Kriti Dugar

CEO

Kolkata, West Bengal, India8 yrs 4 mos experience
Highly StableAI Enabled

Key Highlights

  • Led the development of a successful ed-tech academy.
  • Created revenue-driving content for multiple industries.
  • Expert in building brand strategies and content IPs.
Stackforce AI infers this person is a versatile content strategist with a strong background in EdTech and marketing.

Contact

Skills

Core Skills

Project ManagementContent StrategyMarketing

Other Skills

AI IntegrationAcademic WritingBrand StrategyBranded ContentCommunicationContent CreationContent CurationContent DevelopmentContent ManagementContent MarketingCreative WritingCurriculum DevelopmentDebateEvent ManagementLeadership

About

Hi, I'm Kriti👋 With a degree in psychology, sociology and economics, I began my career in recruitment at Accenture. Then I moved on to build an ed-tech academy with Terribly Tiny Tales, where we catered to 12K students, with an avg satisfaction rate of 4.6/5. Along with our lean team of 5, I had the opportunity to lead and dabble across marketing, onboarding and retaining students with strategic content, initiatives like evalution tests and other ways of upselling. Later, I moved to the brands side of TTT (acquired by Collective Artists Network) where I pitched brands for projects, managed and coordinated between multiple teams for successful execution, and lived on google sheets and canva! Currently, we are experimenting with AI generated microdramas, and YouTube first content for brands. Additionally, I have 4+ years of experience creating revenue-driving content for SaaS, ed-tech & ESG brands that has led to millions in revenue through customer acquisition, engagement and retention. I have worked with multiple agencies and brands like LinkedIn, Flying Cat Marketing, Triple Dart, Videowise, Vitals, Black White & Zebra etc across continents, for content delivery and strategy Finally, I work as a LinkedIn ghostwriter for CXOs and Founders to tell their stories that help in becoming a thought leader and their most profitable/ only sales channel. ----------- If you want to know how, hit me up on: kritidugar01@gmail.com 📧

Experience

Terribly tiny tales

2 roles

CEO's Office

Promoted

Feb 2025 – Present · 1 yr 1 mo

  • Got acquired by Collective Artists Network; and started working in the world of brands, content IPs and talent.
  • Build brand pitch decks for content IPs, web series, summits etc
  • Project management for shows in production
  • Focussed on distribution via organic and paid channels including YouTube,Meta, meme campaigns etc
  • Working with AI teams to generate AI-generated shows and ads; that save both costs and time.
Project ManagementContent DevelopmentBrand StrategyAI IntegrationMarketingContent Strategy

Lead - TTT Academy

Aug 2022 – Jul 2025 · 2 yrs 11 mos

  • Build the ed-tech vertical from scratch with a 2 cr ARR,12K happy students and a 76% completion rate; with an average rating of 4.6/5
  • Primary work areas included:
  • Building curriculums for 7 courses related to the media industry
  • Organic marketing via Instagram, email and WhatsApp contributing to 55% of sales.
  • Supervision of paid marketing with a 36% CAC.
  • New initiatives to increase conversion including launching freebies, newsletters, evaluation tests etc.
Curriculum DevelopmentOrganic MarketingPaid MarketingStudent EngagementContent CreationContent Strategy+1

Accenture

Recruiting Analyst

Sep 2020 – Aug 2022 · 1 yr 11 mos

Fortis healthcare

Clinical Psychology Intern

Jul 2020 – Jul 2020 · 0 mo

Christ university, bangalore

6 roles

University Student Council Representative for Sociology Department

Jun 2019 – Jun 2020 · 1 yr

  • Head of UG Sociology Department

Literary Secretary of the University Cultural Team

Jul 2018 – Jun 2020 · 1 yr 11 mos

  • Member of the University Cultural Team for Debate, Extempore; along with heading the Literary Wing of the Team.

Emcee Committee Member

Jul 2018 – Mar 2020 · 1 yr 8 mos

  • Part of the University Team for emceeing in the various events held across the campus.

Head of Dialogues, Amartya

Jul 2018 – May 2019 · 10 mos

  • Heading the Literary Wing of the Economics Association, responsible for organization and management of events.

Head of Centre for Academic and Professional Support

Jun 2018 – Jun 2019 · 1 yr

  • Representing Centre for Academic and Professional Support in the University Student Council, Peer Trainer.

Psychology Association Representative

Jul 2017 – May 2018 · 10 mos

  • Representing my class at the UG Psychology Department.

Education

XLRI Jamshedpur

Post Graduate Certification in Human Resource Management — Human Resources Management and Services

Jan 2020 – Jan 2022

Christ University, Bangalore

Bachelor of Arts - BA

Jan 2017 – Jan 2020

Sushila Birla Girls's School

Humanities and Social Sciences

Jan 2001 – Jan 2017

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