Enda Ridge

CEO

London, England, United Kingdom17 yrs 8 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led data science initiatives for major global retailers.
  • Pioneered AI-native ecosystems at Google.
  • Authored 'Guerrilla Analytics' and delivered keynotes.
Stackforce AI infers this person is a Data Science Leader with expertise in E-Commerce and Consulting.

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Skills

Core Skills

Board GovernanceData ScienceData StrategyMachine LearningApplied Machine LearningConsultingData Analytics

Other Skills

Product AnalyticsChange ManagementBusiness StrategyData TransformationGlobal Cross-Functional Team LeadershipScalabilityResearchFast-Moving Consumer Goods (FMCG)CommunicationCross-functional Team LeadershipFTSE 100Coaching & MentoringAnalyticsAgile MethodologiesRetail

About

Data science leader and non executive board director with over 15 years' experience helping the world's largest 'Big Tech' companies, FTSE100 retailers and global consultancies maximise cost savings and opportunities using data, analytics and machine learning. Published book author (‘Guerrilla Analytics’), researcher and conference keynote speaker

Experience

Hm land registry

Non Executive Board Member (NEBM)

Feb 2025Present · 1 yr 1 mo · Croydon, England, United Kingdom · Hybrid

  • As Non-executive Board Member, I am responsible for constructively challenging, providing guidance and support to the Executive Board. My focus is on data transparency and the use of HM Land Registry data for the benefit of its customers, the public and the economy.
Board Governance

Google

Global Strategic Lead, Merchant Data Science

May 2020Present · 5 yrs 10 mos · London, England, United Kingdom · On-site

  • I lead the strategic analytical vision for Google Merchant Center, directing collaborative efforts across Mountain View headquarters, London, and Zurich to scale the digital infrastructure used by millions of global retailers. I am currently supporting the transition toward AI-native merchant ecosystems, ensuring the seamless connection between billions of product offers and hundreds of millions of shoppers.
  • AI Innovation & Agentic Interfaces: Pioneering the measurement of agentic interfaces to automate complex merchant workflows, transforming how global retailers interact with Google’s ecosystem at scale.
  • Strategic Influence: Lead the data-driven and AI-augmented decision-making processes that govern one of the world's most complex retail data environments.
  • Cross-Hub Coordination: Bridge technical and product teams across three global headquarters to ensure a unified data and AI strategy that aligns regional nuances with core global objectives.
  • Executive Stakeholder Management: Translate massive-scale data insights and AI performance metrics into actionable roadmaps for global product and engineering leadership.
  • Internal AI Tooling: Directing the development of internal AI-powered analytical tools that accelerate decision-making and data discovery across a complex massive scale ecosystem.
Product AnalyticsData StrategyChange ManagementBusiness StrategyData TransformationData Science+2

Sainsbury's

2 roles

Chief Data Scientist

Promoted

Nov 2018May 2020 · 1 yr 6 mos

  • Senior leadership reporting to Group Chief Data Officer and Group CIO. Led the development and implementation of the company's algorithms strategy.
  • Delivered cost savings of approx 20M GBP with production machine learning algorithms across 1400 stores.
  • Built the business’s first applied machine learning team, growing to 17 data engineers, product managers and data scientists with an operating budget of over 1M GBP
  • Pioneered migration of technology teams from on-premises to AWS cloud
ResearchFast-Moving Consumer Goods (FMCG)CommunicationCross-functional Team LeadershipFTSE 100Coaching & Mentoring+18

Head of Data Science and Algorithms

Jul 2015Oct 2018 · 3 yrs 3 mos

  • Established the company's first Data Science team, setting up technology, engagement model, operating model and career paths.
  • Partnered with cross functional teams to deliver data insights and cost saving solutions leveraging mathematics and machine learning.
Fast-Moving Consumer Goods (FMCG)Cross-functional Team LeadershipFTSE 100Coaching & MentoringRetailData Strategy+10

Guerrilla analytics consulting

Owner Guerrilla Analytics Consulting

Oct 2014Mar 2019 · 4 yrs 5 mos · London, United Kingdom

  • Advising clients in navigating the complexities of data science, enabling them to effectively integrate data-driven approaches into their operations.
  • Tailored training programs for founders and business leaders.
  • Cultivated a diverse client base including UK Fast 50 AI companies, a prestigious luxury clothing retailer, a major credit card company, and a European events business.
CommunicationCoaching & MentoringPublic SpeakingTraining DeliveryData StrategyConsulting

Kpmg uk

Senior Manager Data Analytics

Jun 2012Jun 2015 · 3 yrs · London, United Kingdom · On-site

  • Led teams identifying multi-million dollar customer compensation and regulatory fines in complex data and regulatory environments for high street banks.
  • Established Machine Learning technology proposition used globally across the firm, pitching to client senior leadership in the US and UK
CommunicationData AnalyticsAnalyticsTeam ManagementProject ManagementPresentation Skills+4

Ernst & young

Manager Data Analytics

Jan 2010Jun 2012 · 2 yrs 5 mos · London, United Kingdom · On-site

  • Hired to manage the UK analytics team for a large multi-year forensic programme. Grew a team of 12.
  • Delivered forensic analytics reporting on an African government for the IMF.
  • Seconded to New York office to transfer skills to the local team for a global bankruptcy investigation.
CommunicationData AnalyticsCoaching & MentoringDatabasesAnalyticsTeam Management+9

Detica

Senior Data Analytics Consultant

May 2008Dec 2009 · 1 yr 7 mos · London, United Kingdom · On-site

  • Led complex technical integration and pre-sales of a machine learning product for detecting fraud with social network analysis. UK retail banking and insurance clients
Data AnalyticsDatabasesAnalyticsSQLAnalytical SkillsConsulting+1

Education

University of York

PhD — Computer Science

University of Galway

MSc — Applied Computing

University of Galway

BEng — Mechanical Engineering

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