Nov 2019 – Jan 2023 · 3 yrs 2 mos · New Delhi Area, India

• Connecting India with SEA region to improve meaningful cross border innovation and development

Jan 2019 – Nov 2022 · 3 yrs 10 mos · New Delhi Area, India

• Ashu works very closely on this initiative with the Govt officials. He has been instrumental in the policy and functional framework of this initiative. He also mentors incubated startups under this scheme across incubators in areas like product strategy & road map, contracts, cash flow management, fund raising & capital structuring, corporate & media communications.

Jul 2018 – Mar 2019 · 8 mos · Jaipur, Rajasthan

• Ashu served as Project director-OIC, ISTART, DoIT, Government of Rajasthan, working closely with the CM, CS, PS-IT and MD-RKCL to promote entrepreneurship and skill development in the region.
• As part of a comprehensive engagement, he worked on policy formulation for entrepreneurship and skill development, rural employment (through skill and entrepreneurship), women led entrepreneurship in the state of Rajasthan.
• He played a key role in launching Bhamashah Techno Hub ( largest co-working & incubation facility in India), and the state venture fund for innovators and startups. Under this initiative he launched multiple " buy" schemes to support startups and micro entrepreneurs, with state as the first customer.
• With his experience in mainstream media, he also managed media and communication for this initiative.
• To enable experienced handholding for entrepreneurs in Rajasthan, he created a mentor base of over 70 industry experts across 14 industries from across India.
• He built partnerships with On facility support from organizations like Adobe, Google, Infosys, Daimler-Mercedes, PAYTM, Bosch, AWS, YES BANK, DIGITAL OCEAN, PAYTM etc
• He also Mentored over 50+ Startups across verticals on aspects Product, Strategy, Operations, Team Building, Sales and Partnerships etc.

Dec 2015 – Jun 2018 · 2 yrs 6 mos · New Delhi Area, India

• Key functions & Role
• Media, New business & product Launch, Existing Media product life cycle management, Revenue responsibility & Regional Growth- existing business, Partnerships, Sponsorship support, Digital Transformation, Events Business, Communities, Strategic Finance Management & Capital Structuring, Corporate communications and Institutional Fund Raise.
• 1.Designed and Implemented complete content strategy, and evaluation matrix for the platforms inline with the larger objective to traffic contribution to the parent website engagement matrix and user traffic number.
• 2.Create Revenue Opportunities and contribute to overall profitability through integration of content, marketing and sales
• 3. 18% traffic contribution to the parent website
• 3.Responsible for key integration between Print, Digital, Video and Events team. Create 360 degree solution for clients resulting into greater value and optimization of inventories. Involved in editorial concept development and pre-sales activities.
• 4.Bridge between content and sales team to create content packages. Build content solutions as per client requirements for online platform and events. Manage partnerships and hunt for newer avenues to promote and distribute content.
• 5.Lead the team too conceptualizes, develop and launch new digital assets within the company.
• 6.Undertook complete business planning, and successfully delivered P&l responsibility for the platform through customized solutions in Content, Events, learning and Development solutions.
• 7.Created 5 event IPRs, and conducted over 20+ profitable events, with over 200+ entrepreneurs and investors per event, across Delhi, Mumbai, and Bangalore.
• 8.Supported all of BW Businessworld Group events with Sponsorship support.
• 9.Established deep content & working partnership with 200+ Angel Investors, Seed/VC funds, Family offices, Institutional investors, globally.85+ Visibility & Speaking opportunities for accelerated startups.

Dec 2013 – Jun 2018 · 4 yrs 6 mos · New Delhi Area, India

• Ashu, worked very closely with the management and board of BW Businessworld Group, to build New media properties and alternate revenue channels ( outside of advertising), and strengthen communities for the group.
• He was deeply involved in setting up media properties like BW DISRUPT, BW Smartcities & BW CIO. He lead the editorial and business teams across all these initiatives, and made them leaders ( viewership + revenue) in the respective space.
• He also created, first of it's kind New business support and consulting practice, called BW ACCELERATE. This initiative was very unique for a media house as it helped BW group to cross over into offering institutionalized consulting support to business beyond advertising, and become a partner in their growth. Under this initiative Ashu created business training, learning and development, and acceleration initiatives.
• Under this initiative, he worked with over 60+ new business/startups and helped them grow 5-7X in under 3 months. Cumulative value growth of these businesses was upwards of 50+M US.
• As part of communities, he created one of the strongest communities of 300+ CEO’s/CXO’S Industry experts and mentors, diverse businesses and operating experience across industries.
• Under the same initiative he also created subscription revenue opportunities and contributed to overall profitability of the group.
• He Is also responsible for creating some fo the marque event properties in the country. some go them are BW Young entrepreneurs award, BW Disrupt 40 Under 40, BW Disrupt Techtors, BW Golden carts etc

Jan 2013 – Dec 2013 · 11 mos · New Delhi Area, India

• Ashu lead IAN across North & East India. His larger role was to assess investment worthy startups for IAN investor group. He spent a large part his time closely working with Incubators ( including IAN Incubator) and accelerators.
• He also spent time in regional expansion of IAN and managed partnerships for the group. He championed digital shift through deal management and research platform. He worked very closely with the portfolio startups and helped them scale through his network support.
• With his deep and focused participation, he significantly increased the growth in deal flow by 4X, and created risk assessment framework as part of the core asset evaluation and investment practice.

Sep 2011 – Dec 2012 · 1 yr 3 mos · New Delhi Area, India

• As the founder, Ashu focused on buildign one of the 1st Money Management Platforms in India. His roles included Product & platform development, growth, partnerships and revenue responsibility & Fund Raise.
• He was deeply involved in strategic pieces like lifecycle of the product, adoption, engagement etc.
• He conceptualized comprehensive product roadmap, product stages and performance matrix’s. As a single founder, he managed technology development across two development centers, created research capacity - secondary, across equity asset classes, with a strong pipeline for future development across debt instruments, commodities, real estate.
• He also established distribution partnerships for revenue generation/profitability/ sustainability to realize short term and long term milestones/goals.
• Inline with growth plans of the company he build IFA sales partnerships with a view to penetrate into new avenues and expand existing ones for a wide range of product features / services.
• In a limited way, he also started private advisory practice, fee based investment advisory vertical. This practice was focused on leading client side negotiations (certain asset classes), primarily designed to provide strong foundation to the web practice, and sustainable scalability.

Apr 2006 – Aug 2011 · 5 yrs 4 mos · India

• Ashu was largely involved in new product development and structuring for large corporates, family offices. Key aspects of work included portfolio management across asset class which included secondary equity, fixed income instruments, real estate assets, commodities, private market opportunities etc. Functional role was across investment risk assessment ( modeling), new product Structuring across asset classes, estate management and contracting etc.