Sheetal Mayekar

CEO

Mumbai, Maharashtra, India18 yrs 3 mos experience

Key Highlights

  • 16+ years of experience in digital product development.
  • Proven track record in leading strategic initiatives.
  • Expertise in BFSI and fintech sectors.
Stackforce AI infers this person is a Fintech expert with strong capabilities in strategic marketing and product management.

Contact

Skills

Core Skills

Strategic Marketing ManagementDigital StrategyBusiness StrategyImpact InvestmentBrand StrategyProduct ManagementLendingProduct MarketingBfsi

Other Skills

Analytical SkillsAnalyticsBusiness AlliancesBusiness AnalyticsChannel Relationship ManagementCommunication DevelopmentCompetitive AnalysisConsultingContent MarketingCorporate CommunicationsCreative BriefsCross-functional Team LeadershipCustomer AcquisitionCustomer InsightCustomer Relationship Management (CRM)

About

A versatile, Innovative and ROI-focused professional with 16+ years of experience in building digital products/platforms, leading Strategic partnerships, developing marketing strategies, and managing investor relations. Extensive experience working in BFSI in leading corporates as well as start-ups as a "Change Agent", handling senior positions across diverse functions like strategy planning, business development, pre-sales, functional consultancy, product designing & development, account management, GTM strategy, Marketing & communication. A passionate entrepreneur by heart with strong analytical skills and a proven record in leading & setting up high-impact strategic projects & new businesses.

Experience

Mindgate solutions

Vice President Marketing

Aug 2024Present · 1 yr 7 mos · Mumbai, Maharashtra, India · On-site

Strategic Marketing ManagementCustomer AcquisitionSocial Media MarketingBrand StrategyDigital StrategyCorporate Communications

Impact investment exchange (iix)

Senior Vice President Strategic Initiatives (CEO's Office)

Sep 2023Jun 2024 · 9 mos

PartenrshipsBusiness StrategyImpact investmentProject Management

Self-employed

Independent Advisor/Consultant

May 2023Aug 2023 · 3 mos · Hybrid

  • Served as a consultant for emerging businesses/startups, offering expertise in shaping product visions, crafting growth strategies, and developing compelling investor presentations across various sectors, including fintech, SAAS, direct-to-consumer (D2C) brands, and platform-based enterprises. Additionally, engaged in consulting projects focused on the latest digital transformation trends and the adoption of technology within the Indian BFSI (Banking, Financial Services, and Insurance) market

Clxns technologies pvt ltd

Co-founder & Chief Operating Officer

Nov 2021Dec 2022 · 1 yr 1 mo · Mumbai

Brand StrategyThought LeadershipAnalytical SkillsProduct ManagementCustomer Relationship Management (CRM)Product Marketing+7

Nseit limited

Head Strategy & Marketing

Feb 2020Nov 2021 · 1 yr 9 mos · Mumbai Area, India

  • Department Head for Functional Consultants, Marketing & Corporate Communications & Bid Management
Brand StrategyThought LeadershipAnalytical SkillsProduct ManagementCustomer Relationship Management (CRM)Product Marketing+7

Rubique technologies india pvt. ltd

3 roles

SVP - Strategic & Commercial Intelligence

Promoted

Apr 2017Oct 2019 · 2 yrs 6 mos · On-site

  • Built the core platform proposition in Fintech Lending marketplace
  • Studied & analyzed SME segment to implement product as well as channel strategies
  • Steered & streamlined entire back-end process & control function; worked on DFNO (Designed for No Operations) by automating many processes & increasing efficiency
  • Strategised towards building strong PR position through various campaigns to generate interest among investors/ financial institution's community, leading one of the funding rounds concluded with LinkedIn interest generated; received multiple accolades and wins for the company on local as well as international platforms such as Abu Dhabi Global Market Sandbox Selection, Singapore FinTech Festival, Paris Fintech Festival and many more
  • Conceptualized and executed one of the 1st Fintech Space Content Platforms along with CNBC Editorial Team “Fintech EDGE”
LendingBrand StrategyThought LeadershipAnalytical SkillsProduct ManagementCustomer Relationship Management (CRM)+8

VP - Marketing & Communication, Internal control

Oct 2015Mar 2017 · 1 yr 5 mos · On-site

LendingThought LeadershipAnalytical SkillsProduct ManagementProduct MarketingSocial Media+6

AVP - Corporate Communications

Jan 2015Sep 2015 · 8 mos · On-site

LendingThought LeadershipAnalytical SkillsProduct ManagementProduct MarketingSocial Media+6

Aditya birla insurance brokers ltd

Lead - Marketing & Corporate communication

Mar 2013Dec 2014 · 1 yr 9 mos · Mumbai

Brand StrategyThought LeadershipAnalytical SkillsProduct MarketingSocial MediaSales+3

Future generali india life insurance co

Manager - Marketing & Communications

Sep 2012Mar 2013 · 6 mos · Mumbai Area, India

Brand StrategyAnalytical SkillsProduct MarketingSocial MediaBFSIStrategy Formulation

Hdfc ergo general insurance

Manager - Marketing & Corporate Communication

Aug 2009Sep 2012 · 3 yrs 1 mo · Mumbai

Brand StrategyAnalytical SkillsProduct MarketingSocial MediaBFSIStrategy Formulation

Icici bank

Assistant Manager

Jan 2007Apr 2008 · 1 yr 3 mos · Mumbai Area, India

Brand StrategyBFSI

Synovate

Researcher

Sep 2005Nov 2006 · 1 yr 2 mos

BFSIDigital MarketingStrategy

Imrs

Management Trainee

Feb 2005Aug 2005 · 6 mos · Mumbai Area, India

Education

ICFAI Business School

MBA — Marketing

Jan 2003Jan 2005

University of Mumbai

Bachelor of Engineering (BE) — Computer Engineering

Jan 1999Jan 2002

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