Jul 2019 – Nov 2022 · 3 yrs 4 mos

• Spearheaded the end-to-end product life-cycle for multiple enhanced product features, collaborating across diverse teams (Technology, Marketing, Sales, and Operations). Led activities from requirements identification and development to successful product launches, marketing initiatives, and driving adoption.
• Pioneered the establishment of clear criteria for each milestone within the product roadmap, enabling efficient measurement of developmental progress.
• Conducted impactful training and feedback sessions with clients and internal teams, resulting in a significant decrease in production issues.
• Optimised lead generation capabilities by seamlessly integrating with various systems, including CRMs (Salesforce, Dentrix, etc.), Google Chat, Facebook Messenger, and Instagram messaging, utilizing APIs.
• Ensured a seamless payment process by skillfully integrating payment systems, such as Recurly and Avalara.
• Boosted revenue by streamlining the lead management system within Salesforce.
• Orchestrated project planning, design meetings, and successful execution in close collaboration with team members, team leads, and internal departments.

Jan 2017 – Jul 2019 · 2 yrs 6 mos

• Modules:
• 1. Social (Publishing, Engagement and Listening - Developed and integrated a microservice to let our clients integrate their social channels (Facebook, Google, LinkedIn, Twitter) in the Birdeye platform and monitor all activities on a single platform.
• 2. Billing System - Developed a standalone Java application for sales and finance to manage all billing processes by integrating different third party systems like Salesforce (account management), Recurly (payment management) and DocuSign (contract document management)
• Responsibilities:
• Undertaking requirement understanding, analysis, estimation and costing
• Creating functional documents & design documents
• Enabling knowledge sharing among the team
• Code Review and Management
• Executing the structural designing & coding of solution and reviewing the same
• Writing & executing unit test cases as per pre-set technical specifications
• Providing UAT and production support for enhancements

Mar 2016 – Jan 2017 · 10 mos · Gurgaon, India

• Worked as a Salesforce developer
• Responsibilities
• Executing the structural designing & coding of solution and reviewing the same
• Writing & executing unit test cases as per pre-set technical specifications

Aug 2014 – Mar 2016 · 1 yr 7 mos · Mumbai Area, India

• Product: Flexcube
• Client: HDFC
• Developed web services
• To provide the passbook printing facility to the users through KIOSK
• To support overdraft functionality like collateral header addition, secured limit addition, applying collateral on the limit, drawing power calculation for secured limits and variance
• To provide the functionality of fee payment to different utilities like university fee and competitive exams fee
• Responsibilities:
• Creating functional documents & design documents
• Enabling knowledge sharing among the team
• Performing analysis for provided solution in different areas of application
• Executing the structural designing & coding of solution and reviewing the same
• Writing & executing unit test cases as per pre-set technical specifications
• Conducting system study and coordinating with team members for system design & integration testing support
• Liaising with Business Analysts & Architects for requirements gathering, detailed level design & development

Jul 2013 – Jul 2014 · 1 yr

• Client: ABN AMRO Bank
• Team: Core Banking Solution
• Projects:
• SEPA migration - Developed web services to create unique account ids for the existing customers to support SEPA
• Fiscal Redesign Web Services - Developed web services to retrieve and update fiscal contracts

Nov 2012 – Feb 2013 · 3 mos

• Client: ABN AMRO Bank
• Team: Core Banking Solution
• Projects:
• Kantorenboek - Redesigned the application for bank's internal use to give information of the offices to particular department
• TIGA program - ABN AMRO - FORTIS merger
• Responsibilities:
• Involved with Requirement Gathering/Analysis
• working out High/Low-level designs for new applications to be built
• Involved in designing critical new applications as part of the TIGA program (ABN AMRO - FORTIS merger)
• involved in Service Analysis and design for SOAP / REST services

Jul 2012 – Jul 2013 · 1 yr

Jul 2011 – Jul 2012 · 1 yr

• Client: ABN AMRO Bank
• Team: Core Banking Solution
• Projects:
• Dutch Target Balancing" - Evolved & updated business rules to the existing application in Struts framework

Jan 2011 – Jan 2011 · 0 mo