C Vikram Simhan — Digital Marketing Specialist

Brand Equity Young Spikes All India Finalist , 3rd position holder in All India Amazon Case Study Challenge and IDMA Rising Star of the Year Finalist , Vikram is part of the Marketing team at Dabur where he manages Digital Investments and works closely across verticals to make Marketing more consumer friendly. Vikram is experienced in both Traditional & New Age Digital practices , thereby having the capability to bring to table a holistic approach to Media and not working in silos. Vikram is a keen learner and is always on the hunt for new age approach that can make Marketing more Consumer friendly & approachable. Vikram is the Finalist of 2019 Brand Equity Young Spikes , a rigorous assessment done at All India level before finalizing 10 candidates for the final round. He is also : 1. Facebook Certified Media Planning Professional , which involves a rigorous assessment of candidates before being rewarded with this badge. 2. Google Certified Media Professional , capability to plan & execute full funnel campaigns across Google properties. 3. Amazon Certified professional and had the capability to execute Branding & Performance campaigns. Vikram is capable of planning & executing Branding & Performance driven campaigns on both the Brand website & different E-Com partners by driving higher ROAS and lower ACOS. Vikram also offers consultancy services and one-on-one telephonic consultations around Digital Marketing to Small Businesses , Start-ups and individuals. Vikram is a keen sports enthusiast & an avid long-distance runner. He follows Indian & global political scenario very closely and is updated on matters of importance that is shaping our world at large. #Media #Marketing #DigitalMarketing #BrandManagement #BrandPlanning #DigitalMarketingTrainer #Coach #Trainer #Teacher #DigitalMarketingConsultant #Marketing #Consultant #Startups #SmallBusinesses

Stackforce AI infers this person is a Marketing Professional with expertise in Digital Marketing and Media Strategy.

Location: Delhi, India

Experience: 11 yrs 6 mos

Skills

Marketing Management
Digital Marketing
Brand Management
Media Strategy
Market Research

Career Highlights

Finalist in prestigious marketing competitions.
Expert in digital marketing and media strategy.
Consultant for small businesses and startups.

Work Experience

Dabur India Limited

Marketing Manager (2 yrs)

OPPO

Marketing Manager (5 mos)

Deputy Manager Marketing (1 yr 9 mos)

GroupM

Group Head (1 yr 2 mos)

Business Manager (2 yrs 6 mos)

IPG Mediabrands

Senior Media Executive (1 yr 7 mos)

Omnicom Media Group

Media Planner (11 mos)

IMRB International

Associate Research Manager (8 mos)

Consultant (6 mos)

SMC Group

Marketing Intern (1 mo)

GAIL (India) Limited

Marketing Intern (1 mo)

Education

Master of Business Administration - MBA at Institute of Management Technology, Ghaziabad

Master of Business Administration (MBA) at Jaypee Institute of Information Technology (JIIT), Noida

Bachelor of Business Administration (BBA) at BIT Mesra Student-Industry Relations Cell

C Vikram Simhan

Digital Marketing Specialist

Delhi, India11 yrs 6 mos experience

Highly Stable

Key Highlights

Finalist in prestigious marketing competitions.
Expert in digital marketing and media strategy.
Consultant for small businesses and startups.

Stackforce AI infers this person is a Marketing Professional with expertise in Digital Marketing and Media Strategy.

Contact

Skills

Core Skills

Marketing ManagementDigital MarketingBrand ManagementMedia StrategyMarket Research

Other Skills

Analytical SkillsBloggingBusiness StrategyCorporate Social ResponsibilityDigital MediaDigital StrategyE-CommerceGoogle AdsGoogle AnalyticsLeadershipMacroeconomicsManagementMedia ExecutionMedia PlanningMicroeconomics

About

Experience

Dabur india limited

Marketing Manager

Mar 2024 – Present · 2 yrs · Delhi, India · On-site

Strategic Marketing ManagementDigital StrategyBrand ManagementMarketing ManagementDigital Marketing

Oppo

2 roles

Marketing Manager

Promoted

Oct 2023 – Mar 2024 · 5 mos · Gurugram, Haryana, India · On-site

Deputy Manager Marketing

Jan 2022 – Oct 2023 · 1 yr 9 mos · Gurugram, Haryana, India · On-site

Digital MarketingBrand ManagementDigital StrategyDigital MediaE-Commerce

Groupm

2 roles

Group Head

Promoted

Nov 2020 – Jan 2022 · 1 yr 2 mos

Work on providing end-to-end solutions to clients in terms of:
Media Planning
Media Strategy
Media Execution
Channel Selection Strategy
Handling business of over INR 35 CR. in annual billings and leading a team of 3 people
Recognized in the industry for working on Award-Winning campaigns for multiple clients
Handling end-to-end platforms like Social , Search , Display , Video , Performance on E-Com partners and have deep knowledge across the board
Reviewing advertising budgets with client leadership and recommending best solutions
Built strong partnerships with E-Com partners over the years to drive better efficiencies for clients
Deep knowledge of the Industry and different Categories helps me bring a more holistic approach to Media Strategy & Planning to the table
Excellent communication & decision making skills

Business Manager

Apr 2018 – Oct 2020 · 2 yrs 6 mos

Ipg mediabrands

Senior Media Executive

Aug 2016 – Mar 2018 · 1 yr 7 mos · Gurgaon, India

Omnicom media group

Media Planner

Aug 2015 – Jul 2016 · 11 mos · Gurugram, Haryana, India

Imrb international

2 roles

Associate Research Manager

Oct 2014 – Jun 2015 · 8 mos · Greater Delhi Area

My key responsibilities include:
1) Day-to-day tracking of the progress of the project implementation.
2) Attending client meetings and briefing them on the progress of the project.
3) Generating valuable insights from the data to understand trends.
4) Timely communication with all the relevant stakeholders at National, Regional, State and District level.
5) Comparing the reports and outcomes of the previous studies to understand the changes in the trends.

Consultant

Mar 2014 – Sep 2014 · 6 mos · Greater Delhi Area

Smc group

Marketing Intern

May 2013 – Jun 2013 · 1 mo

I worked in the Marketing department of the head office and did my project on the topic, "Comparative Analysis of different Stock Brokerage Companies in India." I used different statistical tools in Excel to analyze the company in terms of its market share, product offerings, etc. relative to the competitors.

Gail (india) limited

Marketing Intern

May 2011 – Jun 2011 · 1 mo

GAIL (INDIA) LTD. is the largest state-owned natural gas processing and distribution company headquartered at New Delhi, India. Its business segments include Natural Gas, Liquid Hydrocarbons, Liquefied Petroleum Gas (LPG), Transmission, City Gas Distribution, Petrochemicals, Exploration and Production, GAILTEL and Electricity Generation. GAIL was conferred with the "MAHARATNA" status on 01 February, 2013 by the Government of India under the leadership of Mr B.C. Tripathi who is the Chairman and Managing Director. At present, only 6 other Public Sector Enterprises enjoy this coveted status among all other CPSEs.
I worked with Gas Authority of India Limited, now GAIL (INDIA) LTD. for a period of two months. My main role was to understand the Natural Gas sector and the role of GAIL as a competitive player. Since GAIL is the market leader in the natural gas sector with over 70% market share, it is obvious that majority of the market is driven by the Market Leader. I also found out that there was a huge demand for Natural Gas in the market but the supply is very less. This widening gap between demand and supply is evidence that there is huge potential for the market to grow. I aggregated all my findings through Excel and presented my findings to the company.