Jul 2025 – Present · 9 mos

Aug 2023 – Jun 2025 · 1 yr 10 mos

• One of the top spots for Chinese Street Food in Mumbai, on Carter Road. Running profitably!

Jul 2025 – Present · 9 mos · India · On-site

• We exist to take our users back to their childhood kitchen - to help them connect with memories from that time, and bring them closer to moments when food was real, and not adulterated.
• As a consumer brand we serve packaged snacks & sweets with atta from our own chakki, ghee from punjab, no maida, no palm oil, no preservatives - only using ingredients from our mother's kitchen.
• Building production in-house from get go.
• If our narrative excites you, you can write to me at vipul@the1970shop.com

Jun 2025 – Present · 10 mos

Aug 2019 – Jun 2025 · 5 yrs 10 mos

• Set up social media presence for Manju Mittal across YT & IG. We help primary caregivers make the most of their time. We create content in the kitchen & home management space. 250k+ organic followers across platforms as of May 2025, @manjumittal.homehacks. Actively helping brands with discovery via our platforms.

Sep 2007 – Aug 2019 · 11 yrs 11 mos

• Mom loved cooking, and we supported her to start her cooking classes in a chamber out of our house. As a 15 year old, I helped with designing & distributing brochures, attending incoming calls, and basic errands. Over time managed the GMB page and converted that into a primary inbound channel, redesigned the interiors for the cooking classes to make the feel more premium, initiated & scaled our social media presence, set up pop-ups, helped with marketing.

Aug 2023 – Mar 2025 · 1 yr 7 mos · Mumbai, Maharashtra, India · Hybrid

• Advising on mergers & acquisitions, tech to enable processes, legal approach to nuanced matters.

Apr 2023 – Jan 2025 · 1 yr 9 mos

• First 5 people to join the company. Scaled from $2M to $40M ARR over a 6 year period. Built & initiated roadmap execution for -7% to +3% EBITDA. Interviewed every single person we hired, 150+ people hired over 6 years. Worked across functions and built systems that could scale.

Jan 2023 – Apr 2023 · 3 mos

Apr 2021 – Jan 2023 · 1 yr 9 mos

• We went from being OurBus to Rally-OurBus!

Feb 2020 – Apr 2021 · 1 yr 2 mos

Feb 2019 – Feb 2020 · 1 yr

• Helping define business goals and the direction that we'll be heading in. Aligning all teams to these goals and setting the right prioritization. Focusing on what the customer has to say and incorporating this within our product. Driving culture as a value within the organization.

Jun 2018 – Jan 2019 · 7 mos

• Working on the entire product lifecycle from the point of gathering feedback from users (both internal & external), fleshing out the requirements, prioritizing between multiple requests based on potential impact, coordinating with the UI/UX team for detailing the design and charting out the user experience, creating detailed product stories, being involved in sprint planning, assessing impact post-execution and taking corrective action thereon.

Jul 2017 – May 2018 · 10 mos

• Identifying new lines of businesses and building processes for maximizing output from existing revenue sources. Defining indicators of success keeping the business goals in mind. Setting up the product pipeline to ensure that we're focusing on what matters to the customer and the business.

Feb 2016 – Jul 2017 · 1 yr 5 mos

• Driving sales for Adwords Express with a team of 60 representatives. The idea was to help the long tail digitize their marketing efforts and have access to their target market. Along with this, I was also involved in solving for interactions via email for a 200 member process.

Jun 2015 – Jan 2016 · 7 mos

• Supporting our SMBs in AU & IN to make the most from their Adwords Accounts. Looking at incoming queries holistically to develop prioritized support strategy and be able to support different customers faster.

May 2014 – Jul 2014 · 2 mos · Gurugram, Haryana, India