outlet and growth in Beat/Route thru-put.
• Reviewing daily business dashboard and following sales KPI and closely worked for sales forecast.
• Handling Sell-in, Sell-thru & sell-out of mobile business.
• Handling 2 distribution partners of Xiaomi India and managed Ranchi and Bokaro city (GFK cities).
• Closely worked with Marketing team for branding/Launching of new products at Retail Level.
• Closely monitoring the competition sales analysis and develop a keen understanding of the business of Xiaomi products and fulfilling the demands of local customers and analysis the market share.
• Monitor local end to end operation to ensure maximum sales and efficiency.
• Execute local marketing and brand building strategies, exercising leadership control over the team and giving them vision to achieve their individual objectives along with the team objective.

May 2022 – Jul 2022 · 2 mos